Nine in 2021 - everything you need to know

Mumbrellacast · Sep 17, 2020 · 50m

In this week's Mumbrellacast, the team gives you everything you need to know about Nine's upfronts for 2021, including a chat with chief sales officer, Michael Stephenson.

So, how exactly does it new audience targeting partnership with Adobe work? Is it really going to put Nine in competition with Google and Facebook? And, will we see more media companies developing their own defence against the cookies?

And, what will content look like in 2021? The team was hoping for a shiny new TV show, but instead Nine will be putting a 'refreshed' Celebrity Apprentice Australia and Beauty and the Geek on…