Ep. 396: Fear Of Failure To Be Compelling
Inspired by the CIA (yes, really), Liz and Sarah talk about the notion of a “failure to be compelling.” From now on, they’re going to put every pitch through the Compelling Machine. In Take A Hike, they suggest organizing an Ask An Expert session in your field. It benefits the asker AND the expert. Then, in The Craft (& Fain), Liz and Sarah share why a question they were asked at lunch with one of their favorite executives is a good conversation starter — “Who do you admire in your business?” This week’s Hollywood Hack is extremely practical: Memorize at least two phone numbers. Finally, Liz…
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