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ICT Ep8: Recruitment isn't Enrollment
Welcome to Innovating Clinical Trials, the podcast designed for clinical research professionals eager to deepen their understanding of clinical trials through concise, insightful segments. Join your hosts, Liam Eves and Ted Trafford, as they uncover the core issues in clinical research, reflect on the industry, and challenge conventional wisdom.
In today's episode, Liam and Ted discuss the idea that recruitment isn't the same as enrollment.
Recruitment activities seem to focus more on outreach marketing campaigns that aims to attract attention. These marketing campaigns raise awareness in…
The skinny
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