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The Rest Is...Taylor Swift & Travis Kelce - Their Engagement PR Masterclass
Taylor Swift & Travis Kelce – Their Engagement PR Masterclass
This week on The Rest Is PR, Jacki and Lyle unpack what has undoubtedly been the pop culture story of the week: Taylor Swift’s engagement to her partner, NFL star Travis Kelce.
Swift announced the news on Instagram with the caption: “Your english teacher and your gym teacher are getting married.” The post featured photos of Kelce down on one knee alongside a close-up of the ring, and instantly sent fans wild - and had PR professionals once again singing her praises.
Jacki breaks down why this announcement was such a comms triumph…
The skinny
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