Latest / Strictly Business Podcast / It's My Money with Sonia du Plessis
Transcript
- 0:00You're listening to Strictly Business Podcast with Lindsay Williams.
- 0:05This edition of It's My Money is brought to you by Brenthurst Wealth, your partner
- 0:11for global wealth creation.
- 0:13Welcome to It's My Money.
- 0:15It's My Money is brought to you by Brenthurst Wealth, South Africa's
- 0:17multi-award winning boutique wealth manager.
- 0:19This week I'm speaking to Sonia Duplessis from Brenthurst Wealth.
- 0:21And we're going to talk about the biggest investment mistake that can be made and is
- 0:27constantly made by
- 0:29investors.
- 0:31Just tell us what it is first, and then I'll give you an example as well, please,
- 0:32Sonia.
- 0:32But over to you.
- 0:33What is the biggest mistake that we always make?
- 0:37Hello, Lindsay, and hello to your listeners.
- 0:39Thank you.
- 0:40We've talked a lot about this subject on your podcast before,
- 0:44but I think it's definitely worthwhile repeating because to me it seems like
- 0:50investors
- 0:52keep on stepping into this trap, and it is definitely worth reminding investors.
- 0:58not to fall into this trap.
- 1:00But at the end of the day,
- 1:02the most expensive investment mistake you can make is not having money invested into
- 1:09equity markets,
- 1:11regardless of what the markets are doing.
- 1:13One shouldn't be scared and one shouldn't be hesitant to invest your money in growth
- 1:19assets.
- 1:21Quite right.
- 1:23So being out of the market can be very, very costly.
- 1:24Now, I used to speak to a woman called Di Turpin.
- 1:27She used to be, 20 years ago I think it was now, the head of the Unit Trust
- 1:33Association of South Africa, which is something else now,
- 1:35but anyway, it was a collective investment organisation that looked after the
- 1:40regulatory side of things.
- 1:42And she would say, Lindsay, it doesn't matter whether it's a bull market of great
- 1:48fundamental consequence
- 1:50and people see the market going up.
- 1:50Most people will put their money in the money market or fixed income, for example.
- 1:55And the statistics were quite staggering.
- 1:57As the money went into so-called safe investments, the stock market was going up
- 2:04at the same time.
- 2:06And money would be coming out of the equity market, which seems rather peculiar
- 2:08to me.
- 2:10Yeah, look, I mean, Lindsay, if you look at, you know, exactly, if you look at the
- 2:16statistics for last year, 2025, you know,
- 2:18massive amounts again went into money market.
- 2:20and into cash and bond portfolios,
- 2:23which is the lowest risk that you can take with your investments.
- 2:28And if you just look at the amounts, 56.4 billion went into money market.
- 2:34This is now only for South African investors.
- 2:3756.4 billion went into money market.
- 2:40Another 52 billion went into income funds, which is cash and bond.
- 2:45And then 16.5 billion was pulled.
- 2:50out of our South African equity markets.
- 2:53So, you know, these are large,
- 2:55large amounts saying and telling a story that clients or investors were very,
- 3:01very nervous of markets last year.
- 3:04And they had good reason to be so.
- 3:07You know, things politically was very unstable.
- 3:12You know, I think we've got three wars going on now at the moment.
- 3:16So investors are very scared.
- 3:19very hesitant but the fact of the matter is regardless of what's happening in
- 3:26social politically
- 3:28it's still it definitely is still worthwhile keeping your money invested
- 3:33into markets and now if you if you
- 3:35pull that you know if you go full circle going back to 2025 and i know hindsight is
- 3:40always 2020
- 3:42perfect vision but if you look at what markets actually did in 2025 You know,
- 3:46the S&P delivered 17% in dollars.
- 3:50The NASDAQ, 21% in dollars.
- 3:53Emerging markets, 33% in dollars.
- 3:56Our own South African JSE did 42% in rands last year.
- 4:00So people or clients that pulled their money out of these equity markets
- 4:08and moved it to safe havens missed out on all of this growth.
- 4:13And, yeah, you know,
- 4:15just imagine if these clients kept their money in the markets.
- 4:20It's tempting, though.
- 4:21It's human nature, isn't it?
- 4:23You understand.
- 4:23You hear the headlines, war in Iran, and all those years ago when Russia invaded
- 4:28Ukraine.
- 4:30You think, goodness me, I better get out and let the dust settle.
- 4:32The market's going to come off, and then I'll get back in again.
- 4:35Wrong.
