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The Economic Realities of Executive Coaching and Job Loss in These Uncertain Times with Martin Buckland · Authentic Living

• 0:01
  Welcome to authentic living with Roxanne, a place where we have as conversations about
• 0:08
  things that really matter in our lives.
• 0:11
  And now here's your host, Roxanne Durgesh.
• 0:36
  Hi, everyone.
• 0:37
  It's, Roxanne Durges of Authentic Living with Roxanne.
• 0:39
  Today, I have a special guest that I've known for who are just discussing it before we got on
• 0:45
  about, 16 or 17 years ago.
• 0:47
  That's Mister Martin Buckland.
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  Martin, thanks so much for coming on today.
• 0:51
  Oh, it's a pleasure.
• 0:52
  I'm very honored.
• 0:52
  Thank you very much for inviting me.
• 0:55
  So, Martin, years ago, when I was, getting in the corporate game, 16, 17 years ago, Martin
• 1:02
  was highly recommended back then, and my resume was done.
• 1:05
  And I I don't know if I've ever shared this with Martin, but, at the time that he did my
• 1:10
  resume, I got 3 or 4 offers within putting it out to the market, of which 1, global
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  consultant consulting firm said you walk in, I'm gonna give you a $5000 bonus.
• 1:22
  You could pick it up and leave, because back then, the the, you know, the the the level of
• 1:27
  what Martin did along with the market that, I was in, which is health and wellness was
• 1:32
  really, quite high.
• 1:34
  So Martin, I've I've never told you that, but that's No.
• 1:37
  I'm astounded.
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  Thank you.
• 1:38
  Yeah.
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  My my heart's going now.
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  And, you know, hence, you know, years years later, and I stayed with that, that company for
• 1:46
  a long time.
• 1:47
  So a bit about Martin's back background.
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  He's a global executive curve management practitioner, and he works, his specialty is
• 1:55
  working with, resume writing and CB writing.
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  He has clients in over 31 to 32 countries, just Internationally, works with people, and he's a
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  you know, knowledgeable at central profound level on culture, and and one of his
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  superpowers is, or should I say 2 is the ability to network and connect and 2 vitally,
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  vitally important, things in this economy as we sit.
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  So Martin, let's talk let's jump right into, what you're seeing out there as, as an
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  executive coach with people, and we, we were talking a little bit about it, but I know
• 2:35
  everybody's bracing themselves now that we're into stage 3, you know, thinking the next 6
• 2:41
  months to, to a year, you don't really see the impact, the economic impact.
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  What are you seeing now already in the last 4 to 5 months with people, executives and things
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  like that.
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  That's a very interesting question.
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  So this is my 3rd, recession for work through and help people nurture and coach them through
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  the career transition.
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  This came all of a surprise.
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  Just like the last recession with the mortgage meltdown, this came just like that many many
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  people, doesn't matter where they are in the world's work, are totally unprepared.
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  People don't manage their careers.
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  And, my messaging and you follow me on various platforms of social media, is you manage your
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  career and people, it came through like that.
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  And then people were being laid off left, right, and center And I know from my network of
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  economists and whatever, we haven't hit rock bottom yet.
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  We got a long way to go.
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  I think here in Canada where we are, right now, there's gonna be another million, people that
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  loops in the next 2 or 3 months.
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  And who knows what COVID 2 is gonna be bring So people need to manage their careers.
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  Even in good times, they need to manage their careers because they can give more they get a
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  career advancement faster and they get more money.
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  They're more satisfied.
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  More money means, earlier retirement or more investments.
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  They can give more money to their investment adviser in March or April whenever they meet
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  them.
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  It has more satisfaction.
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  So many people, as you know, Roxanne, I mean, you've worked with many executives.
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  So many people are unhappy in their jobs.
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  And, you know, today, we don't get the chance to move around a lot because we're very limited
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  because there aren't too many jobs.
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  It's now an employer's market over an employee's market, which it was prior to COVID.
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  But, they can still move around.
