Building Marketing from Scratch: Practical Strategies for Small and Solo Teams
Welcome back to the Leadership Cafe podcast! In this episode, hosts Sally Mildren and Melissa Zehner dive into the real-world challenges and practical strategies for small and solo teams looking to launch and grow their marketing programs from scratch.
You’ll meet Melissa Zehner, a seasoned organic marketing strategist with over 15 years of experience and an impressive track record of generating over $300 million in revenue for B2B startups and small businesses. With a 96% client return rate, she’s often the first marketing resource on the ground, building go-to-market and lead gen strategies…
The skinny
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