- 4:35You don't get back in again.
- 4:36I'll give you another example of that in a moment.
- 4:39because I spoke to a fund manager this week, a very, very well-known fund manager
- 4:45with 50 years experience in the market.
- 4:47And he said to me, Lindsay, for the first time, I got my team together and I said,
- 4:53if you want to take some money off the table,
- 4:55and this is mainly S&P 500 and NASDAQ.
- 4:56If you want to take some money off the table, it's entirely justified.
- 5:00Bond yields are rising in the United States.
- 5:02Inflation is rising and projected to rise even further.
- 5:05interest rates going up, and that's usually bad for the stock market, etc.
- 5:09So you can go ahead and do it if you want to.
- 5:11And at the end of the conversation, I said, did you do it as well?
- 5:14Did you did you take your own advice?
- 5:16He says, no, not a chance.
- 5:17Until the market tells me until the market starts to turn down.
- 5:21I don't mind if I miss the first three or 4%.
- 5:24Because I've been in for years.
- 5:25If I lose the first three or 4% to the downside, it doesn't matter.
- 5:29I'm staying in.
- 5:31But people don't do that.
- 5:32Imagine if you'd sold you Just over a year ago,
- 5:35when Trump made his famous or infamous Liberation Day tariff speech, if he'd gone
- 5:41out the market then,
- 5:43you would never have had the chance to get back in, Sonia, because it was only a
- 5:46three, four day phenomenon.
- 5:48Yeah, yeah, exactly, Lindsay.
- 5:49And like you said now, once you pull that plug on taking the money out of the
- 5:53market,
- 5:54when do you actually step back into the market again?
- 5:57And I mean, you'll never get it right.
- 6:01The clever people out there, if you look at the fund managers, if you look at the
- 6:07people that's got years and years of experience behind them,
- 6:09they just leave their money in the market and ride the waves, the ups and downs of
- 6:14the market.
- 6:14The other thing that I do want to mention, Lindsay, is that now if you look back at
- 6:21what markets did last year,
- 6:23if you just look at the S&P who did 17% in dollar terms,
- 6:28You might have other investors now saying, but look, Sonia, I only got 8% in dollars.
- 6:35Why didn't I get my 17%?
- 6:39And that's also human nature.
- 6:44We tend to compare what we got over the last year with benchmarks and with
- 6:51indexes.
- 6:53And that's also a trap that you shouldn't fall into because a lot of the time...
- 6:57most of the time, especially if you look at clients of branches,
- 7:01we won't invest a client's money fully into the S&P or into the NASDAQ.
- 7:06It is a diversified portfolio that's got a couple of asset classes
- 7:13where if it goes into a unit trust,
- 7:17just a portion of that will be exposed to the S&P or to the NASDAQ.
- 7:22So just be mindful not to...
- 7:26or be mindful to compare apples with apples and not look at your investment.
- 7:31If you only got 8% in dollars and the S&P did 17%, just be fair.
- 7:37Don't go to your advisor and say, listen, why didn't I get my 17%?
- 7:41And that's, you know, at the end of the day, Lindsay, that's why it's so important
- 7:45to,
- 7:45if you've got a diversified approach and if you're following in a diversified
- 7:51investment philosophy,
- 7:53then you don't have to move in and out the market.
- 7:55Then you've got your fund managers doing the buying and selling and making that
- 8:01call on behalf of you.
- 8:03You give four reasons why equities are a good idea.
- 8:05And these are very basic principles.
- 8:07For example, one of them is equities usually outpace inflation.
- 8:11And if you look at it over whether it be 10 years or 60 years, the fact is that
- 8:17that is the truth.
- 8:19And if you stay in the market, as you've said repeatedly, that if you stay in the
- 8:23market, then compounding.
- 8:25will work in your favour over the years.
- 8:26I don't think we need to go through those four points that you make, Sonia.
- 8:30I think what's more powerful is that 60 years of proof paragraph that you kindly
- 8:36sent me in your article.
- 8:38The numbers are really staggering.
- 8:40Perhaps you want to go through the different comparisons of different asset
- 8:42classes for us.
- 8:44Yeah, so in a nutshell, Lindsay,
- 8:45it basically says that there's 60 years of proof showing that equity markets...
- 8:52or stock markets perform better over the long term compared to cash bonds and
- 8:58property and
- 9:00I mean it just takes a very simple hundred dollars that's been invested
- 9:0460 years ago so that would be 1965 that hundred dollars will be worth a thousand
- 9:11five
- 9:13hundred.
