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130. Growing a Landscape Business in the Middle of Nowhere | Shay Brickhouse

🚜 Can you build a thriving lawn and outdoor services company when your town has fewer than a thousand people? Ezra sits down with Shay Brickhouse of Landscaping Unlimited, who took over his dad's 30-year-old operation in rural North Carolina. We get into route density when customers are spread out, why diversifying beats niching down in small markets, hiring from a tiny talent pool, and setting bold goals that force better systems.

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