Latest / Integrate This! Ed Tech Podcast / Reframing Student Success Through the Business of You | Marnie Stockman & Nick Coniglio
Transcript
- 0:00Welcome to Integrate This, your go -to edtech
- 0:03podcast where curiosity meets classroom innovation.
- 0:07Join your hosts, David Berner and Jeremy Mikla,
- 0:09as we explore the rapidly evolving world of educational
- 0:12technology. From game -changing tools to insightful
- 0:15conversations with today's top edtech voices,
- 0:18we're here to help educators stay informed, inspired,
- 0:21and ready to innovate. So tune in, level up,
- 0:25and let's integrate this. Welcome to the Integrate
- 0:32This podcast. I'm Jeremy Mikla, one of your co
- 0:34-hosts, and I'm joined by David Berner, as always.
- 0:37And we're really fortunate enough to welcome
- 0:40not just one guest to our show today, we have
- 0:42two. As you can see, if you are watching this
- 0:45on YouTube, then you can definitely see the extra
- 0:49faces that have joined our screen here. And I
- 0:52would like to just give you a little bit of an
- 0:53introduction and we'll kind of get started and
- 0:56go from there. We are joined today by Marni Stockman
- 0:59and Nick Caniglio. They are the co -authors of
- 1:03The Business of You, a guide to treating yourself
- 1:06as the most important project you will ever work
- 1:09on. Marnie went from being a high school math
- 1:11teacher to an ed tech leader before teaming up
- 1:14with Nick to run a software company. Nick started
- 1:18as a programmer, became an executive early in
- 1:22his career, then jumped into entrepreneurship
- 1:24alongside of Marnie. They include selling their
- 1:29company and writing the award -winning lead it
- 1:33like lasso Together, they share stories and strategies
- 1:37to help students and educators turn leadership
- 1:40lessons into real life lessons. So, you know,
- 1:43we kind of just said that I know you two are
- 1:46great at just kind of bouncing off of each other
- 1:48and chiming in whenever you need to. And so that's
- 1:51great. I don't know if you've talked amongst
- 1:53yourselves like who would like to start here.
- 1:56But, you know, thinking about your beginnings,
- 1:59your origin stories, how have you gotten to this
- 2:02point where, you know, you from your unique backgrounds,
- 2:06find each other to work together to come and
- 2:09collaborate and bring those perspectives into
- 2:13the things that you create and the things that
- 2:14you do. Well, I'll start and then I'll let Nick
- 2:17finish this story. So I started out, like you
- 2:20said, as a high school math teacher. And I do
- 2:22think educators are often curious how you get
- 2:24from here to there. One of the things I like
- 2:28to say is I was selling pre -calculus to 16 year
- 2:31olds. So when you land in the business world,
- 2:33some people will listen to you just based on
- 2:35that alone. Well, if she can sell pre -calculus,
- 2:37she might have some business skills along the
- 2:39way. But I landed in administration and then
- 2:43in the school district, I was working. with an
- 2:45EdTech platform, an assessment and analytics
- 2:48platform. Spoiler alert, Nick worked at that
- 2:51company. I ended up being hired to run customer
- 2:55success for that company where I found Nick who
- 2:59ran lots of technical departments along with
- 3:02customer support. So I will let him pick it up
- 3:06from there and then continue our path together
- 3:08after that. Yeah, thanks, Marty. Yeah, we found
- 3:13ourselves, it was an assessment analytics platform
- 3:16for K -12 districts and we kept on getting acquired
- 3:20and acquired and acquired and at some point down
- 3:25the road. Yeah, Marnie being responsible for
- 3:28customer success and myself being responsible.
- 3:31Part of my responsibility was customer support.
- 3:34We kept hearing from the acquiring company that,
- 3:37yeah, our core value, our mission is rating fans
- 3:40and we were responsible for the customer experience
- 3:43and they kept... increasing spend investing in
- 3:48sales and reducing their investment in the customer
- 3:52facing teams that Marnie and I ran. So there
- 3:55became a real culture clash because both Marnie
- 3:57and I are core value as well is raving fans and
- 4:02we were not seeing that play out in real life.
- 4:05So finally, at some point, I think I sent a note
- 4:08which in 2014, 15, whatever it was, that note
- 4:14was over a direct message saying, you know, we
- 4:17know what we want to do. We should figure out
- 4:20if we can run a business on our own, build the
- 4:25business so we can actually do what we want to
- 4:27do, which is really to come back into education
- 4:30and help students and educators become their
- 4:33best versions at scale. So we did exactly that
- 4:37we decided to leave with that culture clash and
- 4:41at some point We had signed non -compete. So
- 4:45we had to leave the education market for a couple
- 4:47years So we started a business in for managed
- 4:50IT service providers of all things something
- 4:53we didn't necessarily know anything about. I
- 4:56was a technologist, but I really didn't use managed
- 4:59IT services very much. We all had done it internally,
- 5:03but we built a customer success platform. And
- 5:06the long story short is in three years, we built
- 5:08it from nothing. We bootstrapped it, scaled it,
- 5:12and sold it for eight figures so we could actually
- 5:15work on what truly was our passion project, which
- 5:18is all about Like I said earlier, helping people
- 5:22become the best versions of themselves at scale.
- 5:25And that's kind of where the books resonate,
- 5:27came from, originated from. And it's been a wild
- 5:31ride. Sure. Yeah, I was going to say it's your
- 5:34short question for sure. Yeah. And so if we could
- 5:37kind of move into that a little bit is that you
- 5:40mentioned the book and so the business of you.
