Latest / The Authority Podcast — Expert Insights and Fresh Ideas for Education Leaders

One for the Authors: Writing and Promoting Your Book with Mitch Weathers
Mitch Weathers is an educator, author of the bestselling book, Executive Functions for Every Classroom, and the founder of Organized Binder. He returns to the show to share tips for authors, especially how to launch and promote your book.
We talk about:
Starting to plan for a book launch
Knowing why you want to write
It doesn’t matter how valuable your book is if nobody knows it exists
The book as a marketing vessel: how does it open doors?
Use your network to your advantage
What makes promoting a book different from promoting your business?
How to define success
Listen to my previous…
The skinny
The skinny isn't ready yet — notes appear once the transcript is processed.