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  There's still jobs out there.
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  But people have to be a detective like my old trade and, go and hunt those jobs down because
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  here in Canada, Only 8% of jobs that are advertised.
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  It's the lowest percentile of any country in the world.
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  You go to the US.
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  It's about 19.
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  And then you go to, the UK and it hits about 26, 27, 28%.
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  And then the further east you go across the world, And I've got clients all the way through
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  to, Asia.
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  The the higher that advertised jobs gets, but people need to get out there.
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  You need to have their resume their CV up to date because I never know even in today's
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  economy when it's pretty brutal.
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  I must admit it's pretty brutal out there.
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  People are really hurting.
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  People are aching.
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  People are screaming and asking why me?
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  You could you can find jobs, but you always need to have your your resume, your CV out up
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  to date.
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  You know, I had one client this morning.
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  We're only early in the morning.
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  I need my resume by tomorrow for a job.
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  Well, it doesn't happen that way.
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  He said I've been following you on LinkedIn.
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  All the time, and I've been watching your messages.
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  And now I need a a a a resume.
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  Well, I said, well, why didn't you activate it earlier on?
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  I can't do that.
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  I'll be doing you this justice as a professional resume writer.
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  I can't dilute my service.
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  So he said, okay.
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  Yeah.
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  So let's, I said, well, who's the name of the recruiter?
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  I mean, I know that recruiter, and we've managed to extend it a little bit, but still,
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  it's a very push, timeline for both us both.
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  Because the resume is your marketing tool along along with, along with your your LinkedIn
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  profile?
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  And even now Facebook is becoming a huge search engine for talent hunting.
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  So, yeah, it's pretty brutal out there, but people should manage their career in good times
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  and in bad times.
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  And they should be on LinkedIn.
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  I mean, that's the if you're not on LinkedIn, my my phrase, it's pretty brutal.
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  It's pretty tough is, if you're not on LinkedIn, you're committing career suicide.
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  That's it.
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  Yeah.
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  Absolutely.
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  And, you know, way back when I started to work with you, I I was new into the corporate kind
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  of arena.
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  I was, you know, into, big company in Toronto.
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  And back then, it wasn't as much, but, like, when I got into my business, I was one of the
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  first, pieces of, information, guidance I got by business coaches we need to get on LinkedIn.
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  But even since it was the importance of making sure that the LinkedIn spoke to the pain points
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  of the clients that I'm trying to attract.
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  Right?
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  It's not about me.
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  It's not about me.
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  It's about, they need to be the hero.
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  I need to be the to offer the solution to their pain points.
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  And my my LinkedIn needs to speak to that because ultimately, people are looking for
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  they're looking for people like URI or anybody else all the time.
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  And if your LinkedIn is just all about you and what you've achieved, It doesn't speak to them
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  the same as if you're kind of trying to speak to them about what problems that you can, you
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  can solve for them.
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  Yeah.
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  It's all about putting a personal branding.
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  I mean, personal branding, I'm fascinated in.
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  I hold some certifications in personal branding.
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  Personal branding is your unique promise of value.
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  What is so special about Roxanne?
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  What is so special about Mark?
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  What is so special about Ron or Mary?
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  Everybody has their unique promise a value, but they don't know their value.
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  And and people don't they they soul search, but they They need to dig deeper to find their
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  value and their personal brand.
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  It's their it's their competitive age because in good times and bad times, you're right now.
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  You're in a in a job search or a career transition.
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  You are, in a competition and you need to be number 1 in people's eyes.
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  So you're a pro I tell people you're a product and you're sending that product to the market.
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  So the package is your resume and your LinkedIn profile.
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  It's not just use having a LinkedIn profile.
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  You've got to be proactive on a LinkedIn profile.
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  I call myself a self proclaimed LinkedIn junkie.
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  I'm always, always on LinkedIn.
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  And, I because I teach people how to use it, so I have to use it myself.
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  And there's so much there.
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  It looks like a pretty bland site that actually go behind the scenes and what you can do is
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  amazing.