- 5:43So what is the core philosophy of that? of that
- 5:47book, The Business of You, what does that mean?
- 5:50So it's interesting because with with researching
- 5:54Lead It Like Lasso and having our own leadership
- 5:56podcast and having sold a company, we've talked
- 6:00with tons of folks who have really been successful.
- 6:03And between Nick and me, we have mentored or
- 6:06helped students thousands at this point. And
- 6:10what we realized is they all had the same need.
- 6:13And the lessons we learned from all of the leaders
- 6:16that we had talked to is that the most successful
- 6:18people in this life, whether they realize it
- 6:21or not, were running their lives like a business.
- 6:25Not in a corporate way, but in an intentional.
- 6:28way where they understood who they were so they
- 6:32could understand where they wanted to go and
- 6:33how to get there. So the core philosophy in the
- 6:36business of you is yeah, you are the CEO of your
- 6:39own life, but not like all the LinkedIn gurus
- 6:41would say, which is just you need to be the boss
- 6:44of you. Well, yeah, that's super not helpful
- 6:47because they also need to be the head of HR,
- 6:50the head of marketing, head of sales, their own
- 6:52chief financial officer. And we tell a story
- 6:56of Sydney. who's any one of us, any one of our
- 7:00students, a lot like our 20 something year old
- 7:03kids who was just plotting down a path and needed
- 7:08to hear how to run themselves like a business
- 7:11to be successful. So when you talk about that
- 7:17specifically as it relates to students or young
- 7:20people, We work with educators a lot and so they're
- 7:24obviously constantly coming into contact with
- 7:28students. So what kind of mindset do younger
- 7:32people need to adopt to be able to move into
- 7:36thinking that way in the business of you mindset
- 7:39where you're starting to consider all those things
- 7:41that you just mentioned? Yeah, I think the mindset
- 7:46is really shifting from reaching to directing
- 7:51and being more intentional about how they lead
- 7:55themselves. You know, we often quote Adam Grant,
- 8:00and he coined the term years ago about the character
- 8:03revolution, right? And in this world of technology
- 8:07and automation and artificial intelligence all
- 8:10around us, what's really happening is... The
- 8:16human skills the the softer skills are becoming
- 8:20the great differentiators You know we see it
- 8:24all the time when when when kids are they're
- 8:28either applying for college or they're you know,
- 8:32they're looking for that internship or that first
- 8:34job. Where it used to be 10, 20, 100 applicants
- 8:39is now 500, 1000, 10 ,000 applicants, right?
- 8:42And they don't know how to stand out and differentiate
- 8:45themselves. Our education system does a great
- 8:48job kind of working towards the base skills,
- 8:51those technical skills of math, reading, you
- 8:53know, science, social studies, all those things.
- 8:56But at least in our experience, what This something's
- 9:00got to give because there's just not enough time
- 9:02in the day. It's those softer, um, the softer,
- 9:06more interpersonal skills. So being intentional
- 9:09about going after those skills. You know, we
- 9:13related to the business world, you know, a lot
- 9:15of people find themselves living their lives
- 9:18like a. like a startup without a strategy. And
- 9:22the whole notion of the business of you is to
- 9:24provide a framework and a story to get kids and
- 9:27career changers motivated to start to develop
- 9:32that strategy and have a plan and be intentional
- 9:36about it. And are there common blind spots that
- 9:39you see when people are trying to figure that
- 9:43out, like running their own business, running
- 9:46their life. Is there, and maybe it is the soft
- 9:48skills that you had mentioned, but is that, or
- 9:52are there other common blind spots that people
- 9:55typically have that keep them from doing that?
- 9:58I would say the initial blind spot is they're
- 10:00just following the path that they think is ahead
- 10:03of them instead of designing the path that's
- 10:05ahead of them. So, you know, Career and college
- 10:09readiness is a bit broken in that regard because
- 10:13they are asking kids when they are in fourth
- 10:16grade, fifth grade, sixth grade, what they want
- 10:18to be when they grow up, and then they're getting
- 10:20filtered into that program. Nick and I often
- 10:23joke, we met someone who said that they liked
- 10:26to stay in hotels when they were in middle school,
- 10:29and so they got put in the hotel and hospitality
- 10:31track and sort of got to the end of high school.
- 10:34How did I land here again? Instead of looking
- 10:38at their core values, who they are as a person,
- 10:41hotel and hospitality was actually the right
- 10:44spot for that. person but for the wrong reason
- 10:46because what they were really good at was service,
- 10:51providing others, wanting to help others. They
- 10:53actually ended up going into education and you
- 10:55can see that hotel and hospitality absolutely
- 10:59can be the right place to train students in how
- 11:03to be a great service member, a great educator,
- 11:05a great nurse. There are a lot of the same soft
- 11:08skills. to your point, that get them there. But
- 11:11the way folks are sort of channeled into a job,
- 11:17it's more about the J -O -B job instead of who
- 11:20you are and how you bring value to whatever industry
- 11:24it is you might land in. And I'll just add to
- 11:28that if I can. So the first department we visit
- 11:32in the business of you is the HR department.
- 11:34And we kind of position the HR department about
- 11:39really, truly understanding who you are. And
- 11:43I think, you know, I know this was true in my
- 11:47case. I was going along a path because my older
- 11:50brother went down a path in technology, right?
