Latest / The Weekly Run / Show & Tell | #17
Transcript
- Jeff Perera: to the Weekly Run, I'm Jeff and today we're talking about what's hot at Jeff's Bagel Run. How are you today, Aaron? Aaron: And I am Aaron. I am doing great. I'm doing fantastic, Jeff. I am happy to be here. I've spent some time in store this week. It always makes me happy. Jeff Perera: Glad to hear that. Glad to that. I saw you early this morning at a office day for a new franchisee. That was fun. Yeah, you were deep in it talking about... Aaron: Yes. You know, every time I think it's gonna be quick, it's not. And it's not the franchisees, it's me. I won't shut up. I'm like, ⁓ we can do this, we can do that. There's this thing. It's like show and tell just over and over and over again. And I don't get tired of it. At least I haven't yet. Jeff Perera: Ha ha ha! I mean, show and tell was like my favorite day ever. what your favorite show and tell item? Do you remember? Aaron: Right? Man, that's a fantastic question. I wish I knew. Yeah, give me some time. Jeff Perera: I'll tell you mine while you think about it, because it's really fixed. Yeah, you think about it. I received a miniature New York Yankees bat that was probably like, it was made of real wood and it was probably, I don't know, 12 or 15 or 16 inches long or so. And I was a huge baseball fan and I played baseball and you know, this is back in the eighties when you'd have to get a... Aaron: I remember those mini bats. Yep. Jeff Perera: pack of baseball cards and memorize the statistics of the players off the back of the cards. know, like this is pre-internet. Yeah, yeah, yeah. You had, if you knew everything in your, you know, about your team. And I remember, might've been second or third grade. I remember bringing that baseball bat to show and tell and talking about the New York Yankees. Like I was the owner. I was Steinbrenner. I might as well have been Steinbrenner. Like, you know, was. ⁓ Aaron: So no anything. Yeah, no internet, no stat sheets, no apps. Jeff Perera: It's crazy. Aaron: That's very specific. See, I can't top that. I don't remember anything. I probably didn't bring anything good in. I just like show and tell. The closest thing that I can approximate to is like career day, which I think they call something different in schools now. I think it's called like teach in or something like that. A little more generic, but it's career day essentially. At least that's what it seems like to me. Jeff Perera: ⁓ Yeah. Aaron: And so I did that for all my kids, And so I would always bring in something interesting that had lights on it or blinked or, and then I started making things to bring in. you're just like, look what I made. Look what I, look what I have. I don't know. It's fun. I'll have to think on that. I'll have to see if I've got something in the deep recess. Jeff Perera: I get every, yeah, maybe we'll open next week with Erin. We'll do something show and tell with Erin next week. Maybe we could just bring show and tell with a podcast. That'd be fun. My kids' teachers always ask me to do the teach-in and I'm never available. I'm never available. ⁓ It's a time it never worked, hasn't really worked out with a new store opening or something in the last couple of years, Aaron: I may need some therapy. Bring these repressed moments. I don't know. Maybe it was always something really lame. Yeah, I'm not surprised. See, this is a thing with this teach-in and have you ever done any of them? Okay, so let me lay the scene for you. There's the parents that just come in and do it, ⁓ you know, and it's a thing. And then there's parents that, you know, look around, other parents and, you know, see the lay of the land and, know, who's given the best. Jeff Perera: No, I haven't done a single teaching yet, yeah. Aaron: teaching presentation, he's really getting the kids going. And of course this is all elementary school. you know, getting their attention for more than five seconds anyways is really impressive. And I'm like, ah, great, I've got this thing and it's, it's a gadget, kids like gadgets, even if they don't know, really know what it is or what it does. It's like, it's a gadget. So we I got this. And the one before me is a cardiologist. I'm like, what's he gonna say? What's a cardiologist gonna say to a bunch of second graders, right? This guy, pro move, I learned something that day. He walks in, two trays of cupcakes. Just went to Publix, got cupcakes. So everybody gets a cupcake first off, know, full of sugar. And then he starts talking about cardiology and everybody's like, oh man, someone says dad was the best. I'm