Latest / The Marketing Career Podcast with Fexingo: Marketing Jobs, Skills, and Career Growth
How Marketers Use Portfolio Career Models to Diversify Income
In episode 80 of The Marketing Career Podcast, Lucas and Luna explore how mid-career marketers are building portfolio careers—holding multiple income streams across different roles, clients, and platforms. They break down the model using a specific case: a former in-house brand manager at a midsize CPG company who now earns 60% of her income from a fractional CMO retainer, 25% from a Substack paid newsletter, and 15% from a cohort-based course on B2B storytelling. The hosts discuss the pros and cons, including the psychological shift from job security to income diversification, and offer…
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