Latest / The Millionaire Dentist™ / The Excuses Holding Dentists Back: Why ‘Later’ Never Works

Transcript

The Excuses Holding Dentists Back: Why ‘Later’ Never Works · The Millionaire Dentist™

• 0:03
  Hello, everyone, Welcome to the Millionaire Dentnis podcast, brought to you by
• 0:07
  four Quadrants Advisory. On this podcast, we break down the world of dentistry,
• 0:12
  finances and business practices to help you become the millionaire dentist you deserve to
• 0:16
  be. Please be advised we do speak with an honest tongue and may not
• 0:20
  be safe for work. Hello and welcome. This is Casey Hires back at
• 0:26
  the Millionaire Dentist Podcast in studio with co host Jared Bridgeman. Casey, how
• 0:30
  are you? You know, I've been sick, like you know, cold
• 0:34
  sign us really just grumpy. Yeah, So if I sound a little little
• 0:39
  different, it's I'm on the If you're grumpier than usuals what you're saying.
• 0:43
  Yeah, yeah, I'm feeling better, feeling strong, but state at a
• 0:46
  nice hotel and Charlotte and the like the ac at about sixty seven point five
• 0:51
  degrees. Woke up in the middle of the night and the sucker has been
• 0:54
  blowing on me all night and I'm hacking already and the damage was done.
• 0:57
  So my megadosing of resupplement known demand shortened it. But it's been a good
• 1:03
  How was your trip to Charlotte by the way, you're there and speaking to
• 1:07
  h to a nice group of practice owners. Yeah, venue was great.
• 1:10
  Practice owners were awesome. People came in from from far distances. They were
• 1:15
  dialed into the subject matter. They get it. They get it. That
• 1:18
  being a practice owners tough. And this is for our events that we actually
• 1:22
  go around the country and host ourselves. And this would be the Bourbon and
• 1:26
  real Financial Advice for Dentists event. You're doing lots of these over the past
• 1:32
  couple of years. Right now, we've got a couple of really fun ones
• 1:34
  coming up in Chicago and Orlando. Well, I like doing our events.
• 1:38
  We don't have to tiptoe around anything, right, you just just get after
• 1:41
  it. Uh, you know when we go to state meetings or regional meetings
• 1:46
  or dental societies where guests in their things, so we have to act appropriately.
• 1:51
  But you know, how was the Bourbon I don't even know. I
• 1:53
  don't even think I tasted it. Yes, the Stag Junior, which is
• 1:57
  now just called Stag. It grew up beat out angels Envy. Yeah,
• 2:02
  it beat out angels Envy. Nice, Okay, but yeah it was.
• 2:06
  It was a good event. Good. I'm glad you guys had a good
• 2:07
  time out there, Casey today, Well, you know you were doing that.
• 2:12
  You also went and spoke with a study club as well, and I
• 2:19
  wanted to talk to you about when you were in both these groups. Do
• 2:23
  a lot of dentists have a lot of excuses as to why things may not
• 2:27
  be going the way they hoped they would be. Yeah, the hours of
• 2:30
  prep that we spent on this wink wink excuses practice owners tell themselves. That
• 2:35
  was something we kind of wrote down and and yeah, I think that's a
• 2:38
  trap we can all fall into. But certainly one off conversations, conversations with
• 2:44
  group, different groups and different geographies, there's a lot of common threads I
• 2:47
  thought we could talk about today with with that topic, that's awesome right off
• 2:52
  the top. I wanted to ask you, do you find that there are
• 2:54
  if you're talking to a group and someone raises their hand kind of gives you
• 2:58
  an answer. It's a much more generic answer than it is on one on
• 3:00
  one like, oh, sure, people are more more guarded in the group
• 3:05
  setting stereotyping, but a lot of mentests are not necessarily confrontational people, very
• 3:12
  nice people, but yeah, a lot of times they're a little more guarded
• 3:15
  well, and you know, again getting back into the excuses practice owners tell
• 3:19
  themselves, it's it's typically around time and money. It costs them both,
• 3:23
  but times certainly one of those excuses that people like to use. And I
• 3:28
  can see that. I mean, as you said, everybody can really relate
• 3:31
  to that on some level. May not be at work, I may be
• 3:34
  at home. For me, it is something that just happened to me yesterday.
• 3:38
  As of next week, I have to get a root canal done,
• 3:43
  my first one ever, and I am not excited for it. And it's
• 3:45
  something that you know could have been more than likely prevented. But over the
• 3:51
  past couple of years, I have put it off due to being afraid either
• 3:53
  of spending the money or spending the time, to be fair, and this
• 3:57
  is a real fear I have. I'm afraid of being put on and then
• 4:00
  having my wife drive me home because I don't know what I'm gonna say.