like, mm. Jeff Perera: Yeah Aaron: That's the secret move. You either have something really interesting or you have food. And so you have both. So you would really, all the parents would hate you. You'd be the clean sweep. Jeff Perera: Alright, well maybe I'll sign up for next year, but when you were telling me a cardiologist, I'm like, did this guy show up with a heart? Does that get greater? Stop it, he knows he did it, he brought a heart. ⁓ Yes, yeah, ⁓ That's it, okay. Aaron: He did actually, funny enough, he had, you know those little plastic bottles that they have in the office? He did show up with that. So he did have, he came to play. And so that was like one of my first years. I'm like, okay, I can't, like I'll start preparing for next year. Jeff Perera: I was thinking... I was thinking... formaldehyde jar with like a heart or something. No. It was fake. Fake heart. Fake heart. Okay. Fake heart. Aaron: ⁓ No, no, this isn't like Frankenstein's heart. This is like the model that has all the pieces and you can like dig it apart. Jeff Perera: Yes, 100%. I get that. All right, well, I've got the bagels. I've got the food. I got food. Food and an interesting job. Yeah, I think I could hit a home run. So I think the other Aaron on the team, on our training team, I think he did a teach-in this year for his daughter's class and he brought bagels and they thought he was, yeah, he won the day. He won the day. 100%. Well, let's see. Aaron: You get food and you get interesting job. I'm done. Yeah. Best parent. Just a clean sweep. Jeff Perera: Yesterday you were in the office when we were doing the photo shoot for the holiday goodies and then you were in the office this morning for the franchisee ⁓ day and you rolled up into ⁓ ⁓ smoked fish, smoked fish taste testing. Like you were... ⁓ ⁓ Aaron: Yes. That was surprising. Not often you see like tons of just fish on the counter. Smells good though. Jeff Perera: Tomorrow's meeting at the office is not gonna be nearly as exciting. It's the folks from General Mills talking about flour. flour samples just don't hit the same way. They don't hit the same way. Here's a cup of flour. Look how well it sifts. I mean, what do do? What do we do here? So, all right, well, it's been a good week. It's been nice to be back home, but there is something a little sad about this week, Aaron, and that... Aaron: ⁓ They don't hit the here's a cup of flour Yeah. Yeah, this is true. Jeff Perera: where you're only like 10 days left in the peach and pimento LTF. Aaron: feel like it just started. How can we already be there? Jeff Perera: It's at the end. This Saturday is a big day in sports. We have the Kentucky Derby, and then we just have one week left of peach and pimento. Aaron: I have something to admit. I have not had my pimento for this year. And so I'm glad that we've talked about this and we've, now I know, now know what I gotta get in before it's gone. Jeff Perera: You didn't listen. You've been busy, you gotta go buy a couple of containers of it, put it in the fridge so you have it. I know. Aaron: See, we were talking about this in the store. I was down in O-Town today. And after being at the office, went straight to O-Town, did some testing. But we have like a couple of spread flavors that I'm just going to, I'm advocating for this now. They just really need to be in pint form and like at Publix. Just JBR spreads in a pint. Pimento is one of them. Jeff Perera: I know, you said this a couple weeks ago, pimento was on your list. What else? Okay. Okay. Yep. Aaron: Cookie butter, cookie butter, the holiday biscoff cookie butter one is a slam dunk. Jeff Perera: Did you eat any of that yesterday at the office? Cause I had it. You were slipping. Aaron: No, no, I missed it. don't know. So here's the thing. Here's the thing. I tend to get pretty gun shy about photography food just because, you know, Cory's working with that food. I've seen Cory, he's, he's prepping it. It sits out in the counter under hot lights for a long time. You know, like, I'm not saying there's not a moment, but I, if I'm not in at the beginning, I normally have Cory set me off some stuff to the side before he starts cordon a little bit off. Jeff Perera: Fair. Fair. That's fair. Aaron: Anything else? don't know. Cory's process. Jeff Perera: I did see a few bagels to the side yesterday and I was like, are those, what are those? He goes, he's like, those are the ones I touched. And I'm like, okay, that's cool. Yeah. Aaron: Yeah, he's really handling this stuff. Looks great in a photo, but it's not end of shoot appetizing. Jeff Perera: I want to try to build some