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Rakhi Ad Sparks Tradition vs Modernity Debate | India News
A jewelry brand’s ad featuring Kriti Sanon tying a rakhi while wearing a bralette sparked outrage, igniting a fiery debate over tradition vs. modern expression. Kangana Ranaut slammed the ad as “creepy,” arguing festivals are sacred cultural rituals with specific rules — like Raksha Bandhan needing a ‘teeka’ — and that clothing choices shouldn’t dilute their meaning. Kriti countered that the essence of festivals lies in emotional bonds, not attire, sharing how she ties rakhis for her sister and even pets — questioning why women are still policed on what they wear. The brand GIVA swiftly…
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