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84 - What To Include In a Live Experience (Without Making It a Webinar): Part 2
One of my favourite ways to connect with your audience?
Live experiences.
Now I don't necessarily mean in person (though that is fantastic too), but especially experiences where potential clients can get to know you, be in your energy, and interact with you.
It can be a presentation, but in this scenario we're chatting about smaller, less formal events: think workshops or lunch and learns.
This is Part 2: Sell Without A Pitch
In this episode, you'll hear...
Why selling directly in a live experience isn't always the best choice, and why Program Led Selling can be a great alternative
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The skinny
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