continuity to our conversation in these podcasts, but this really leads me to the next topic that I want to discuss and how analog is becoming more and more popular. I ⁓ need to rewind set up properly. We were doing a real photo with a camera and real products at the office, straight up real food. ⁓ Aaron: Yeah, straight up real food. Jeff Perera: And I think it's really important that we're using real stuff. think it presents like the food is supposed to present. what you see is what you get, right? ⁓ And ⁓ that builds This just the way I think. I don't know if that's true or not, but that's my thought process behind it. But then I heard a statistic today that and makes me wonder ⁓ if we are having a an analog renaissance. ⁓ Vinyl record eclipse the one ⁓ billion dollar Aaron: That seems like too much money. It seems like a lot. Jeff Perera: One billion with a B. Aaron: for a technology that's really already been eclipsed by first cassette, then CD, and then now to be back. Even if, well, sorry, cassette, CD, digital, now to be back. Jeff Perera: Do. Yes. It was. It was the first year that they beat CD sales since the advent of CDs. They sold approximately 48 million units. I mean, Taylor Swift sold 1.6 million of those by herself. So, there's that. Aaron: So what? Which, that I do believe and interestingly enough, my, so my teenagers have a record player. They got a record player and they have a fun mix of buying current stuff. You like you said, you know, like new albums ⁓ on ⁓ vinyl. they love to go to antique stores. We go to an antique store, the first place they check out is they try to see if there's like a bin of records somewhere. Jeff Perera: AHHHH Yep. Yeah. Aaron: of like original press, old stuff. And they go nuts for it. And they'll get the weirdest stuff and they'll listen to music that my parents listened to, because they found some old rock record or something, it's kind cool. But what's curious about this and it's an interesting fact that you bring up because the other thing I've noticed with my kids ⁓ is there's new thing on Spotify. I don't know if you've seen this, but like you can get the lossless version of a track. And as my kids play music and I'm seeing them and they're playing music for us or whatever, know, they put it into playlists. That's all they choose. I don't even know if they fully know what the lossless really means and what that is. But it's wild to me that there's such a drive that they're now, I say, re-digitizing, but they're remastering stuff to go the other way. Like, I want the noise. I want the corruption. I want the artifacts. Jeff Perera: The lack of perfection, like the lack of perfection. Yeah. I think we see this in marketing with really big brands. You know, every time a really big brand has tried to do some kind of digitized version of their marketing, it's like backfired, right? I don't care if you're McDonald's putting out, you know, fake pictures of salads or whatever. I mean, like every, every time. Aaron: in the original sound. Yeah, correct, correct. It's a funny swing back. Jeff Perera: We've pushed this envelope of digitization every time we've pushed that envelope, ⁓ humans have pushed back. Aaron: Well, I think it's a cycle. it kind of goes back to, you know, we're drawn to, we're drawn to uniqueness. We're drawn to scarcity to some degree. And with all of the tools available, scarcity now is the stuff that's imperfect. That's why I handcrafted this or handmade that. mean, people are drawn to stuff on Etsy that's not mass produced because Everything else is so effortlessly mass produced. so from a consumer and I'm buying and I'm actually towards and choosing things that can kind of like prove to be imperfect, prove to be natural, handcrafted. Like there's just this draw to something that may be a little bit more authentic, a little less produced. Jeff Perera: Yeah, I think people are doing this across all categories. I think it shows up in our bagel shops because they really appreciate the fact that the bagel they're eating today started as a bag of flour the day before. There's something to that experience of interacting with a human being ⁓ in a ⁓ eating food was made by the person that's standing right in front of you. ⁓ I think ⁓ I don't ⁓ I think it's really trending, which is crazy because that's just kind of how things should be, but it's not the way it is. And so it's sort of popular again, which is wild, whether it's vinyl records or, you know, food made by someone who's right in front of you. Aaron: Yeah. Well, I think about that often when I'm in store and I see customers