Latest / Earn Your Leisure / Cliff Notes: The Secret To Getting 600k Followers In 3 Months
Transcript
- 0:00Speaker 1: An illegal alien from Guatemala charged with raping a child
- 0:03Speaker 1: in Massachusetts. An MS thirteen gang member from Al Salvador
- 0:07Speaker 1: accused of murdering a Texas man of Venezuelan charged with
- 0:11Speaker 1: filming and selling child pornography in Michigan. These are just
- 0:15Speaker 1: some of the heinous migrant criminals caught because of President
- 0:19Speaker 1: Donald J. Trump's leadership. I'm Christy nom the United States
- 0:23Speaker 1: Secretary of Homeland Security. Under President Trump, attempted illegal border
- 0:28Speaker 1: crossings are at the lowest levels ever recorded, and over
- 0:31Speaker 1: one hundred thousand illegal aliens have been arrested. If you
- 0:35Speaker 1: are here illegally, your next you will be fined nearly
- 0:39Speaker 1: one thousand dollars a day, imprisoned, and deported. You will
- 0:43Speaker 1: never return. But if you register using our CBP home
- 0:46Speaker 1: app and leave now, you could be allowed to return legally.
- 0:50Speaker 1: Do what's right. Leave now. Under President Trump, America's laws,
- 0:55Speaker 1: border and families will.
- 0:57Speaker 2: Be protected sponsored by the United States Department of Homeland Security.
- 1:00Speaker 3: Now we're talking about niche pages. Here's another growth hacking tip.
- 1:03Speaker 3: Never told anybody about this, so this is a huge gem.
- 1:07Speaker 3: So part of my growth hacking strategy of what I've
- 1:10Speaker 3: done so Are you guys familiar with rolling papers?
- 1:13Speaker 4: Rolling papers?
- 1:13Speaker 2: Yeah?
- 1:14Speaker 3: Wrong? Raw?
- 1:15Speaker 2: Yeah? Yeah.
- 1:16Speaker 3: What's the difference between raw and regular raws? Like the
- 1:19Speaker 3: company you see all.
- 1:19Speaker 2: The company, the company Road they got the white people. Okay, no,
- 1:24Speaker 2: I know some people. Okay.
- 1:27Speaker 3: So Raw Rolling Papers is the world's biggest rolling paper company,
- 1:32Speaker 3: and HBI is their distribution company. Josh Kessman, who is
- 1:36Speaker 3: the founder of Raw Rolling Papers, his social media output
- 1:40Speaker 3: wasn't doing the best that it possibly could. But I
- 1:42Speaker 3: was like, you're putting out great content, but dude, you
- 1:45Speaker 3: have hundreds of products. Just make educational videos about them.
- 1:49Speaker 3: Put that out there. So when I was running loaded up,
- 1:52Speaker 3: we actually this. Why have a love and hate relationship
- 1:54Speaker 3: with social media? We got deleted off of Instagram six
- 1:57Speaker 3: times at one hundred thousand followers. I got this to
- 1:59Speaker 3: a hundred thousand followers in twelve months, did it again
- 2:02Speaker 3: in eight months? Did he get in six months? Did
- 2:03Speaker 3: it get in three months? And then we got deleted
- 2:06Speaker 3: off of YouTube at three hundred thousand subscribers. Because this
- 2:10Speaker 3: is the day before four twenty we were both were
- 2:12Speaker 3: supposed to have a launch, and that was because of
- 2:14Speaker 3: Logan Paul doing that thing in the forest and everybody's
- 2:17Speaker 3: channels got demonetized. He went and recorded in this Japanese
- 2:23Speaker 3: suicide Force and he was doing just stupid things in Japan.
- 2:28Speaker 3: He was being super disrespectful to the culture, and that
- 2:31Speaker 3: initially got him canceled. But when he did that, YouTube
- 2:34Speaker 3: CEO had to look at it and go, we can't
- 2:37Speaker 3: allow content like this to come through the pipeline. So
- 2:39Speaker 3: if you had videos up for ten years, like people
- 2:41Speaker 3: like pewdie Pie, he was the number one YouTuber in
- 2:44Speaker 3: the world. But because he dropped so many f bombs,
- 2:47Speaker 3: that's the reason why you can't cuss on YouTube anymore.