- 11:53It wasn't my path. I didn't take the time to
- 11:59reflect on what truly made me tick and what drives
- 12:03me as a person. And I think to summarize it,
- 12:07I think that is the biggest blind spot for sure
- 12:10is doing that self -reflection probably because
- 12:15it's awkward and it's time consuming. And sometimes
- 12:19it's not all the almost all the times it's it's
- 12:22not the easy path. So I would I would layer a
- 12:26second blind spot on top of that, which is not
- 12:29surrounding yourself with different voices and
- 12:32perspectives to challenge you on. On are you
- 12:38truly doing that self reflection? And we talk
- 12:41about that quite a bit as well in in our book.
- 12:44So do you think like, you know, though it continued
- 12:47with the blind spot here for just another moment
- 12:49here, but like do do we trap students into certain?
- 12:54I know you talked about the hotel and hospitality
- 12:57thing without really broadening the availability
- 13:00of their experiences to see what else is potentially
- 13:03possible for them. Are there ways that schools
- 13:08and teachers could help make that experience
- 13:12more open to all sorts of possibilities? So I
- 13:15will tell you, the thing that comes to mind for
- 13:17me is I was assistant principal and I was observing
- 13:21our auto tech. program and there were 12 -ish
- 13:26students in the class that I was observing and
- 13:3010 of them really wanted to be there. They were
- 13:33going to be auto techs. It was no question. This
- 13:35was the right place for them. Two of them were
- 13:38causing, of course, 80 % of the discipline problems.
- 13:41Why? Because they didn't want to be there. And
- 13:45if teachers could have some support in helping
- 13:49figure out what landed you in auto tech, was
- 13:52it just alignment of schedules? Because that,
- 13:54for the record, happens and is a terrible solution.
- 13:58If they were placed in that track for a reason,
- 14:00great with their hands. They don't want to sit
- 14:03behind a desk all day. Well, let's talk about
- 14:06the power of what you can get out of this program
- 14:10that is a transferable skill beyond auto mechanics.
- 14:15And it's funny because when I started this, I
- 14:17literally was just thinking about that class
- 14:20that I observed. But my son, who was not in an
- 14:23auto tech program in high school, became a technician
- 14:26and and worked for a large company who was all
- 14:32driven on profit. And he wasn't allowed to help.
- 14:37You know, OK, you came in for a break pad, but
- 14:39we really need to fix this. Words I don't know,
- 14:41so I won't pretend like I do. And he wasn't allowed
- 14:44to because that wasn't how the business ran.
- 14:46And so when he and I talked, we said, like, let's
- 14:49talk about how you landed in auto tech. The things
- 14:52I said before, he likes working with hands, his
- 14:55hands. He likes problem solving. He doesn't want
- 14:58to sit at a desk all day. And he likes helping
- 15:00other people. And that's where his core values
- 15:03were clashing. And we said, what if you went
- 15:05and worked in IT in a school system? And that
- 15:09is what he does. He said, all I have to do is
- 15:11prioritize who has the biggest problem and help
- 15:14them. Yes. I mean, and he loves it. So I do think
- 15:18that we could help teachers expand. They're in
- 15:23a program, the programs are solid, the programs
- 15:26have technical skills, but how can we also show
- 15:30what core value, what soft skills those types
- 15:34of programs bring to the party? Does that make
- 15:38sense? Totally does. And I love how you bring
- 15:42that kind of personal story into it, which kind
- 15:45of almost leads me into the next area that I
- 15:48was going to go to anyway. How important is it
- 15:51for that individual to bring their personal narrative,
- 15:55their personal story, into their pathway, whether
- 15:59it's towards leadership or towards the J -O -B,
- 16:03or if you want to think of it even more broader,
- 16:05bringing their own values to whatever career
- 16:08path they choose. Critically, I'll let Nick answer,
- 16:11but that's... Yeah, it's everything. I think
- 16:16we like to say your story should be your strategy.
- 16:22We often hear leaders who fail all the time and
- 16:29so many times it's because they failed to...
- 16:35to develop some sort of authenticity and trust
- 16:39within the team and leaders who understand their
- 16:43own story and their own narrative. So when we
- 16:47talk about the importance of narrative, identity
- 16:49and leadership, those are the ones that are being
- 16:52successful in establishing the authenticity and
- 16:56the trust. And those are the ones who are able
- 16:59to inspire. from a leadership perspective. And
- 17:03we believe storytelling is one of the most critical
- 17:06skills that is overlooked. I hired people straight
- 17:10out of high school in the businesses that I ran
- 17:12straight out of college. And I've seen over time
- 17:16kind of that curve go down where it's turned
- 17:18into more about just reciting credentials and
- 17:24facts and so much less about really relating
- 17:28that to their own personal story. And not only
- 17:32is that a strategy storytelling to being able
- 17:36to communicate who you are, what drives you,
- 17:39what motivates you to help the team environment,
- 17:41to help build trust, to help establish authenticity,
- 17:45but that is also one of the key elements to get
- 17:49buy -in, right? And as any leader goes, you have
- 17:53to get buy -in. We've talked about the notion
- 17:56that storytelling is 22 times more effective
- 18:01than just reciting facts. And when you think
- 18:05about it from a student perspective, it should
- 18:07start early on. When you're writing those college
- 18:10essays, you should be relating it to what your
- 18:14core value is and your experiences up until that
- 18:16point. When you're interviewing for internships,
- 18:18when you're interviewing for the real jobs, that
- 18:22is the whole vehicle. to allow you to differentiate
- 18:27yourself, which I think we've all established
- 18:29by now. You almost have to do given how crowded
- 18:33any opportunity is these days, which is a kind
- 18:38of here. I'll leave my next question with a story.