happily waiting for a fresh tray to come out of the oven. we've been around long enough, Jeff, to see some seasons, as they might say. like think early to mid 90s, could you imagine a business that made a customer wait for half a second? Unthinkable. everything had to be ready, produced systems had to be hyper optimized and like it was just fast. mean, every system was dialed towards instant availability. And that's how we grew up. That was just how all businesses ran with some level of that as fast as they could go for their business model. That's how fast they went. And it's wild to me to see people come into a Jeff Perera: ⁓ huh. Aaron: you know, we're quick service. So the intent is you want to come in and get your food quickly. So not like a sit down restaurant or anything like that. But customers, when they see that they're going to get something, they're going to see it come out of the oven. It's going to be hot. going to, you know, steam's coming off it. They just, I think in their brains, not only is the hot bagel delicious, but I think in their brains, they're also like, Hey, this, can see that this is fresh made. I can see that this was handmade right now. I think that they get a little excited about the fact that it's like coming out of the oven as an experience, not just a flavor, but the experience of getting something. It could be more fresh. Jeff Perera: Yes. How much of that do you think is just us projecting on our kids? Because, I was on the, I think we might have discussed this, but I was on the fifth grade field trip to Epcot a few weeks ago as the chaperone and Emily, my fifth grader, has ⁓ one of those ⁓ disposable film cameras. know, a Kodak Orange and yellow with the crank on it. She didn't know how to use it. Aaron: That's high, who knows? Who knows? Yeah. I remember those guys. Jeff Perera: You know, I had to teach her how to take pictures with her friends and she's like, well, how do I know where to take like the selfie? Right? And I'm like, well, you don't. You let someone take the picture or one of you isn't in it. It's just a, you know, but I was happy to encourage that because I think it's great. She's like, how do know what they look like? You don't, you just, get 24 chances to get two or three. Aaron: That's a gamble. Yeah. gamble. Yeah, yeah. It's one and done. It's not like 30 tries. You take it, you snap it and you go. Jeff Perera: Yeah. But I think there's something so valuable in that for this generation and even for us, you know, having lived a bit of the ride up inefficiency and digitization. We rode that ride all the way to to the to now. And I kind of do enjoy seeing it level out a little bit because I can remember being my kid's age, you know, rewind 30 years. Aaron: Yeah. ⁓ yeah. Jeff Perera: maybe 35, but rewind that many years back and just a couple. I would sit with my parents and listen to their 45s and listen to their records. And that was fun to go through their crates and see the music. And now I'm just like searching for a playlist on my phone for my kids to listen to the music that I listen to, which is, I don't know. It feels nice to have. Aaron: Just a- Jeff Perera: something physical, something real, and I believe there's gonna be ⁓ a whole slew of over the course of the next 10, maybe 15 years as AI and digitization ⁓ and things aren't real life seemingly take over real life stuff. I believe there'll be a whole side of ⁓ the economy that's driven by, you know, in real life stuff. Aaron: Yeah. I tend to agree and I think it'll hit when this generation, again, thinking about our kids, when this generation hits 20s and 30s and they start sort of looking for something new. Like right now it's great. All this stuff is new because they're young and every year is new and everything that they encounter is new. But after kind of like with us, you know, like we're a very nostalgic generation. That's why every movie is a remake from some movie we loved when we were kids. So. Jeff Perera: Nothing original anymore. Aaron: Nothing, just because we all want to just go back. This whole generation, our whole generation just wants to go back. We loved it so much. We just can't. Yeah, just can't let it go. Jeff Perera: We just want to live in that time again. We're like, take us back. I ask people, they're like, oh man, this just must be, people will say to me things like, oh, it must be so surreal. Like what a great time to be in your life with like this business growing around you. I'm like, but like, I don't know, man. Like my 10 year old was like super hyped to get the Florida license plate with her name on the