- 9:15So that's an average of 4.5% return.
- 9:16Now, this is looking at actual data, so it's not pulled out of thin air.
- 9:22If you look at government bonds,
- 9:24that $100 will be worth $2,800 in 60 years'
- 9:30time.
- 9:31That's about 5, 5.5% average return.
- 9:36And then if you look at something like gold, where you bring in a little bit
- 9:41more...
- 9:41little bit more risk gold after 60 years that hundred dollars would be worth twelve
- 9:48thousand dollars and that is about seven and a half percent but now if you look at
- 9:55that hundred
- 9:55dollars invested into equity markets or in stocks in
- 9:59comparison that would be worth forty three thousand dollars in 60 years time and
- 10:06that's an
- 10:06average of ten ten and a half percent annual return
- 10:10So it's actual proof showing that if you just left your money in the market, 60
- 10:17years is a very, very long time,
- 10:19Lindsay.
- 10:21But even if you just halve that to 30 years, it still makes sense.
- 10:22And if you're going to have your COVID-19 in between, you're going to have your wars
- 10:27in between,
- 10:29and it's quite normal for markets to fluctuate.
- 10:30The main thing is just to sit tight and not move in and out.
- 10:34Quite right.
- 10:36the Question that you ask also in the article, you say, who should be in
- 10:40equities?
- 10:40A lot of people say, well, I'm retired now.
- 10:42I can't take the risk of being in equities.
- 10:45It's a risky asset class.
- 10:46And you say, well, OK, you're 60 years old or you're 65 years old, and your family
- 10:52history suggests that,
- 10:54and medical advancements mean that you're going to live for another 20, 25, even 30
- 10:58years.
- 11:00Over that period, being out of the market just because you think it's too risky is
- 11:04exactly the wrong.
- 11:06It's risk.
- 11:08It's actually in some ways, Sonia.
- 11:10it's too risky not being in the market.
- 11:12Yeah.
- 11:14Yeah, no, exactly, Lindsay.
- 11:16It's a massive opportunity cost.
- 11:18And you still do get a lot of clients saying that, you know, once I go in
- 11:20retirement, I want to de-risk.
- 11:22But what you have to do is, I mean, you need that growth engine in your living
- 11:28annuity or in your retirement capital.
- 11:30And data also shows that you at least need 55% to 60% in equities.
- 11:35And then, you know, we can go on about the bucket approach as well.
- 11:39You know, we usually put like one to three years money aside in money markets.
- 11:45So that will provide your income in the short term.
- 11:48Then we go, then we cater for the medium term and then for the long term.
- 11:52So, you know, Lindsay, I know it sounds stupid because we've talked about this so
- 11:58many times.
- 12:00But investors, you know, it's definitely worth repeating because investors, they do
- 12:04not.
- 12:04think of it.
- 12:06They do not think of their retirement plan as a long-term strategy as well.
- 12:12So, yeah, and even if you boil down to the equity exposure, if you've got that 55 to
- 12:1860% equities,
- 12:20you also need a very healthy balance between local equities and offshore
- 12:23equities.
- 12:25Don't just go and put everything offshore or everything local JSC equities.
- 12:27You need a good chunk of that if you're a South African to go into offshore
- 12:31equities.
- 12:33I think it's worth making the point as well that it's not one size fits all.
- 12:35It's not the sort of cookie cutter approach, as the Americans would say.
- 12:39Everyone has a different time horizon.
- 12:42Everyone has different financial aspirations.
- 12:45So you've got to go to a financial advisor and sit down and say, this is how much
- 12:49money I've got.
- 12:51This is how much money I need after retirement, etc.
- 12:53And it's a tailored plan.
- 12:54Is that good advice?
- 12:55Yes.
- 12:56Yeah, no, exactly, Lindsay.
- 12:58And that's what we are.
- 12:59trying to educate our clients with.
- 13:03And definitely, it's worthwhile having a plan.
- 13:06It's worthwhile reviewing that plan.
- 13:08So important to review it on an annual basis to see if you're still on track.
- 13:12And yeah, then, you know, if there's a plan in place, then everything is sorted.
- 13:18Sonia, thanks so much for your time and your expertise.
- 13:20Sonia Duplessis is head of Brenthurst Wealth in beautiful Stellenbosch.
- 13:24And that was It's My Money.
- 13:26It's My Money was brought to you by Brenthurst Wealth, an award-winning
- 13:31boutique Wealth Management Company.