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The Future of AI in Marketing
In this podcast episode, Jaeden Schafer discusses the impact of AI on advertising, particularly focusing on Pinterest's new generative AI features. He highlights how these innovations are transforming product presentation, leading to significant improvements in advertising metrics such as cost per action and conversion rates. The conversation also touches on the future of AI in ad campaigns, emphasizing the efficiency and effectiveness of AI tools in creating dynamic advertisements.
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The skinny
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