- 18:42Perfect. A 22 year old son just graduated from
- 18:47college physics major. Very proud of him. Did
- 18:49great. But just like you said, is it now getting
- 18:53into this crowded market for employment, right?
- 18:57And so as someone who's out there, you know,
- 19:01in that job seeking mode, you know, like thinking
- 19:05about what can he do to make himself more attractive?
- 19:10Like, is it possible for him to reframe some
- 19:13of his story to make him a better candidate for
- 19:18for, you know, hopefully getting a job and moving
- 19:21back out of mom and dad's house. Well, I'll see
- 19:243000 % but your physics major of a son won't
- 19:27appreciate my inaccuracy with scientific. Oh,
- 19:32the when he talks about those sort of things
- 19:34is way over my head. But absolutely can. As a
- 19:38matter of fact, so Nick's son and I have chatted
- 19:41through the business of you quite a bit. And
- 19:43one day he asked me if he could send his friend
- 19:46to me. He said he's a mess and he has applied
- 19:50and interviewed many times and has never gotten
- 19:53a job. So would I chat with them? So I hopped
- 19:56on the call with him. His name's Calvin. He's
- 19:58more than happy to have us tell his story. And
- 20:01he said, I said, so Calvin, tell me what happens
- 20:04in the interview. You know, you've interviewed
- 20:06multiple times, so clearly your resume is passing
- 20:09that initial test. And he said, they've told
- 20:11me that I'm a bit all over the place. And he
- 20:15hates, first he's an introvert. Second, doesn't
- 20:19like talking about himself. Third, the question
- 20:21gets asked. So Calvin, tell me about yourself.
- 20:23And he just, he goes into what Nick said, all
- 20:26of the facts of, well, when I was in kindergarten,
- 20:28I thought, oh gosh, any interview that starts
- 20:30with when I was in kindergarten, can we please
- 20:32stop? We're not going to march our way through
- 20:34our public programming. And so we started talking
- 20:38about his core values and I made him tell me
- 20:41three stories about times where he really felt
- 20:43like he was the true version of himself. And
- 20:46one of them had to be from before high school.
- 20:49And as he told those stories, I said, oh, I have
- 20:51some ideas. So I'm going to have you take some
- 20:53notes. Are you a pencil paper kind of guy or
- 20:56a digital guy? He said, you know, I'm a pencil
- 20:58paper guy in an automated world. And I said,
- 21:00and I think that's your superpower. So then he
- 21:03said, well, let's talk about that. So he started
- 21:06thinking about how being an introvert and how
- 21:09taking the time to be a paper pencil guy in an
- 21:12automated world made him see things differently.
- 21:14And it really brought out his strengths. I kid
- 21:18you not, I sent him to think about those stories,
- 21:21came back a week later, liked what he had to
- 21:23say. The next day he had two interviews and he
- 21:26didn't get a job. He got both jobs. So when he
- 21:30learned to reframe the story around his superpowers,
- 21:34he stood out. And the one job was at a place
- 21:38where he had been, it was the aquatics program
- 21:40at school. He had been a lifeguard and he wanted
- 21:43a management position. And they said to him,
- 21:46we didn't think we were going to hire you. You're
- 21:49just a nice kid. So we thought we would give
- 21:50you a chance with the interview. And he blew
- 21:52us away with the way you responded to the questions.
- 21:55And then the other job was an internship aligned
- 21:57with his. major. So story on top of story. But
- 22:01yes, there's absolutely a way. And that is what
- 22:03the book does is walk students through what they
- 22:06have to do to figure out their story. It's not
- 22:08just go figure it out. We'll help them. And there's
- 22:12a little bit of a connection there, too, because
- 22:14you mentioned like you were trying to help him
- 22:17work through like what makes you stand out or
- 22:19what makes you extraordinary or unique. And you
- 22:24have through the Lead it like Lasso, you have
- 22:28a master class that accompanies that and that's
- 22:31kind of what you're trying to do is help people
- 22:35discover what is it that is different about you.
- 22:38So can you talk a little bit about how you designed
- 22:41that master class and what went into that process?
- 22:46Yeah, and I think it's more than the master class.
- 22:48I think it's both of the books. I think, you
- 22:52know, Probably one golden rule is if it feels
- 22:56like a lecture, it's not really an engaging experience.
- 23:01We like to design. Both of them laughed. I think
- 23:03they agree. Yeah, so our goal and I have to react
- 23:08on ourselves and we know. Yeah, absolutely. Our
- 23:12goal is whenever we're designing experiences,
- 23:16whether it was relating it to a show like Ted
- 23:18Lasso or the story and the business of you, we
- 23:22want to make people feel something. We want them
- 23:27to be curious. We want to challenge them. We
- 23:29want them to reflect. At the end of the day,
- 23:34I think that's what turns, whether it's master
- 23:37class content or the book content, into actual
- 23:41change of course we wanna make it we wanna make
- 23:45it fun so you know we we we attack it from the
- 23:49perspective of. OK, would we be engaged by such
- 23:53a thing? And then we we bounce it off of, you
- 23:56know, the the tens, the hundreds, the thousands
- 23:59of people that we have actually interacted with
- 24:01and mentored and kind of get their their feel
- 24:04for for. OK, did this did this make you think?
