Latest / Fintech Conversations with Fexingo: Banking, Payments, and Financial Software Companies
How Fintechs Use Geofencing for Context-Aware Payments
Episode 56 of Fintech Conversations: Lucas and Luna explore how fintechs are using geofencing to trigger payments, offers, and authentication based on a user's physical location. They dive into a real-world case: a coffee chain that lets customers pre-order and auto-pay when they walk within 50 feet of a store. Lucas explains how geofencing reduces checkout friction while raising new privacy and battery-drain challenges. Luna questions whether this is a genuine breakthrough or a gimmick that consumers will tire of. The episode also touches on how banks like JPMorgan are piloting…
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