Navigating Entrepreneurship in the Iowa Tech Scene with Force Fitters

The Iowa Business Podcast · Feb 4, 2025 · 1m

In a recent episode of the Iowa Tech podcast, host Kaylee Williams sat down with Justin Schoen, the CEO and co-founder of Force Fitters, to discuss his entrepreneurial journey and insights into the startup ecosystem in Des Moines. Justin, a native of West Des Moines, has been deeply embedded in the local entrepreneurial landscape for over a decade. He shared his background in marketing and digital marketing consultancy, a field he entered when digital marketing was still nascent in the early 2000s. His initial foray into entrepreneurship involved establishing a consultancy that specialized in…