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  So you need to share.
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  You need to it gives you a platform to market yourself as an authority as well.
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  And, an ex that and share articles from people like, us and and other people and, comment and
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  then create articles as well.
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  But don't have, I see something.
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  Well, I've got a LinkedIn profile, but yeah, it's very basic.
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  The further the deeper you go, the more you fill LinkedIn out, the more Google will get,
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  you know, algorithms are constantly going over Google and, more people will be attracted to
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  you.
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  As we speak, executive recruiters and HR professionals are sourcing talent just like
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  the, viewers of this, webcast, right now on LinkedIn.
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  And if you haven't got a a fully complete LinkedIn profile.
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  The chances of you being found are limited.
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  So let's let's talk a little bit, and I know know, when we worked together years ago, I'm
• 10:10
  it's coming back to me now.
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  You were able to look at me and what I've done so far in my career and from an aerial shops.
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  You were able to almost link things thematically that I had done, you know, because
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  you, you know, I remember the one word you kept saying Roxanne is transferable skills,
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  transferable skills, like how what have you done?
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  So with someone listening and, you know, or even executives that they think, oh, boy, I'm
• 10:35
  not so sure how this is gonna go in the next, you know, the ideal a client right now should
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  be already thinking.
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  Like you said, even before that, we should always have an updated CV.
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  What kind of things should people be thinking if they're trying to make a pivot at this point
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  in their prayer?
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  That's a great question too.
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  I mean, that's a that's a real long question, but I just wanna say something.
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  I'm a great believer in the day you land your next job is the day you should start your next
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  job search.
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  Interesting.
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  And that is very tough for people to engage to kind of get their mind around that.
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  They they they find it, but, you know, what your career plays off as we all know, in your
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  personal life as well.
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  So if you're unhappy or you're in career transition, your spouse, your kids, and other
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  people around you gonna feel your anger, your rage, and what is, what's going on in your own
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  mind.
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  So, yeah, but you you need to, come back original question you need to really focus on,
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  exactly who you are.
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  Do an assessment.
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  There's various career skills or career assessments out there, but you can, you you can
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  assess.
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  I I'm not I'm not a I I I have associates who are, I can assess those, and then I can read
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  and coach from them.
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  But, you know, look at yourself and look at yourself and see who you are.
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  Take the negatives and build on the negatives and build on the positives and learn exactly
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  who you are inside and the value you can bring the big wide world out there.
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  And that's so important, Martin, because I'll give you an example.
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  When I, was in executive positions and it shifted where they wanted me to do microscopic
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  It was like root canal daily for me.
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  Yeah.
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  Just because my that's my personality, and I used to always because of the not get get
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  getting the proper guidance from the environment at that time, I would be like, you
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  know, why can't I do this?
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  It would take me three times as long to do something just because it wasn't it wasn't my
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  thing.
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  And I used to think, well, I have to get better at it.
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  And what I recognized was, in fact, the company wasn't giving me the support that I needed to
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  be able to do the job that they paid me for, which was higher level of strategy.
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  Right.
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  And so once I did one of those assessments, what allowed me to do say, okay, it's accepted.
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  These are my gifts.
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  These are not my gifts.
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  Yes.
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  Should I get a little bit better at them?
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  Absolutely.
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  But at the end of the day, I'm not gonna source out a job.
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  That has microscopic elements to it that keeps me in an office somewhere in the back of the
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  corporation.
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  That would be that that mentally, I would be going stir crazy.
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  So I think that knowing to your point, who am I?
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  What are my gifts?
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  And even what kind of things do I need to get better at, but it may not be my main skills is
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  something that I learned kind of along the way.
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  Yeah.
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  Continuing and Tathan is very, very important.
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  And as you know, I'm I'm considered the v global expert in executive master of business
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  administration.
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  I've worked with business schools across the world you don't have to do in the E MBA, even a
• 13:44
  short course.
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  And today, you can just do them online.
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  You can do from a university.
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  You see We're here in Canada.
