More Than Likes: The Real Impact of Social Media in Sports
Social media has become one of the most influential forces in sports. From NIL opportunities and athlete branding to fan engagement, recruiting, and media coverage, its impact extends far beyond likes and shares. In this episode, co-hosts Ben, Isabelle, and Kaydence explore how digital platforms are creating new opportunities while also presenting challenges, including online criticism, mental health concerns, and the pressures of constant visibility.
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The skinny
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