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704. When a Business Must Sound the Alarm
When a company declares a "Code Red," it's not business as usual, it's existential.
Brian breaks down what a real Code Red moment is, why OpenAI's recent announcement should make every entrepreneur pay attention, and how high-performing organizations use these moments to realign, refocus, and rebuild. From Johnson & Johnson's legendary Tylenol recall to Toyota's acceleration crisis to Intel's near-disaster with the Pentium chip, Brian dissects what separates companies that survive from those that deny the threat until it's too late.
He also shares his own Code Red story: the moment his…
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