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Consumer perceptions of plant-based products vs ground beef - Dr. Travis O'Quinn

This week we feature two members of the K-STATE Meat Science group to talk about palatability and one of their most recent research comparing plant-based products to ground beef. Dr. Travis O'Quinn and MS Sam Davis discuss about their findings and how consumers preferred ground beef over plant-based beef alternatives.

Meat our guests: Dr. O'Quinn graduated with his B.S. (2008) and M.S. (2010) degrees from Texas Tech University and earned a Ph.D. in Meat Science from Colorado State University (2012). Dr. O’Quinn’s research interests center on beef palatability and the factors affecting the…

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