• 4:03
  That doesn't real fear that I have. Who knows what might come out of
• 4:09
  my mouth. But really it's just the fear of maybe if I just ignore
• 4:14
  it for long enough, it'll go on its own. And if it's something
• 4:16
  that's decaying, something that's rotting. It's never going to go away. It's
• 4:19
  going to get worse. And now that you said it, everyone once in
• 4:21
  a while you always said your tooth is hurt, but you'd be like,
• 4:24
  it'll just go away. You know. If I had gotten this taken care
• 4:27
  of earlier, it may have just been a filling. So what were you
• 4:30
  What were your excuses? I'd just get better. I don't want to deal
• 4:31
  with it. It was it was that, and I was like, that's
• 4:33
  not really bothering me right now, even though I broke part of the tooth
• 4:36
  off in a it was a pop Tart's eating healthy. At least the tooth
• 4:46
  is because it's rout can Alan crown, right, not an implant. Okay,
• 4:48
  yep. So I mean it's a silver lining there. And I'm really
• 4:51
  excited for the big reason why it all happened Yesterday's because my jaw hurts quite
• 4:56
  a bit right now. The pain, Yeah yeah, well, and no
• 5:00
  doubt that ultimately is what makes people move. That's the catalyst. You feel
• 5:03
  pain, you went to your dentists, you get referred to an endodontist.
• 5:08
  Now you're gonna get problem solved. Whila. So many practice owners have pain
• 5:13
  in their practice or their personal financial situation. But they do just what you
• 5:16
  did. It'll get better, it'll go away. It's all good. I'll
• 5:20
  figured out. So some of the excuses all here, we'll be going through
• 5:26
  some of our talk or getting to know practice owners one on one. Casey,
• 5:30
  why don't you throw up? Made some of the excuse does you hear
• 5:30
  from practice owners? A lot of times when we go through our material and
• 5:35
  this happened recently, you know, well you just you just don't. You
• 5:41
  just don't understand my practice, or well, because of our geography, we
• 5:45
  because we live here, all these things are just so different and so unique.
• 5:48
  And here's the here's the punchline. The majority of times they're not right.
• 5:53
  You're not a unique special unicorn. There's a fix, you just need
• 5:56
  to get it fixed. But it's on the low end and the high end.
• 5:59
  So some people up they're in like a real glitzy glamor ay well or
• 6:00
  you know, overhead side because we're I was gonna ask you what the difference
• 6:03
  between high you know, more incommon? Yeah, like and it's well,
• 6:08
  you know, it's everything is so much more expensive here, my building and
• 6:12
  all my costs because but then I hear the same excuse. Well, I'm
• 6:15
  in a poor part of town, so we're more medicaid or more insurance,
• 6:19
  and there's just nothing we can do, okay, And but but the difference
• 6:24
  is the thing is that there is something that could be done. They just
• 6:28
  aren't willing to put in the time or the effort or or find someone who
• 6:31
  can help them. Now, we'll get around so next week, that's right,
• 6:33
  that's right again, like by two, we'll get around to it.
• 6:35
  Next week. It's all gonna work out. It's fine. I'm I'm a
• 6:39
  young I'm I'm a thirty five year old denist. It's all going to be
• 6:42
  fine. I'm forty five. You know, I've got some time left.
• 6:45
  I'm fifty five. I probably need to get serious. I'm sixty. Shit
• 6:47
  help well, And and it's it's it's a statement that everybody we all laugh
• 6:53
  about. But it seems like as you get older, time does move faster.
• 6:58
  I mean, it's it's crazy to me how quickly my kids have aged.
• 7:02
  I never thought that would be the case. And then you look back
• 7:05
  and realize, oh, what have I been doing the last six years?
• 7:09
  Well, well that's very true. You look up and you're much older.
• 7:12
  But I think another thing a lot of practice owners have told me is like,
• 7:15
  well, you know, I can always sell my practice in and maybe
• 7:16
  I work a couple of days a week, or maybe I'm an associate a
• 7:20
  little bit. So it's almost like they feel like they have this backslide,
• 7:24
  this this safety net of well, I always could do that when I'm sixty
• 7:29
  seven or seventy or seven. You don't know if you could do that.
• 7:31
  I mean, what, depending on how you are, is somebody gonna want
• 7:35
  to keep you around that long Physically. A lot of times physically people can't
• 7:39
  do that exactly, and you never know if an accident of some type maker
• 7:45
  as you've told it before, we had we have a client who had a
• 7:48
  former partner who was at a Cabacchi grill and got some oil in his eye
• 7:54
  and could no longer practice. Yeah, and that's a freak accident, but
• 7:57
  things like that could happen. Yeah, no doubt. Other things I hears.
• 8:01
  I'm doing pretty good. You know, I'm doing better than I thought.
• 8:05
  You know, again, you just don't understand I'll be okay, I
• 8:09
  can do it tomorrow. Everything. It's a lot of excuses. Where again,
• 8:13
  the top one percent of dentists who get this right, they either demand
• 8:18
  it from their current team or find a team that can do it. But
• 8:20
  from our perspective, you know, our clients have a team to master this
• 8:22
  for them so they don't have to use their excuses anymore. But even talking
• 8:26
  to them on the back end of working with us for three, five,
• 8:28
  ten years, they'll kind of laugh at it. And like, you know,
• 8:31
  I remember talking to you the first couple of times, and I was
• 8:35
  very cynical and very you know, I, well everybody is, you know,
• 8:41
  like people. Some people will tell me that and I just laugh.