- 2:49Speaker 3: He played so many video games that had gore and
- 2:50Speaker 3: blood in it. All of those videos with millions of views,
- 2:53Speaker 3: got instantly demonetized, age restricted, and he was no longer
- 2:57Speaker 3: to make money on those. What I had to learn
- 3:00Speaker 3: was how can I growth hack within these platforms. You
- 3:04Speaker 3: can get eliminated off of them, you can be shadow
- 3:06Speaker 3: band on them. But at the end of the day,
- 3:08Speaker 3: if you're in the kitchen and you're cutting an onion
- 3:10Speaker 3: and it cuts you, are you going to stop cooking food? No,
- 3:12Speaker 3: you have to cook food. You just have to learn
- 3:14Speaker 3: how not to get cut again. So what I had
- 3:18Speaker 3: to learn was how can we bounce back off of
- 3:20Speaker 3: these platforms. You have this catalog of amazing content and
- 3:23Speaker 3: it's went viral one time, let me try and even
- 3:25Speaker 3: go viral again. So I would repost all of those
- 3:28Speaker 3: videos again. And this goes back to what you asked me, like,
- 3:30Speaker 3: if it didn't reach a billion people, keep reposting that
- 3:33Speaker 3: hot content because when the algorithm is jumping, you have
- 3:37Speaker 3: to take advantage of that growth period to be able
- 3:39Speaker 3: to grow quicker and reach more people, because that's the
- 3:42Speaker 3: name of the game, right And what I realized in
- 3:45Speaker 3: doing that was when I start repurposing this content, it
- 3:49Speaker 3: was popping on my page. But what people don't know
- 3:52Speaker 3: is that the algorithm only points to a certain amount
- 3:55Speaker 3: of people, only points to a certain territory. Like if
- 3:58Speaker 3: they know you're an American page, it's going to point
- 4:00Speaker 3: you towards American people. You go on TikTok and you
- 4:02Speaker 3: ever see Indian creators, other nationalities in Europe, France speaking
- 4:07Speaker 3: different languages, No, because the algorithm knows that's not what
- 4:09Speaker 3: you want. So when I go to other pages, I
- 4:13Speaker 3: look at niche accounts. So in the cannabis community, you
- 4:16Speaker 3: have like at Weed, at Cannabis whatever. For finance, it
- 4:19Speaker 3: might be at Wealth, at Business, at Business Insider, and
- 4:23Speaker 3: on all these different platforms. You'll reach out to them
- 4:26Speaker 3: and you'll go, they repost a lot of content, but
- 4:28Speaker 3: you're not reposting my content. You look at their pages
- 4:31Speaker 3: and they've got millions of followers, hundreds of thousands of followers,
- 4:34Speaker 3: and they get pretty good engagement. Now, the vetting process
- 4:37Speaker 3: for this is looking at the page and identifying are
- 4:39Speaker 3: your likes, comments real? Are the real people in there?
- 4:42Speaker 3: It's pretty easy to look at You guys get the
- 4:44Speaker 3: same amount of likes every time you post in a
- 4:46Speaker 3: matter of seconds, and it's the same generic people commenting
- 4:49Speaker 3: in there. Part of the strategy is these page owners
- 4:53Speaker 3: are from Russia, India, France, maybe even the US. And
- 4:56Speaker 3: it could be a sixteen year old kid with a
- 4:58Speaker 3: phone who's charging twenty five dollars a posts to be
- 5:02Speaker 3: able to be reposted on their page. Could be ten dollars,
- 5:04Speaker 3: could be one hundred bucks. Whatever they feel like is
- 5:07Speaker 3: fit for that. So what I did was I DMed
- 5:10Speaker 3: every single brand. Hey, my name's Dante. How much what's
- 5:13Speaker 3: your rate for reposting content? They'd be like ten bucks
- 5:16Speaker 3: twenty five a posts. They'll be like, we can do
- 5:18Speaker 3: three for one hundred or whatever. I'll go into a spreadsheet.
- 5:21Speaker 3: I'd write down all of these different brands and what
- 5:23Speaker 3: their following account was, what their engagement was, and how
- 5:25Speaker 3: much they were charging. And from there I would use
- 5:30Speaker 3: that data and I negotiate with them. I go, hey,
- 5:32Speaker 3: this page charging this much, How can we do this deal?
- 5:35Speaker 3: Can I do ten posts for one hundred bucks? And
- 5:38Speaker 3: they'll want the money. You'll send the PayPal and you'll
- 5:40Speaker 3: be like, as to convert to rupees and it's like,
- 5:42Speaker 3: all right, let's get this going. Let's see what happens.
- 5:45Speaker 3: So when I get to posted on their page, not
- 5:46Speaker 3: only is it going viral on mine, but it's also
- 5:48Speaker 3: going viral on their accounts as well. It's getting over
- 5:51Speaker 3: one hundred thousand views, millions of views, and I tell
- 5:54Speaker 3: them make sure on the first part of the caption
- 5:56Speaker 3: you put follow loaded up.
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- 7:49Speaker 1: An illegal alien from Guatemala charged with raping a child
- 7:52Speaker 1: in Massachusetts. An MS thirteen gang member from El Salvador
- 7:56Speaker 1: accused of murdering a Texas Manel charged with filming and
- 8:01Speaker 1: selling child pornography in Michigan. These are just some of
- 8:05Speaker 1: the heinous migrant criminals caught because of President Donald J.