- 24:08Did this make you ask more questions? Did it
- 24:11challenge you? We realize reflection is uncomfortable,
- 24:15but. But did it push you enough? Did it make
- 24:18you think enough where you were like, yeah, I'm
- 24:21truly going to reflect on that. And I think if
- 24:24we keep those tenants in the back of our mind,
- 24:27curiosity, challenge, reflection, and does the
- 24:31content that we're creating, does it check all
- 24:36three of those boxes? We typically feel good
- 24:40about that because to us, that means that it's
- 24:44engaging. and hopefully useful. I have to say
- 24:48that I showed Calvin, I had Calvin pre -read
- 24:51our book, and then I had him take a look at the
- 24:53app that we're building to support it, and his
- 24:55reaction was, I'm gonna make my younger brother
- 24:58do this. And why is that, Calvin? He said, because
- 25:02this is exactly what I needed. And when I asked
- 25:05him, Nick said another thing, what did you think
- 25:08about the process? And he said, it's awkward.
- 25:10So you have to be willing to do that work. which
- 25:14is something that a lot of folks don't always
- 25:16dive right into. And is there certain things
- 25:21about the pieces that are in the master class,
- 25:26like you had mentioned the importance of storytelling,
- 25:29like is there certain things built in there that
- 25:31you know are very successful for a course like
- 25:35that? Like what are the most useful things to
- 25:38those that go through the master class. So the
- 25:42master class for sure is built for folks who
- 25:44have seen Ted Lasso. We stopped the master class
- 25:46at the beginning and say go get your Apple TV
- 25:48subscription because it's the connecting to the
- 25:52story that was in Ted Lasso that brings them
- 25:55to their own story, right? When you can start
- 25:57making those connections. So I think that is
- 26:00part of the playfulness that the fun that we
- 26:04inject into that in addition to our own storytelling
- 26:07in each section we have little clips from people
- 26:11that we have worked with where they connect a
- 26:14bit of the lesson to their own life. They're
- 26:16just short little clips to say this is how that
- 26:19plays out in the real world for sure. And it's
- 26:23interesting what we have learned. from building
- 26:26that is the lessons that we're including to see
- 26:30what makes things engaging and fun as we build
- 26:33an app. Because our goal is to put a career coach
- 26:35in every kid's pocket with Blue, the app that
- 26:38we're building. Right. So when you think about
- 26:44like taking on these different values and trying
- 26:48to promote them to this wider audience, right?
- 26:50Does it become at some point like a you know,
- 26:55some sort of an expedition in scaling to be able
- 26:59to make it reach a larger audience, make it something
- 27:03that you do want to put into every kid's hand
- 27:05as they're getting their career and college readiness
- 27:09programs that are taking place in schools. You
- 27:12know, are there challenges with that? Oh, God,
- 27:16yeah. But that's the fun of it. I think that's
- 27:20the fun of it, Jeremy. And, you know, if you
- 27:22ask us, We believe that whether it's the business
- 27:26of you or the companion app that goes along with
- 27:31the book that we're building, Blue, every high
- 27:34school and every college student in America should
- 27:37have it. We're at the point where we fully realize,
- 27:43and we see it all the time, I'm in Georgia, Marty's
- 27:45in Maryland, high school students specifically,
- 27:50when they're thinking about college and career
- 27:52readiness, they have a counselor where the ratios
- 27:56are one to several hundred people, right? There's
- 27:58just not enough. enough bandwidth for students
- 28:05to get the resources in the time that they need
- 28:07and for those counselors to give it to them.
- 28:10That's not a counselor issue. What's that? Interject
- 28:12one thing there, too. The ratios for students
- 28:16to counselors are just astronomically bad. Uh,
- 28:19but then you throw in that at least when my kids
- 28:21were going through high school, what they experienced
- 28:23was turnover at that position. So they're like
- 28:26every year getting a new counselor too, because
- 28:29we, no jobs. Yeah. Yep. Yeah. Sorry. I just had
- 28:34to point that out too. No, no, I think it's going
- 28:36to even further illustrate the point you're making.
- 28:38Yeah. Yeah. So, so So what we are clearly trying
- 28:43to scale, I mean, we're trying to, and we have
- 28:46a discussion, I would say seven days a week,
- 28:49365 years about, okay, we know that this works
- 28:53at a small level, right? We've literally used
- 28:56this methodology and approach and we've seen
- 28:59instant results, right? Okay, how do we keep
- 29:02building the repeatable rhythms to amplify this
- 29:07message to the broader audience. This is part
- 29:10of it, just having a conversation just in general
- 29:14like this. But this is kind of where we, this
- 29:18is how we built a company in a space that we
- 29:22were completely unfamiliar with, right? Is we
- 29:25found ways to add value to voices larger than
- 29:31ours, right? We started punching above our weight
- 29:34class. And in turn, they would kind of they would
- 29:39reciprocate to some level and amplify our little
- 29:42message. So our whole go to market strategy is
- 29:47all about that. We're lucky enough. The book
- 29:50just came out. We have schools that are now piloting
- 29:54this this process. They're creating lesson plans
- 29:57around the book itself, which is a precursor
- 30:01to the blue app that's that's coming down the
- 30:03pipe. And we're going to leverage that, right?