• 8:43
  I already know that. Well, and these these these fears are this kind
• 8:48
  of popped into my head. As you said, a lot of the times
• 8:50
  dentists aren't confrontational. It's a fear of confronting it. A fear of confronting.
• 8:54
  I guess your own fears, afraid of seeing, oh it's okay,
• 8:58
  I'm doing okay for now out or whatever. But then when you actually dive
• 9:01
  into the numbers wherever the case is, realizing oh there's some potentially something much
• 9:05
  worse as the word of the problem. Your hygiene department is not cutting the
• 9:11
  mustard, your income is half of what it should be. You have three
• 9:15
  too many insurances? Is it? The whole mentality of ignorance is bliss Oh?
• 9:18
  Man, I think there might be some truth to that. Like now
• 9:22
  I'm on the counter argument, right, But man, there's a lot of
• 9:24
  things in life where I look back and I was like, man, I
• 9:28
  think ignorance might be blissed when I didn't have a clue about some of this
• 9:30
  stuff, like you know, the joy of a child. I mean,
• 9:31
  there's something to it. But the older a practice owner gets, the more
• 9:35
  responsibilities they get, the more their neck hurts at night. And when ignorance,
• 9:41
  if the ignorance you're doing is actually causing real pain, that's a different
• 9:45
  story. Again. My ignorance, in my belief that I could just hold
• 9:48
  off on this tooth, Now I'm in actual pain, like physical pain,
• 9:52
  not just my wallet hurts. The chickens come home to roost. If you're
• 9:56
  a practice owner out there and you're making three fifty and you know you should
• 10:01
  be making five or six hundred, again, you know it in a pity
• 10:05
  of your stomach. Yeah, and eventually again the chickens come home the roost.
• 10:09
  But can't these can't these Dennis just asked our boss for a raise,
• 10:13
  right right. They wish they could do with their assistance and hygienis are doing
• 10:18
  to them right now. That tail is wagging the dog. But you know
• 10:22
  it's it's we love talking to practice owners. We love presenting this stuff.
• 10:26
  And so many of them, they know, they come up and they go
• 10:31
  Casey or the team or whoever's they are, they go while you guys hit
• 10:35
  on a lot in this hour. Clearly you understand what we go through and
• 10:39
  the only reason we do is because we have solved that for twenty years this
• 10:43
  march. But they just the looks are different. It's like, all right,
• 10:46
  this is the real deal. Do you think you guys can help?
• 10:50
  Which I look at them and go, I don't know. We're not talking
• 10:52
  about working together. We're talking about engaging in a process. But we can
• 10:56
  engage in this process and as part of that things will be uncovered. Oh
• 11:00
  you'll learn something even if we don't work together. But you know, it
• 11:03
  all comes down to time and money, and unfortunately we all have excuses.
• 11:05
  You know, I'm I'm pissy yesterday and today because I'm well, I'm sick.
• 11:11
  Guys, I'm in a bad mood because I'm sick. Well, it's
• 11:13
  true, but I can also potentially not use that as an excuse and it
• 11:18
  just not be pissy. We're not saying anything that anybody out there doesn't already
• 11:22
  know. But confronting all that stuff so important, you know, listen,
• 11:26
  it's it's less stressful, less painful, and you can have a little bit
• 11:31
  more courage if you have someone there with you to help you rip that bandit
• 11:35
  off. And look at what's there? Who those analogies, Yeah, let's
• 11:41
  pick them all together. Yeah, the two in the bushes, one in
• 11:43
  the hand. What is it? I'll give you give me I'll give you
• 11:48
  two hamburgers tomorrow for one hamburger today. Oh, to pay you tuesday for
• 11:52
  hamburger today. There you go. Yeah, yeah, let's just flush all
• 11:54
  those excuses down the toilet and get real. And if you want to get
• 11:58
  real and you want to get real with with Casey here, don't forget to
• 12:01
  check out four Quadrants Advisory dot Com slash events again. We'll be in Chicago,
• 12:05
  We're gonna be in Orlando, We're gonna be at a smile Con doing
• 12:09
  an implant course in Vegas. I've got to get that flight book, like
• 12:13
  right now, what are you doing sitting here? Then? Casey, thank
• 12:18
  you so much for grace and me with your lovely presence. That's all the
• 12:24
  time we have today. Thank you to our guests for their insight and for
• 12:28
  sharing some really great information. And thank you to you the listener for tuning
• 12:31
  in. The Millionaire Dennis Podcast is brought to you by Four Quadrants Advisory to
• 12:35
  see if they might be a good fit for you and your practice. Going
• 12:39
  over to four Quadrants Advisory dot com and see why year after year they retain
• 12:43
  over ninety five percent of their clients. Thank you again for joining us and
• 12:46
  we'll see you next time.