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  You can see a a university in UK or the other side of the world in Australia.
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  And there are so many courses And one thing a decision maker in your next career is looking
• 14:03
  at is your continue continuing education.
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  So they're not looking at at finishing in 2011.
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  So what have you done for education wise since 2011 to 2020?
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  And now is the perfect time.
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  There's some great offers, universities, colleges, and other institutions have
• 14:21
  discounted some of their courses and some of the courses are amazing.
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  So, you know, digital transformation is the way of the world.
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  Change management.
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  So think about the way the world is is going.
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  Who what skills do corporate world need now?
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  They need digital transformation.
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  They need change management.
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  They need continuous improvement.
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  They need anything to do with lean.
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  So 6 Sigma, Kaixan, Kanban, Pokeyokey, Hoshinkan, so you're enhancing your skill set,
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  not just for now, but for for later on as well.
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  Because People look for red flags in resumes and CVs and LinkedIn.
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  And, if you haven't been to college or university for 10 years, Please stop the
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  question then.
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  That's a good point.
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  So just kinda looking at where you're at, looking at your industry, and potentially
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  saying, what kind of things should I be demonstrating?
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  Should I have to make a change?
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  Even if I'm not ready to make a change, what kind of things would an employer be looking out
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  for somebody with my skill sets, if I'm looking to say, let's say I'm trying to, go into
• 15:31
  organizations to, do corporate consulting around change management, I should be up up and
• 15:37
  ready with everything most recent in that arena so that I would even get to the top of the
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  pile.
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  And we we know how big those piles can be, Sure.
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  Yeah.
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  They can be huge.
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  I'm sure.
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  Like, I know when I would, you know, be involved in in hiring, sometimes the the piles
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  with people with graduate degrees 20 years experience sometimes could be as much as 300,
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  400, and how how and how do you how do you get vendors all really, really skilled people, how
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  do you get them, you know, to the point where you get down into the last subset of being
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  interviewed?
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  It's it's a tough go.
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  Yeah.
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  And of course since I wrote your resume many years ago, the world of, resume processing has
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  changed dramatically.
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  It's now you're assessed by the ATS, the applicant tracking system.
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  So it's not a human being initially.
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  Generally, It's not the human being, screening your resume.
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  It's the, the robot or the scanning machinery.
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  So, you're on the board to have a mistake in it.
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  It's a computer.
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  And you can never be the computer.
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  You can try and match it.
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  So one, just one character wrong, one line wrong, one underline.
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  You can't underline on the resume.
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  You can't have shading.
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  You can't all sorts of different things.
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  Can count you out of an opportunity when you're the perfect candidate.
• 16:56
  Well, I did you know what?
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  Obviously, I'm I I'm dating myself because I haven't done one in a while because I've been
• 17:02
  in my own business.
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  But that's interesting to know.
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  Mark and I, you and I started to talk a little bit about, the coaching that you've been doing
• 17:10
  through the pandemic.
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  So I wanted to talk a little bit anybody that's in that space.
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  So we're talking to people that still have jobs.
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  Maybe they're concerned about their jobs.
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  Absolutely.
• 17:19
  You need to reach out, sooner than later and get that CV where it needs to be.
• 17:24
  What about the individual, that's recently out of a job?
• 17:27
  I know you've been coaching a lot of people, what what are you seeing?
• 17:32
  And what are some of the trends of some of those things and some advice that you may be
• 17:37
  able to give executives?
• 17:38
  And, obviously, some of these executives, like you said, they, have high level positions.
• 17:45
  So getting those positions might be a little bit longer.
• 17:47
  Because of what's happening with the economy.
• 17:49
  What kind of tell tell us a little bit about, some of the executives that you've been,
• 17:54
  coaching?
• 17:55
  Well, I'm very lucky.
• 17:56
  I mean, I hold multiple certifications in coaching, executive coaching, career coaching,
• 18:00
  job search coaching, personal brand coaching.
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  This goes on.
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  And I enjoy coaching.
