Latest / Profit Isn’t an Accident | Contractor Profitability, Cash Flow Management, Job Costing , Business Growth, Small Business Finance
053. How Much Profit Should a Contractor Business Actually Make? Gross Margin vs. Net Profit Explained
How much profit should a contractor business actually make? It sounds like a simple question, but too many contractors are looking at the wrong number. Revenue tells you how much you sold. Gross profit tells you whether the work itself is profitable. Net profit tells you whether the business is actually making money after everything else gets paid. In this episode of Profit Isn’t an Accident, Shannon breaks down gross margin vs. net profit in plain English, explains why markup and margin are not the same thing, and shows you how to figure out where profit is actually leaking out of your…
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