Latest / Talk with Linda Reed-Enever
The Trust Factor in Community Marketing
There is a lot of buzz out there at the moment about community led or community driven marketing. Having run communities for more years than I care to mention, I want to unpack what this buzzword actually means, why you should care, and how it can empower your business.
Community driven marketing is all about making your audience active participants in the co-creation of your marketing and branding journey. Instead of just treating them like a megaphone target and broadcasting at them, you are bringing them along for the ride.
Listen Before You Lead
The foundation of successful community…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.