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  However, this recession, people are being laid off all of a sudden.
• 18:13
  And they've been really, really distraught.
• 18:16
  And so it's tried me as a person, as a coach.
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  And it's gone beyond the traditional coaching arrangement into a more, becoming a
• 18:27
  psychologist or psycho helping them more mentally cope with the situation they're in.
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  And, so it's been for me as a very upbeat person.
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  I'm a I'm an extrovert.
• 18:41
  It's very it's been very, very, trying for me, but there I'm trying to roll them around and
• 18:48
  using their skills and, whatever, to try and bring them around to to realize that they have
• 18:56
  a place to, place place in in corporate Canada, corporate UK, corporate US, or wherever.
• 19:03
  There is a place for everybody, even in a recession, but it's just getting their mindset,
• 19:09
  to into that that area.
• 19:11
  I didn't tell you in the original just before the precursor to our the the webcast is that I
• 19:17
  actually had somebody who threatened to commit suicide and they managed to divert him and go
• 19:23
  on another phone and call them the the the police here and they, they managed to The
• 19:30
  police officer who was at his house.
• 19:31
  I heard the bell while I was coaching this client, said he was a he had the the the the,
• 19:39
  ativan or whatever it was, in his hand, and he was going to do commit suicide.
• 19:43
  So it's it's a tough world.
• 19:46
  Tough for us all in the career business, managing people.
• 19:50
  I mean, I hear executive recruiters, and I want a job tomorrow.
• 19:53
  Well, it doesn't work like that.
• 19:55
  You know, executive distributors have their set clients and they have a process and, yeah,
• 20:00
  you're right.
• 20:00
  It takes It can take a job, C suite right now.
• 20:03
  It can take up to a year to find a job.
• 20:06
  You can get jobs fast.
• 20:08
  And intern management is huge right now.
• 20:11
  So, you know, you can get a job that we're on Thursday right now.
• 20:14
  You could get a job on Monday for a CFO or a CEO, injury management.
• 20:19
  And that's just an area, a special area of executive recruitment that's recruitment that's
• 20:24
  like growing.
• 20:25
  But yeah, it doesn't happen to everybody and it's you've gotta go when you're downsized, you
• 20:29
  have to create transition terminated canned or whatever you wanna call it.
• 20:33
  You've got to go through that emotion.
• 20:35
  You gotta clear that out the way.
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  And, you know, discuss it with your friends, your family, maybe see people like you and
• 20:41
  there are many other people and then coaches like me to get all that emotion.
• 20:47
  It's okay to say, well, why me and I'm angry and outraged and whatever?
• 20:51
  That's human nature.
• 20:53
  But, you know, it's gonna happen a lot.
• 20:56
  The statistics are that, somebody graduating out of university and then I think the most
• 21:02
  recent statistics are here in Canada, the 2016, they're gonna be terminated six times in their
• 21:08
  career.
• 21:09
  So the transition, you gotta be prepared for it.
• 21:13
  And and we've and like you said, you've seen a couple of them, you know, these different
• 21:16
  economic downturns and we recover.
• 21:20
  Everybody recovers Yep.
• 21:22
  You know, I think of my time when I I got severed.
• 21:24
  So my job as a as an executive in health and wellness was to all always, you know, set up
• 21:31
  the times where companies would be downsizing, rightsizing, whatever.
• 21:35
  I at any given point in a normal economy, what was happening in my career is I was setting up
• 21:42
  these, you know, days where, you know, the casino would let let go 500 people, and I would
• 21:48
  be the one that would send them in.
• 21:50
  Well, Martin, when my time came, I was like, woah.
• 21:53
  So what happened is my company was downsizing My I'm telling you, and I you know, what I with
• 22:00
  my background, I walked in.
• 22:02
  I was told, it was a it was an acquisition that was pretty, you know, obvious acquisition, and
• 22:07
  I was part of the the original company.
• 22:10
  I was devastated.
• 22:12
  I was like, I've worked here and given, you know, everything I had for 10 years, I walk in.
