Guest Host Joel Miller: The Client You Should Fire Today

Do This First Podcast · Jun 25, 2026 · 3m

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Joel Miller is the co-founder of The Sky Floor, a two-person marketing agency he's run with his identical twin brother for 17 years — no employees, value-based pricing, and double-digit growth by staying deliberately small. In this episode: the fastest way to grow isn't hiring a client, it's firing one. Joel explains why the wrong-fit client isn't your problem — they're a tax on every better client you can't seat while they're sitting there — and gives a 60-second test to spot them. Free…