- 8:09Speaker 1: Trump's leadership. I'm Christy Noman, the United States Secretary of
- 8:13Speaker 1: Homeland Security. Under President Trump, attempted illegal border crossings are
- 8:18Speaker 1: at the lowest levels ever recorded, and over one hundred
- 8:21Speaker 1: thousand illegal aliens have been arrested. If you are here illegally,
- 8:25Speaker 1: your next you will be fine nearly one thousand dollars
- 8:29Speaker 1: a day. Imprisoned and deported, you will never return. But
- 8:33Speaker 1: if you register using our CBP home app and leave now,
- 8:37Speaker 1: you could be allowed to return legally. Do what's right.
- 8:41Speaker 1: Leave now. Under President Trump America's laws, border and families
- 8:46Speaker 1: will be protected.
- 8:47Speaker 2: Sponsored by the United States Department of Homeland Security.
- 8:49Speaker 3: Follow Dante Catley. And this was part of my strategy
- 8:52Speaker 3: to growth hack my page. When I identified videos that
- 8:54Speaker 3: went viral on my personal brand, I reached out to
- 8:57Speaker 3: brands or niche pages that folk becaus on putting out
- 9:00Speaker 3: content for video content creation for filmmakers and photographers.
- 9:06Speaker 4: Today was doing it for that Lodo absolutely and this
- 9:09Speaker 4: was just regular video content creation pages.
- 9:14Speaker 2: Yep. International plan.
- 9:16Speaker 3: So you can go on Instagram and what you do.
- 9:18Speaker 3: And I haven't tried this on TikTok yet, but on Instagram,
- 9:21Speaker 3: you can go into a hashtag like let's type in
- 9:23Speaker 3: shot on iPhone or mobile only and you'll see reels
- 9:26Speaker 3: or top posts. Click on them. Most likely it's a
- 9:29Speaker 3: niche page. Go on their page and next to follow
- 9:33Speaker 3: and contact and email. This is a little drop down
- 9:35Speaker 3: errow and it'll give you related pages that are within
- 9:38Speaker 3: that niche again and just do that process over and
- 9:40Speaker 3: over again. Go into pages, hit the drop down arrow,
- 9:43Speaker 3: type in a different hashtag and do it again. Now
- 9:46Speaker 3: you have a catalog of pages and now you can
- 9:48Speaker 3: DM them just copy and paste the same thing. How
- 9:50Speaker 3: much are you charging for this such and such. So
- 9:53Speaker 3: when I going back to the story with Josh from Raw,
- 9:56Speaker 3: he was stuck at four hundred thousand followers. We got
- 9:58Speaker 3: him to a million followers three months. Yeah, because we
- 10:03Speaker 3: identified which content was popping off and we just put
- 10:06Speaker 3: our you know, foot on the gas.
- 10:08Speaker 4: Another that's another thing that Wall Street Trapper did. So
- 10:11Speaker 4: when he did our interview, what he did was he
- 10:15Speaker 4: took clips from like social media clips that we posted,
- 10:20Speaker 4: or he might have made some clips for himself whatever,
- 10:22Speaker 4: and then he paid influences to repost those clips and
- 10:26Speaker 4: it was like you know, from Wall Street Trap or whatever.
- 10:28Speaker 4: He did that with different blog pages and individual people
- 10:34Speaker 4: as well that had followings.
- 10:36Speaker 3: And yeah, that's how Gary V grew his page tyfinitely followers.
- 10:41Speaker 3: If you look, you'd be like, why is Gary Yon slam?
- 10:43Speaker 3: Why is he on puberty? Why is hey on mean pages?
- 10:46Speaker 3: And stuff like that, because he was just growth hacking,
- 10:49Speaker 3: identify what the viral content was and he knew he
- 10:51Speaker 3: wanted to scale his personal brand and his engagement might
- 10:55Speaker 3: not be ten million views every post but for the
- 10:57Speaker 3: majority average, each one is going over million views. But
- 11:00Speaker 3: it was like, how can you take advantage of that
- 11:03Speaker 3: small period of time you have because platforms change so rapidly.
- 11:07Speaker 3: That's why I tell people, don't do it and don't
- 11:09Speaker 3: wait five years, do it in twelve months, because as
- 11:11Speaker 3: long as you can continuously produce the high quality content,
- 11:15Speaker 3: if one pops off and you're like, oh, I did
- 11:17Speaker 3: this write follow that exact format that you did to
- 11:20Speaker 3: get there, Take those videos and now reach out and
- 11:24Speaker 3: have them distributed, it's no different. Then you look at
- 11:27Speaker 3: like an IP like Simpsons, They've been around forever, but
- 11:30Speaker 3: they jump from platform to platform. Same thing with Family Guy.