• 22:18
  I think I'm having a performance evaluation.
• 22:20
  And guess what?
• 22:21
  It was my Nice to have you.
• 22:23
  Unfortunately, it's no longer a fit.
• 22:25
  And, you know, I was rocked that day.
• 22:28
  I walked out.
• 22:29
  They would not let me go back to my desk.
• 22:31
  No.
• 22:31
  Sure.
• 22:32
  And they took my laptop, and they took my I'm I'm gonna date myself my blackberry at that
• 22:37
  time.
• 22:38
  I had no I had nowhere to communicate.
• 22:40
  Because I was the only, device I had.
• 22:43
  And I was like, I think I have to buy a pay phone.
• 22:45
  Try to buy a pay phone in Toronto.
• 22:49
  That's funny.
• 22:50
  Yeah.
• 22:51
  Yeah.
• 22:51
  You know, and and then, of course, I got the whole, you know, I think it was Feldman Jackson
• 22:55
  back then.
• 22:55
  They gave me that and all that.
• 22:58
  And I struggled with what do I do?
• 23:00
  Now now I'm a, you know, mid career as an executive.
• 23:03
  What do I do?
• 23:04
  And and you're right.
• 23:05
  If you take that time, you get get angry, you get upset, and then you have to say, okay,
• 23:10
  where do I go from here, right?
• 23:11
  And, at which point I went off and I would start to consult and stuff, So it's a hard time
• 23:16
  having been through it myself because you think what did I do?
• 23:19
  First place you go is what did I do wrong?
• 23:21
  Yeah.
• 23:21
  Exactly.
• 23:21
  And then, you know, and then you realize it's, you know, it's business at the end of the day
• 23:25
  nothing to do about who I was and all those things.
• 23:28
  So it's, it's, I could see how some of the people that you're coaching or go through tough
• 23:31
  times It's so unfortunate.
• 23:34
  You know, but the reality to your point in the economists of saying this is that we're gonna
• 23:38
  see even more of it 6 months to a year from now.
• 23:40
  Yeah.
• 23:41
  Exactly.
• 23:41
  Yeah.
• 23:42
  You know?
• 23:43
  So so with, with this this space that we're in and the fact that we know more is coming, what
• 23:51
  guidance should are you should you for people listening with, for that
• 23:56
  are looking for transitioning or looking to think
• 23:57
  I may not have a job Again, what are some of the steps that they should take starting today,
• 24:04
  Martin?
• 24:05
  Well, they they they should be it's like the old boy scout's motto.
• 24:08
  Be prepared.
• 24:09
  So I I I would I would say we'll review exactly who you are.
• 24:13
  Get your resume up to date.
• 24:15
  Make sure it's that ATS friendly, the applicant tracking system because that's a very, very
• 24:21
  specific type of a resume and software.
• 24:24
  And we're in a performance driven world.
• 24:27
  So they they're looking for you to perform.
• 24:29
  They're looking for your hard skills.
• 24:30
  They're looking for your soft skills.
• 24:31
  They're looking for your personal brand in a resume.
• 24:34
  So get your resume up to date.
• 24:35
  Make sure your LinkedIn profile is up to date.
• 24:37
  Make sure you have your photograph on there.
• 24:39
  Make sure you've customized your LinkedIn URL because Google gives you a 400 percent uplift
• 24:45
  as soon as you take those numbers and letters out after your name.
• 24:49
  And then, you know, I'm more than happy.
• 24:51
  I'll be thrilled to arrive anybody with a free, no obligation resume critique.
• 24:56
  I say it as it is because you only get one kick of the can.
• 25:00
  And so I know when you're wandering out of that ATS and even though you may be applying for the
• 25:06
  job, you know, you you you might not land because, your resume is not the right format.
• 25:13
  So I'm not happy to to help people nurture and coach them through that.
• 25:16
  To always be prepared and have a career plan.
• 25:20
  You know, who are the companies you wanna go and work for?
• 25:23
  We all have companies we hold in higher steam.
