
National falls foul of advertising standards with flyer aimed at Labour
The National Party has fallen foul of advertising standards with a flyer that makes a false claim about a Labour tax policy. The brochure that was mailed directly to some voters stated Labour's Capital gains policy would hit the the family bach, rentals, small businesses and Kiwisaver. The Advertising Standards Authority found National's claim about Kiwisaver being subject to CGT under Labour was likely to mislead and confuse people. Professor of Marketing at the University of Canterbury, Ekant Veer spoke to Lisa Owen.
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