a16z Podcast: I Reject the Term Viral Video
YouTube star Casey Neistat rejects the term “viral video,” which is strange because he’s had more than his share of internet monsters. To say I want to make a viral movie, is like a musician saying I want to make a hit song -- it’s just not a good place to start, Neistat says, paraphrasing a point made on Twitter. So how does Neistat start? How does he both attract an audience of millions, and keep them coming back on a daily basis? Neistat is joined on this segment of the pod by Bailey Richardson, one of the early team members at Instagram. With the tools of production available to everyone…
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