- 30:07The school system itself gets value because we
- 30:09know the framework works. But then they're willing
- 30:12to talk and communicate and to really vouch for
- 30:16the framework itself. And, you know, there are
- 30:20a whole bunch of different ways to scale. But
- 30:23what we're focusing on right now is to make sure
- 30:26that, and I would advise this to any business,
- 30:29I've been in part of four startups that went
- 30:31from zero to very big, and in every one of them,
- 30:37right, it was, okay, how can we add value when
- 30:40we're small, that's more than we take in, so
- 30:44people will amplify and help us basically crowdsource
- 30:49the excitement around a product fit that we know
- 30:53works. Marnie, fill in the gaps there, I feel
- 30:56like I blabbered for a little. Oh, no, I mean,
- 30:58I think that's perfect. I have a different...
- 31:01sort of a parallel path in the scaling conversation
- 31:05around a lot of folks that write books are doing
- 31:09that so that they can create a coaching program
- 31:12and so there is you know when you want to scale
- 31:15you go from one to one to one to many to one
- 31:19to masses and we don't feel like it's scalable
- 31:26for us to say, well, we'll hop on a call with
- 31:2810 students or 50 students. If we can build an
- 31:32app that's truly scalable, because we can put
- 31:35it in every kid's pocket. And some parents are
- 31:39paying $150, $200 an hour for a career coach,
- 31:43a college coach, a college advisor. There are
- 31:45lots of names for these folks. $2 ,000 just to
- 31:49help their students. We want to get something
- 31:52very reasonable that every student can have because
- 31:56that really does help all. It is not just the
- 31:59folks that can afford $200 an hour that need
- 32:02help in figuring out their path. all the kids
- 32:06need this. So that's why we think technology
- 32:10is a way we can help scale. And we're very excited
- 32:13because we have already gotten school systems
- 32:15that are piloting the book and writing lesson
- 32:17plans and happy to share those lesson plans.
- 32:19So we're happy to send information to anybody
- 32:23listening to this on the free lesson plans of
- 32:26here, go try it with your students and see what
- 32:28works. It leads us into, I think says pretty
- 32:37well. So if you just want to take it from there,
- 32:39we'll get this little snippet out. I was going
- 32:41to make sure. Can you hear that noise? I heard
- 32:46something just for a snippet, but it's not bad.
- 32:48OK, just wanted to make sure it's the washing
- 32:51machine. And I tell you, my office is in a high
- 32:57school. And so passing times, there's a door
- 33:01that's right out into one of the busiest hallways.
- 33:03So if you see my icon going to mute. That is
- 33:07why. Okay, well, I can just lead into the next
- 33:13question here. So you had mentioned blue a few
- 33:17times and on the website to its it's noted as
- 33:20a leadership playground And you had mentioned
- 33:23like, you know having it on devices so that it's
- 33:26accessible to students to kind of build their
- 33:28own roadmap for their future Can you talk about
- 33:31blue a little bit and more particularly like
- 33:33how the AI kind of? Works it into that program
- 33:38Yeah, I mean, I guess I can start and just a
- 33:42little bit of context here In our book, The Business
- 33:45View, it's a fable and we have a lead character,
- 33:49Sydney, who happens to be in college, but you
- 33:52can kind of draw parallels to high school, where
- 33:54she stumbles across a mentor and the magical
- 33:59mentor is the one that really helps her navigate
- 34:03through the departments of her life so she can
- 34:05be the CEO of her own life. But he also introduces
- 34:08her to an app. And within that, there are gamification
- 34:16features that challenge her and cause her to
- 34:20reflect on things like core values, to reflect
- 34:24on things like, okay, why it's so important to
- 34:28invest my time, to reflect on how to build my
- 34:32brand in interview simulators and of that such.
- 34:37That is what we're building. You know, we basically
- 34:40wrote the book first as a requirements doc for
- 34:44the app. And one of the ways to describe it I
- 34:47think is, I'm not sure if you're familiar with
- 34:50the app Duolingo to learn new languages, right?
- 34:53Where it's gamified, it's fun. Blue is kind of
- 34:57like Duolingo for personal development. We wanted
- 35:00to build really that fun and gamified way for
- 35:04young people and career changers. to build out
- 35:07the departments of you, Inc. And we wanted to
- 35:13do it in such a way that it was personalized,
- 35:15right? There's where we truly understand what
- 35:20drives Nick as a person for the success of Nick,
- 35:23Inc. So I can understand Nick's core values.
- 35:26I can understand what Nick's pet peeves are and
- 35:29what his weaknesses are. And then we intend,
- 35:34and we are, building simulators, right, to walk
- 35:39the user through a journey, right? So once I
- 35:42understand, okay, Nick's interests are in marketing
- 35:48and Nick's core values are creativity and integrity,
- 35:53we can build a simulator that is an interview
- 35:58simulator that allows Nick to have an interactive
- 36:02session. to really build off of the information
- 36:09that we know about NIC. Of course, all in an
- 36:12anonymized way as we're feeding kind of the AI
- 36:15engine. We built EdTech platforms. We understand
- 36:19the whole notion of PII and security. But the
- 36:26use of AI specifically, since you asked about
- 36:28that, is to be adaptive and personalized. to
- 36:34the learner, to the student, and to gamify it.
- 36:39I mean, it would have taken years, not a decade
- 36:44ago, to think of all the different permutations
- 36:48and how you engage and interact with any particular
- 36:52user. AI has allowed us, you know, with our own
- 36:55models to kind of personalize it in a fun and
- 36:59engaging type of way that Marty and I have been
- 37:02working to train for almost two years now. Yeah,
- 37:06and that's really great too, just like how you're
- 37:08talking about how the AI can adapt and react
- 37:11to the interactions that any individual has with
- 37:15the program. Is there, so just to shift it a
- 37:18little bit, when you think about AI, obviously
- 37:21that there's a uh, the ability to make those
- 37:25adaptations. But then do you see since you're
- 37:28in the, you've come in, you know, from the business
- 37:31side of things too, and you have a lot of experience
- 37:34there. Do you see where any, there are any shifts
- 37:38in leadership skills at all with the AI stuff?
