95. Consultative Selling and the Sales Funnel: Why Saying No Wins More Deals
When demand is high, the real advantage isn’t doing more - it’s choosing better. This episode explores a consultative selling approach and how disciplined sales leaders improve performance by focusing on the sales funnel they already have. In this episode, Harry Kendlbacher sits down with Hans van der Eijk, SVP Commercial Western Europe at DP World, to unpack how modern sales leaders navigate high inbound demand without sacrificing focus, margins, or credibility. You’ll hear how consultative selling replaces activity-driven selling, why not every RFQ deserves pursuit, and how disciplined…
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