Latest / Community Marketing with Fexingo: Discord, Slack Groups, and Brand Communities
Why Your Community Needs a Code of Conduct Not Just a Welcome Message
Lucas and Luna explore why brand communities fail not from lack of activity but from lack of clear behavioral rules. They examine how a 500-member Slack group for B2B SaaS founders cut toxic threads by 80% after implementing a code of conduct with specific escalation paths. They discuss the difference between moderation and community governance, why most welcome messages are too vague to work, and how one group used a 3-strike system that actually reduced mod workload. Practical insights for any brand running a Discord, Slack, or forum community.
#CommunityMarketing #CodeOfConduct…
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