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DairyTalk 9: Authenticity in Cattle Breeding Imagery - by Helmut Demmelhuber

More and more often, cows and bulls in catalog photos look like they've stepped out of a picture book: perfect back lines, shiny udders, idyllic backgrounds. But what is real, what has been retouched - and how does this affect our confidence in breeding decisions? In this episode, I shed light on the silent crisis in our industry's visual language - and make a case for more authenticity, honesty, and responsibility in the viewfinder. With comments on a “The Bullvine” article (July 28, 2025) by Andrew Hunt: https://www.thebullvine.com

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