Two Series B Term Sheets. Then Carta Called | James Sutton, Avantia Law
James Sutton founded Avantia Law in London in 2019 to combine AI with legal services, years before ChatGPT. Among its customers 10 to 20, about half were already American. Today, he says, easily 80% of their revenue comes from the US, and Avantia Law is now part of Carta, as Carta Law.
David Rose and Matt Oxley ask him what the first US signals looked like, why a British team was slow to act on them, why there's no substitute for the founder being there, how he raised venture capital when investors said "love the tech, get rid of the services", and how Carta came to acquire Avantia while it…
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