- 37:41So not so much, uh, like someone working with
- 37:44AI to enhance their own skills in a certain area,
- 37:48but just more like what leadership skills. are
- 37:51ending up being or shifting into? Is there any
- 37:54changes that you see there at all with the advances
- 37:57in AI? I'm going to start with something then
- 38:00I'll let Nick say the right answer. It's best
- 38:02that we end on the right answer. One thought
- 38:05that comes to mind as a former educator, I believe
- 38:08I'm a lifelong educator. If you woke me up in
- 38:10the middle of the night and asked me what I did,
- 38:11I'd say teacher. So I think I count. You know,
- 38:15there was always this shift. being talked about,
- 38:19you're not the sage on the stage, but the guide
- 38:21on the side. And with AI, when frankly, you don't
- 38:25need a stage on the stage, because you've got
- 38:27AI sitting right in front of you being plenty
- 38:30sagely and all of its wisdom. So the leadership
- 38:34needs to be the guide on the side to help support
- 38:39the work. So that's my first attempt at an answer
- 38:42and then we'll see what the right one is. Nick?
- 38:45I think you absolutely nailed it. I think to
- 38:51some extent leadership can be now more focused.
- 38:58We've talked about, Marty and I often talk about
- 39:02this whole notion of command and control versus
- 39:06servant leadership and how much more effective
- 39:09and studies prove this, that servant leadership
- 39:13working with others to grow actually is as opposed
- 39:18to just telling people what to do. And I think
- 39:23knowing that we have this great resource in AI
- 39:28that alleviates, I know when I was a leader in
- 39:34business and technology, so much time was, okay,
- 39:39are we building up the technical skills right,
- 39:43to ensure that we can deliver whatever outcome
- 39:47we need to deliver to the end customer. That
- 39:52burden isn't necessarily there as much from a
- 39:56leadership perspective, which to me is great
- 39:58because now we can focus on all the things that
- 40:02servant leadership is all about, which is, okay,
- 40:05developing people, making sure they grow, not
- 40:08just from a technical standpoint, but from an
- 40:11interpersonal in softer skills standpoint, we
- 40:15can think more about strategy and we've got this
- 40:19great tool to help us leverage and brainstorm
- 40:22on what those strategies are. So I think there's
- 40:28a lot of concern and angst about AI and rightly
- 40:33so. We know that some jobs are going to be replaced.
- 40:38But we have to be, I think we should be optimistic
- 40:41about it because there are going to be jobs and
- 40:44functions that we can't even imagine today that
- 40:47are coming down the pike. And I think as leaders,
- 40:52right, we can take this great technology and
- 40:57this advancement and everything that's changing
- 41:00on a day -to -day basis with AI and really recenter
- 41:04and focus on the things that are all about building
- 41:10team and dynamics, trust, authenticity, all those
- 41:14softer type skills. So we're very biased, of
- 41:18course, because we talk about this every single
- 41:20day and it's very important to us. But to me,
- 41:25AI really is putting the focus where it should
- 41:29be when we talk about leaders and where we've
- 41:33wanted to be for a couple of decades now when
- 41:36servant leadership first became popular. And
- 41:38I'd like to add, teachers are the ultimate servant
- 41:41leaders in the classroom with the students. So
- 41:44they're leading the students themselves when
- 41:46they don't necessarily have all the answers.
- 41:48And what is the most popular question that is
- 41:51asked in any classroom? When am I ever going
- 41:53to use this? I think the fair answer is now,
- 41:58will none of us know? And so let's talk about
- 42:01what these skills are really building in you.
- 42:04Math is not math for the sake of math. It's doing
- 42:07pushups for your brains. It's helping you learn
- 42:10how to problem solve. It's helping you learn
- 42:12how to use logic. It's helping you with persistence.
- 42:15All of these things are elements of developing
- 42:18your core values and all those servant leadership
- 42:22skills within the students. And we need to be
- 42:24really comfortable saying that. Because the answer,
- 42:28well, you're going to use this when you manually
- 42:31do your accounting. When? No, that's not true.
- 42:35That's not how it's going to happen. What are
- 42:37you really teaching in social studies? Story.
- 42:41history, right, how systems work, how people
- 42:45work, how community team dynamics work. We need
- 42:48to be very comfortable with saying that. Sorry,
- 42:51I clearly just stood on a soap box for a minute,
- 42:56so I'll get back down. But it's really interesting
- 43:01to hear you talk about it, and maybe I haven't
- 43:03considered it through this lens necessarily,
- 43:05but David and I talk AI like just about every
- 43:08day also. Um, and if it's not with each other,
- 43:11it's with, you know, many other. Yeah. And, you
- 43:16know, like I always, when I, when I talk about
- 43:19AI, I like to talk about the H I that goes along
- 43:22with it, that human intelligence, right. And,
- 43:24and so to hear you frame it as, you know, whether
- 43:27it be a guide on the side that AI is, or, um,
- 43:31or, or that teachers still need to be. Or from
- 43:36that servant leadership perspective, right? Because
- 43:38you're not going to get servant leadership from
- 43:40artificial intelligence. That is where the human
- 43:43comes in. And to hear you say that also, Marnie,
- 43:47that teachers are the ultimate servant leaders.
