skinny.

Latest / One in Ten

The Science of Storytelling

Episode 105: “The Science of Storytelling” features Nat Kendall-Taylor, CEO of the FrameWorks Institute, which works to change the conversation on social issues. We discussed how to get people to engage in conversations about an uncomfortable topic—child sexual abuse. What should we change about our own messaging to give people hope that they can do something about it? We also discussed a new research project into communication strategies on this issue, and when we might learn the results.

Topics in this episode:

· The most surprising result of research into child sexual abuse. (1:47)

· How…

The skinny

The skinny isn't ready yet — notes appear once the transcript is processed.