- 11:32Speaker 3: They started off on Cartoon Network or Adults Swim, then
- 11:35Speaker 3: they went to TBS, and they went to Fox, and
- 11:37Speaker 3: they went to Disney Plus or Netflix, and you're like, dang,
- 11:40Speaker 3: why are so many people so interested in this? Is
- 11:42Speaker 3: because they're finding ways that they can monetize their old content.
- 11:46Speaker 3: It's syndication. That's like one gem that I learned when
- 11:49Speaker 3: I was trying to figure out how to get how
- 11:51Speaker 3: to get to work with Netflix or how to pitch
- 11:53Speaker 3: the networks. I learned the word syndication. I had no
- 11:56Speaker 3: idea what that meant. I was like, Wow, let me
- 11:59Speaker 3: syndicate my content to another platform and it'll still get
- 12:03Speaker 3: millions of views because it's done.
- 12:04Speaker 4: Or you can sate you can syndicate it to the
- 12:06Speaker 4: same platform.
- 12:07Speaker 2: Yep.
- 12:07Speaker 4: Like if you have a clip on YouTube three years
- 12:11Speaker 4: ago that got five thousand views, odds are there's a
- 12:14Speaker 4: bunch of people that have never seen that before. So
- 12:16Speaker 4: now you might have way more followers or way more
- 12:19Speaker 4: subscribers now. So you can just take that clip, maybe
- 12:23Speaker 4: change the thumbnail at a different title, and put it.
- 12:26Speaker 3: On YouTube again, yep, and it'll make a bigger splash
- 12:29Speaker 3: because you've got a bigger audience.
- 12:30Speaker 2: The syndication play.
- 12:32Speaker 6: The first time I ever heard about it, I started
- 12:34Speaker 6: seeing the wealthiest people on TV, and every year I
- 12:37Speaker 6: kept seeing Jerry Seinfeld. I'm like, how the Seinfeld making
- 12:40Speaker 6: money every year? If it show ended in ninety seven, right,
- 12:43Speaker 6: but he syndicated it to different networks. Then he starts
- 12:46Speaker 6: syndicating internationally and then now it's like there's going to
- 12:49Speaker 6: be a bidding war for like who can now have
- 12:51Speaker 6: him on the streaming service? And so it's the same
- 12:53Speaker 6: content just repurposed. Obviously, from syndication, and.
- 12:56Speaker 3: I'm sure you guys learn like that's why you want
- 12:58Speaker 3: to produce it out of higher quality now, because it's
- 13:00Speaker 3: like I can take that and move it somewhere else.
- 13:03Speaker 3: But what I'm realizing is when I'm shooting my content,
- 13:06Speaker 3: I don't want to shoot anything with any branded logos
- 13:08Speaker 3: unless it's paid for, not because I don't want to
- 13:10Speaker 3: promote other people's brands. But if I go to license
- 13:13Speaker 3: that content, they're going to be like, oh, can you
- 13:14Speaker 3: blur this logo out? We can't use that video because
- 13:17Speaker 3: it has such and such logos. Now I'm just in
- 13:19Speaker 3: a black tea, black pants, and now I can license
- 13:22Speaker 3: that content out, the educational stuff to other places.
- 13:27Speaker 4: My graduates from my school being forced bad drop bag
- 13:32Speaker 4: drop Mike, drop bag drop drop.
- 13:46Speaker 1: An illegal alien from Guatemala charged with raping a child
- 13:50Speaker 1: in Massachusetts. An MS thirteen gang member from El Salvador
- 13:54Speaker 1: accused of murdering a Texas man of Venezuelan charged with
- 13:58Speaker 1: filming and selling child pre banography in Michigan. These are
- 14:02Speaker 1: just some of the heinous migrant criminals caught because of
- 14:05Speaker 1: President Donald J. Trump's leadership. I'm Christy Noman, the United
- 14:09Speaker 1: States Secretary of Homeland Security. Under President Trump, attempted illegal
- 14:14Speaker 1: border crossings are at the lowest levels ever recorded, and
- 14:18Speaker 1: over one hundred thousand illegal aliens have been arrested. If
- 14:21Speaker 1: you are here illegally, your next you will be fine
- 14:25Speaker 1: nearly one thousand dollars a day, imprisoned, and deported. You
- 14:29Speaker 1: will never return. But if you register using our CBP
- 14:33Speaker 1: home app and leave now, you could be allowed to
- 14:35Speaker 1: return legally. Do what's right, leave now. Under President Trump,
- 14:40Speaker 1: America's laws, border and families will be protected.
- 14:44Speaker 2: Sponsored by the United States Department of Homeland Security,