• 25:26
  It may be because of the product, may be because of their service, may be because of
• 25:31
  their corporate culture, maybe their startup, and they may be going, I doubt it in this
• 25:36
  economy, but they may be going IPO to the market.
• 25:40
  Then you can benefit financially.
• 25:42
  Who are the companies you wanna go and work for?
• 25:44
  And, you know, think of the geographic region, look at the geography and go visit the if
• 25:49
  you're in career transition, this is a good tip.
• 25:52
  In Canada and the UK and to a certain degree depending on the state and the US.
• 25:57
  Everybody, all the municipalities or the regions have or States, counties in US, have,
• 26:05
  economic development commissioners.
• 26:07
  So they are the people who know of all the companies in their area and the companies that
• 26:13
  are coming to that area.
• 26:15
  So if a company is coming to your area, like you are in Niagara.
• 26:19
  I'm in Cinco County.
• 26:22
  They will know.
• 26:23
  And, you know, they're starting to fill up their human resources.
• 26:28
  So be very proactive.
• 26:31
  Don't just think either a job's gonna fall in your lap.
• 26:34
  I mean, I got people who I say, well, you know, you're in career transition.
• 26:38
  What are you doing for your career?
• 26:40
  Oh, I'm just 1 hour a day.
• 26:42
  That is a foolish thing.
• 26:43
  You need to treat this, career transition as a full time gig that I as a job subjects, but I
• 26:50
  tell my clients give more to, more hours to your job search because the long it's like
• 26:55
  anything.
• 26:56
  The more more you put into it, the more rewards will come your way.
• 26:59
  So you're not gonna get any rewards at 1 2, 3 or 4 hours or very limited.
• 27:03
  The more you put into it, the better it's gonna be and be very persistent and and be very
• 27:10
  prudent in the way you distribute your resumes is actually better to distribute 10 targeted
• 27:13
  resumes.
• 27:17
  Than it is to distribute 120 targeted resumes.
• 27:21
  And that's, you know, the benefits on my my skill set.
• 27:21
  I know how to to do, get route and navigate all, all those difficulties.
• 27:30
  There's lots of obstacles out there.
• 27:32
  I know how to eradicate those, obstacles.
• 27:34
  And I'm here.
• 27:35
  Help my clients.
• 27:36
  I nurture and I coach them through.
• 27:38
  I listen to them and, you know, you're not gonna get a job just like that.
• 27:41
  It's gonna take a long while.
• 27:42
  You're gonna have to deal with that.
• 27:44
  Anguish, why was I rejected for that particular job?
• 27:48
  Because not everybody can win.
• 27:50
  Right.
• 27:51
  So just be patient.
• 27:52
  So, Martin, I know, this has been valuable, and you and I probably could talk for a couple more
• 27:57
  hours.
• 27:58
  Oh, sure.
• 27:58
  What I I know there's, you have a book that you'd like to let people know about.
• 28:02
  So let them know where they can get a hold of it and where else they where they can reach
• 28:06
  you, if they're needing your services.
• 28:08
  Yeah.
• 28:08
  Sure.
• 28:09
  So, I have this book which was in the offering prior to the recession that, of course, I had
• 28:15
  to expedite it when the recession.
• 28:17
  So it's look after number 1, which is you.
• 28:21
  So you need to, look after yourself so there's tips and tricks for a recession proof for your
• 28:26
  career.
• 28:27
  So this is available on my, on my website, www dotaneliteresume.com.
• 28:35
  So ananeliteresume.com.
• 28:38
  That's my main website.
• 28:40
  I do have other websites, but you know, just Google me here.
• 28:43
  We should all Google everybody.
• 28:45
  And, you know, just a final tip here when you get an interview.
• 28:50
  Google the interviewer because you never know.
• 28:53
  They may have gone to the same school or they may have worked for the same employer.
• 28:57
  So there's instant synergy as a conversation point because, interview is a it's not a it's a
• 29:04
  two way street as well.
