Latest / Closing the Deal with Fexingo: Sales, Negotiation, and Revenue Conversations for Operators
How One Sales Rep Won a Deal by Offering a Money-Back Guarantee
Episode 42 of Closing the Deal with Fexingo dives into a counterintuitive closing tactic: offering a full money-back guarantee. Lucas and Luna break down the real story of a SaaS sales rep at a mid-market analytics company who turned a stalled deal around by promising the buyer they could walk away with zero risk after six months. They explore the psychology behind the guarantee — how it shifted the buyer's focus from fear of making a mistake to confidence in the product's value. The hosts walk through the specific structure of the guarantee, the numbers behind it (including a 3%…
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