back and hang it off of her bike and like actually pedal her bike and like ride around and. Aaron: Yeah. Yeah. Jeff Perera: I remember those days, man, like being 10 was awesome. The only thing that mattered was like your bike and your friends, and that's all you had to care about. That was it. Aaron: Yeah, hey. Listen, this starter jackets were next level. Jeff Perera: Doof. We drank from water hoses, you know, I mean, it was a different time, Aaron, it a different time. Aaron: Well, you know, can relive it. Records are coming back. Clearly. So. Jeff Perera: Yeah, to the tune of a billion dollars and 48 million units sold. It's pretty insane. So, I mean, good. I'm glad the kids are listening to it and they're better. The record players are better. I don't know if you have an old record player in your household or if it's like... Aaron: No, we bought one for my son. He was like a Christmas gift. We bought him a record player. So new unit, but classic style. And yeah, they just started building a record collection. like I said, he doesn't give the new ones as much as he gets. Like I said, we'll be somewhere that has old records and it's the flipping through. Jeff Perera: I love that. Aaron: It's the classic flipping through just trying to find something just to see what hits. Jeff Perera: I immediately did a bunch of research on record players and like, cause I needed to know like how this, what's the situation. They're not, they're not cheap and they have all the modern technology. You can buy one that's Bluetooth enabled and you can stream it to your, you know, household speakers or whatever. It's really cool. Yeah, it's really cool. Aaron: That's what this is. But you gotta be careful of the lost man. You gotta get the lost list. You gotta get that true. At some point these guys are gonna be teenagers and they're gonna be super, all the audio files are gonna have the old Victrola's that are like needle directly into cone, no electronics, fully analog. Jeff Perera: You gotta get that sound. I just. My mother-in-law has one of Yeah, yeah. Yeah, yeah. Next time I'm over at her house, I'll send a picture of it. Yeah. Aaron: No way! Like no, just like straight to the cone from the needle. Wow. That's what I think is probably like this antiques roadshow fodder right there, man. Jeff Perera: It's, it might be, yeah, she's got a few old things that she has held onto from people that have, you know, given her things along the way. So, yeah. She's, yeah, she's got one of those. It's crazy. So I don't know. Anyway, I just found that fascinating. And I think there's just, there's a place for it. And I just had to, I had to get your take. I just needed to know. Cause you're like, you are like the most digital guy in the office. Like, I mean, you are the... Aaron: Yeah, that's wild. Jeff Perera: You are our tech leader. You are the person pushing this agenda upon us. Aaron: I always equate it to like, the Michelin chef that's ⁓ getting Bell on the way home. ⁓ I want to do it at my house. My house probably has ⁓ the ⁓ basic, ⁓ network up. The house is sad. It is sad. No, it's bad. It's bad. I'm a light-eyed at home. Jeff Perera: Thank No, I don't. ⁓ Yeah. That's so funny. I love that. Well, I'm sad to see Pimento go. I'm happy see analog on the rise. this week we're coming off of back-to-back openings. We had our Nolensville store. We had our Villages location both open. And we're sort of in this like deep breath, ⁓ we can relax a little bit. But there's, nine more lined up, ready to go. ⁓ And ⁓ coming. The next probably three or four weeks away. ⁓ And, the had a great opening. Nolensville had a great opening. I was at both. The Villages was wild. They aren't. ⁓ If you're a listener, one of the 17 of you, if you don't know what the villages are, it is a... is a master planned, 55 and up, ⁓ restricted community. ⁓ And it lives ⁓ as ⁓ a ⁓ retirement... Aaron: Google it first. Jeff Perera: Mecca for, near retirement or in retirement seniors. And it is. ⁓ Aaron: and community undersells it. We basically treat it as a city slash town here. Jeff Perera: It is a city. It is a city. It has its own newspaper. It has the fifth largest circulated newspaper in America. It's huge. It is massive. And it's all connected via trails that you can drive golf carts on. That's so cool. You have to experience it. I have never really experienced the villages before. I'm a young person. don't have anyone that I know. ⁓ Aaron: Yeah, it's... Yeah, there's really no describing it. It's so interesting. Jeff Perera: in that age range that lives in the villages, so I've never visited it. I've