• 29:05
  It's a conversation.
• 29:06
  It's just to see whether you're a fit.
• 29:08
  And, you know, this other synergy, and I have to jump in there because this is another one
• 29:12
  that, shows you.
• 29:13
  So I met Martin 16, 17 years ago on a professional basis.
• 29:17
  We stayed connected.
• 29:18
  And he had kept talking about writing, chapter in the book.
• 29:22
  And we chatted.
• 29:23
  We didn't talk.
• 29:24
  You know, and then, you know, we kind of, you know, it came up, and I And then he said, oh,
• 29:28
  1, I get invited to this book launch.
• 29:31
  I'm I'm in Niagara.
• 29:32
  It's it's a wine and cheese event.
• 29:35
  It's a colleague that I've just recently met, not connecting to the the dots.
• 29:40
  So 16, 17 years later, I'm walking in because of another colleague, who I work with,
• 29:46
  presently, who is supposedly writing this chapter in this book.
• 29:48
  And I in the back of mine, I'm thinking, is this what Martin said he was writing in?
• 29:52
  Didn't think about it.
• 29:54
  Walked in, and I I've never met Martin back then.
• 29:58
  It was that was about, 2, 3 years ago now.
• 30:00
  It was.
• 30:01
  Yeah.
• 30:01
  And then I said, oh my god.
• 30:02
  There's Martin Buckland.
• 30:03
  So it shows you that connection.
• 30:06
  So I met somebody else who had met somebody else that knew him, even though we hadn't met.
• 30:10
  So here we are at this vineyard, at this event such as this book launch that he had written a
• 30:15
  chapter in, 16, 17 years later with other people now that I've known that connected us.
• 30:21
  So it's it shows you again the value of those connections that you talked about there, are
• 30:26
  from the networking and connection and all those things.
• 30:29
  It's so, so very valuable.
• 30:30
  Yeah.
• 30:31
  You have to network these days.
• 30:32
  I mean, what is interesting is you know, the path system underneath the, Toronto buildings
• 30:37
  that in downtown.
• 30:39
  They they, I mean, I bet it's empty right now.
• 30:42
  It's probably very sad to be down there, but I used to host networking meetings down there and
• 30:47
  I used to go down there, before the networking meeting to site myself up for my presentation
• 30:51
  and whatever.
• 30:52
  And I'll virtually guarantee as I walk through those underground tunnels, I would meet four to
• 30:57
  five people I knew.
• 31:02
  Yeah.
• 31:04
  I mean, I mean, I
• 31:05
  I, yeah, I can't go anywhere.
• 31:07
  I mean, I've I've bumped into people I know in, this is really funny in San Francisco.
• 31:12
  I was checking into a hotel.
• 31:14
  There was this guy watching me from the other side, and I was, he's like, we'll see what you
• 31:18
  mean.
• 31:18
  So I go off.
• 31:19
  I got tried to go up my room.
• 31:20
  He said, tapped on my shoulder.
• 31:21
  He said, are you Martin Buckland?
• 31:23
  This was in San Francisco, and he said, I'm your client from London, UK.
• 31:29
  Amazing.
• 31:30
  Amazing on that note, connection and just, networking is is I think that's one of the the
• 31:36
  things that in this economy more than ever, you know, that's so very, very vitally important to
• 31:42
  invest that time.
• 31:43
  So, Martin, thanks again for, sharing all these fantastic information, with us, with anyone,
• 31:50
  that may be struggling around the element of resilience through this time I work with,
• 31:56
  executives and their teams around resilience and authentic connection.
• 31:59
  So if you're needing any support in that area, You can reach me at roxanderhodge.com.
• 32:05
  Thanks for tuning in to authentic living with Roxanne creating the space for positive,
• 32:10
  healthy change.
• 32:11
  Roxanne is a keynote speaker, psychotherapist, and coach to work with Roxanne, visit rock
• 32:18
  anddurhaj.com/blueprint.
• 32:22
  We'll see you next time on authentic living with Roxanne.