Latest / Created for This with Danielle Roberts
Episode 129: Creating Mission-Driven Brands with Seven Weeks Coffee Founder Anton Krecic
On Created for This, I interview Anton Krecic, founder and CEO of Seven Weeks Coffee, a pro-life e-commerce coffee company that donates 10% of every sale to local pregnancy resource centers and has raised over $1.5 million for more than 1,000 pro-life organizations across all 50 states.
Anton shares how value-based brands are growing as companies increasingly take social and political stances, and explains that a successful mission-driven business requires both an excellent product and a clear mission. He outlines practical growth strategies including digital ads, podcast partnerships…
The skinny
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