never spent time there. And living in it for three or four days as part of the opening store team was fascinating. It was really fascinating. I worked in senior living right before I started the bagel run. I was in assisted and independent living, and I worked with the greatest generation. I was having lunch with them every day. I was spending time in their home, in our... in our communities. Going and kind of seeing these folks in action, living their life was really cool. It was really neat. I met a 101 year old World War II veteran. Aaron: WIld! Jeff Perera: Wild. It's fascinating to think that that man that I met was at one point 18 years old ⁓ He was like at D-Day, he was there, ⁓ wild. Not real life, not in real life. ⁓ And ⁓ he was so gracious at this time and he was... ⁓ Aaron: Yeah, that's something that happens in movies, not real humans that you meet. Jeff Perera: He was so happy to express how grateful we were to be opening there, that he loved bagels and that he was thrilled to have bagels in the villages. Aaron: What bagel did he get though? Did you, were you with him when he... Ugh. Jeff Perera: I wasn't with him when he ordered and I didn't ask him which one he ordered. didn't, I should have. I was fascinated. He would just, you know, he had talked about a little bit briefly, very briefly about his service and having been in World War II. But then he immediately transitioned to what it was like to be a business owner after the war, running a business with his brother. And it was really cool. It was really cool. Yeah. So he was much more interested in talking about that than he was anything else. Aaron: Interesting Jeff Perera: just of amazing people came through. I got a personalized note on the back of a Jeff Spigal run bag from one of our customers. It was really nice. think ⁓ there is a I we talk about generational differences between our kids and us. like, I think about, that group of folks, they're, you know, call it mid 70s into the ⁓ I don't know, into the hundreds and ones maybe, into the 90s. These are folks who saw ⁓ so world events, ⁓ so many changes in technology, so many changes ⁓ in the they live their lives, ⁓ and they they're still here, ⁓ showing every day. Aaron: Well, they definitely showed up. was watching the order counts and the customer counts, and I was like, oh, you guys are busy. You've just been tired. Jeff Perera: I mean... They were there. We had... We had a line every day. So tired. There was a line every day from about 7.30, a little bit later start for this group. They weren't banging down the door. Grand opening day, we had a nice line right at 6.30, but Saturday, Sunday, it started around 7.30. But it never stopped after that. It went straight up until two, and then we had to start turning people away, because you gotta close up. You actually have to close it. If you don't, they just keep coming. Aaron: It's a point Jeff Perera: and that was the case the last two days as well. So just took the weekend and it's as if there was no days off up there because they're retired. It's ⁓ a densely populated retirement community. I mean, we don't have any stores that this is going to be a really fun test because Aaron: That's... That will be interesting. Oh yeah, because we were talking about that. What's a Tuesday versus a Saturday? If you're not working a 40 hour week. Jeff Perera: Based on our traffic counts and based on the sales in the store today and yesterday, there is no difference between a Saturday and a Tuesday. It is the same thing because when your life, when every day is a Saturday and that's your life as a retiree. Aaron: Yeah. There's none, which is crazy. I can tell you, I'm getting a little jealous talking about it and thinking about it. I'm like, more, know, take a card over, get some bagels. It's a Tuesday. the, hit the course afterwards. Like it's, it's not bad. It's not a bad setup. Jeff Perera: Thanks. Aaron, we could be pickleball every day. Aaron: Man, I'm almost healed up. Look, I'm starting to walk normal again. So I think I'm ready. I think I'm ready for it. Could you imagine the competitive pickleball that's going on? And I wouldn't even go there. They would destroy us. Jeff Perera: We could play pickleball every day. Just think, one day. Absolutely. Dude, we would get smoked. It wouldn't even be close. We would get smoked. I mean, you've lived in Florida a long time. You've expressed on the pod that you left the Northeast to come to Florida for the weather. Where do you retire? Where do you go to retire? Like, do you go back? Have you thought about this? What's your plan? Okay. Aaron: ⁓ it's true. thought about this. ⁓ Not that retirement is as close as one may want, but I have thought about the whole thing. If you live in the retirement place, where do you go? And honestly, there's some days where I'm like, I don't know that I need to go anywhere. I guess not go to work the next day, but outside of that, I don't know that I need to journey too far. Although I did hear this trend. Jeff Perera: Yeah, tell me about it. Yes. Aaron: This is something that I heard from other people is I guess, I guess northerners, they do a thing called half back. So you move all the way down to Florida, you live in Florida and you go halfway back. So the retirement is like the Carolinas or like Virginia. that's exactly mostly the Carolinas from what I've picked up. Like you pop up in a low country, you have like a little bit more of a winter, Jeff Perera: Coastal Virginia probably, yeah. Okay. Aaron: Maybe you're more toward the mountains so it gets a little cooler so you can pretend for, you pretend you have a season as opposed to, you New England. So, so half, half back. That's what I've heard. So maybe that's in my cards. I don't know. Jeff Perera: I've not heard that term before, but I think that aligns with sort of things that like Danielle and I have talked about how like it would be nice to go to a place that has some seasons. Like Florida's great, I love it. Aaron: yeah. I've lived the other way. Jeff Perera: 90 % of the time. ⁓ I don't... Okay, yeah, that's fair. But I do think that there... I would like to see something that's got a little elevation change, some undulation to the landscape would be nice. I miss that. think when I go places that have hills, maybe it's just novel because I'm not used to it. Aaron: could tell you, I would up that number higher. I think it's novel and I do, can't appreciate it cause I'll go out for like a 5k jog in my neighborhood and I'll come back and my elevation change was like 11 feet on the whole 5k. And I think like three feet of that's my driveway. It's just kind of coming out of the street. like I get the lack of, of elevation, but I will say this. of the last times I went back to New England and I grew up in, in Southern Maine. So, you know, definitely much more. Jeff Perera: Yeah. Aaron: Dynamic landscape, I guess you could say but it is very hard to drive back there. Like I'm driving I'm like did I drive in these places as a teenager? This is insane Like everything's like just winding roads and you're going up and down and there's like blind everything It's like impossible to drive. I mean, how did I do this as a teenager? So it sounds great. But is it is really? Jeff Perera: Sure. Yeah. Yep. I- I drove to the store in, I drove to the store in Nolensville in the dark at like four o'clock in the morning and there's like a hill and the lights of the car create this shadow and you don't know which way the road goes after that. I was terrified, terrified the whole time. So maybe I'm wrong. Maybe we're just gonna stay here. Maybe we're gonna retire in the villages. I don't know. Aaron: Exactly. Yeah. Exit. Listen, the villages is selling a pretty big dream right now, although I do need to get up there. I want to see that store. I want to see. I want to see a store that has. Jeff Perera: Gotta see it in action. We can do a road trip. We can bring our pickleball paddles, bring our uniforms, bring some bagels to the court and just challenge people. ⁓ that could be so much fun. Open challenge. I'll play you for bagels. Aaron: ⁓ Okay. Wow. Open challenge. Just, just... No! Play us for a half dozen. We'll just have a stack of boxes. Why is it that this... Yeah, like if you can beat us, you get a box of bagels, which everybody will. Which is great, because we want to get more of the bagels. That's the play, I'm telling you. Jeff Perera: Play us for bagels. Just saying. Yeah, I mean, they will all beat us. They won't even have to try. Like, we won't even have to throw it. We're gonna get crushed. 100%. That's some hot marketing. Aaron: I don't know why get stuck doing marketing's job on this podcast every time, but ⁓ a burden. a heavy... Catriona's like, all these ideas are terrible. It's the least favorite part of podcast. Jeff Perera: every time every time someone's gotta someone's gotta do the heavy lifting just say someone's gotta do the heavy lifting We're getting feedback for this, definitely. ⁓ that's so funny. Well, Aaron, this has been a super fun chat. Always great to catch up on the pod. Bake fresh, bring joy, build community. See you again next week. Aaron: She's like, you need to that part out.