Latest / Uphoff on Media Podcast
How Do We Move?
Last week’s post, “The AI Layoff Myth" generated a ton of discussion: on the blog, on LinkedIn, and in private conversations with operators and executives across the industry. That response pointed directly to the question I'm being asked most in my advisory practice right now. This post is my answer, and the framework I've built around it.
“How do we move?”
That question comes up in nearly every conversation I have with founders, CEOs, executives and investors in B2B media, marketing and technology right now. Agentic AI is the context. The answers cluster into two camps.
The first camp has…
The skinny
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