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SMART BUSINESS: How the Big 10 & Notre Dame PASSED the SEC
Big Ten powerhouses and Notre Dame have surged past the SEC, leveraging shrewd NIL deals, aggressive recruiting, and innovative scheduling. Are SEC bluebloods losing their football dominance? The conversation focused on why stars like DJ Jacobs are choosing Ohio State over legacy SEC programs such as Georgia and how Midwest schools are outmaneuvering their southern rivals both on the field and in the business of college football.
A key theme that emerged was the influence of TV contracts, program investments, and the shifting balance of power among marquee conferences. The discussion explored…
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