Startup Funding Espresso – Fundraising Is Project Management

Investor Connect Podcast · Jun 16, 2026 · 1m

Fundraising Is Project Management Hello, this is Hall T. Martin with the Startup Funding Espresso -- your daily shot of startup funding and investing. Fundraising is project management. In launching a fundraise, treat it like a series of projects. Here are the key steps: Start with investor documentation and build out the materials needed. Build a list of potential investors. Gain introductions to those investors. Set up meetings with each one. Follow up on the investor meetings for next steps. Negotiate the terms of the deal when working with a lead investor. Finally, close the investor. As…