Hind Sebti, Founder of whind
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Growing up in beautiful Morocco, Hind’s love of beauty date back to her fascination with indulgent Hammam rituals. Starting a career that spanned over 20 years at L'Oréal and Procter and Gamble in various management roles, Hind led iconic brands such as Olay, as well as cult ones such as Redken to better connect with consumers and deliver market-leading success. Throughout her time in the beauty industry, Hind concluded that when it comes to skincare, there is no performance without consistency, and there is no consistency without joy in using the product. As she…
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