- 43:51And I think part of what has to go along with
- 43:54that, too, is there's some vulnerability that
- 43:57you need to expose within yourself. So how do
- 44:01you... Coach people that it's okay to show your
- 44:05vulnerability and like you said, not have all
- 44:08of the answers, but still portray that leadership
- 44:13role. Well, have you seen Ted lasso? I mean that
- 44:18is a brilliant example, right? He goes from the
- 44:21American like I led you into the answer of your
- 44:24I'll walk through that You're right. So Ted lasso
- 44:28was an American football coach who went to the
- 44:30UK to coach football which over there is actually
- 44:33soccer and He so he knew nothing technical about
- 44:38the sport, but what he knew was leadership, servant
- 44:42leadership specifically. He understood teamwork.
- 44:44He understood how to get the best out of folks.
- 44:48And he did that by being vulnerable himself.
- 44:52So I mean, I only partially joke when I say watch
- 44:57Ted Lasso, but that is an example of how it works
- 45:00in reality. Nick, what were you thinking? Same
- 45:05thing. I mean, leaders who model vulnerability
- 45:09are the ones who create cultures of honesty and
- 45:13care. You're right, you guys mentioned it's hard
- 45:18to do that sometimes, but the reality of it is
- 45:23works. If there's one message I can tell my 21
- 45:26-year -old son, and I have told him this, it's
- 45:29the one lesson that I learned way too late in
- 45:33life, which is, it's okay to admit what you don't
- 45:36know. I don't know what I don't know. And as
- 45:39soon as I started doing that, as soon as somebody
- 45:42that my mentor at the time banged it into my
- 45:45head for the fifth, 10th, 20th time, my world
- 45:49opened. All of a sudden people, you know, started
- 45:53coming up to me and talk to me about things.
- 45:55I felt more comfortable having conversations.
- 45:58I suffered from this great imposter syndrome
- 46:00that that That was immediately gone. You know,
- 46:05I had anxiety panic attacks all about all these
- 46:08things. It's because I felt like I Needed to
- 46:11have all the right answers because I was in a
- 46:13position of leadership and we we do talk to educators
- 46:16Marni isn't educator You guys are educators,
- 46:18right? That is a big problem, right? What it's
- 46:20it's hard to admit that you don't know something
- 46:22when you're leading a classroom Whether it's
- 46:24the the children or the parents of the children
- 46:28But but there is a way to do that Um, and it
- 46:33requires, it requires a commitment to yourself,
- 46:37but it also requires practice. Um, and it, it's
- 46:41a little bit of a jump off the ledge moment for
- 46:43a lot of people, but I guarantee you, um, if,
- 46:48if, if you do that, you know, trust me when I
- 46:51say that worlds will be all of a sudden doors
- 46:54that were locked will start opening for you.
- 46:57Um, because people respond to that in a way that,
- 47:01that And trust opens up in a way that never really
- 47:05exposes itself when you refuse to get naked or
- 47:09be vulnerable. I think there are lots of control
- 47:13that people fear that, you know, I think especially
- 47:16from teachers, I see that often when I'm sharing
- 47:19a new tool or something with with some teachers
- 47:21are like, if I don't master this tool before
- 47:24my students, I'm never going to be able to answer
- 47:26the questions they have about it when, you know,
- 47:29if you just turn it over, just. You know, turn
- 47:32back a little bit. Be curious, not judgmental.
- 47:36Maybe we can all learn this. What questions do
- 47:38we have? What would we like it to do? Let's see
- 47:40if it can do it, right? Right. So I think you
- 47:43have to give up some of that uncertainty, some
- 47:45of that doubt in order to make it that learning
- 47:48experience for the kids then. Yeah. Yeah, at
- 47:50this point, too, it might be good to ask the
- 47:52students what they know and maybe get some help.
- 47:55Absolutely. Using it in a lot of different ways.
- 48:00So it's sort of ironic when my son was in fifth
- 48:02grade I was the math supervisor and I was in
- 48:04charge of implementing smart boards across the
- 48:07school district and There was a training where
- 48:10the teachers were allowed to sign up by their
- 48:12comfort level with smart boards. So the top experts
- 48:17were fives, and my son asked if he could come
- 48:20with me that day, because they had off. And I
- 48:22said, all right, I'll sign us up for the fours,
- 48:24the next to the... Now he knew way more than
- 48:27I did about this. And his teacher was really
- 48:30excited because they figured he could just come
- 48:34and help the other teachers because he was so
- 48:37tech savvy. No, no, no one else in his school
- 48:39was above where we were. What was funny... still
- 48:41is while we were in there the trainer was doing
- 48:45something and somebody asked about a specific
- 48:47feature and David nudged me and Sheila and I
- 48:50said well raise your hand and the trainer looked
- 48:53over and he raised his hand and he said actually
- 48:55if you go up to that button and pull down to
- 48:57here and shift over on the right you can get
- 48:59a highlighter so you know when they open it up
- 49:02Everyone in the room cheered for fifth grade
- 49:04David, but it is interesting when you allow that
- 49:07to happen You really a rising tide really does
- 49:09lift all ships. Even if the first time you rise
- 49:12is just a four -foot fifth grader So as I want
- 49:18to get into a couple different things here that
- 49:20I think again mentioned the Mentor, right? so
- 49:26if we could talk just a little bit about the
- 49:28what is what do you find is the importance of
- 49:31Having mentors and what advice do you give people
- 49:34who feel like they don't have a mentor or? Don't
- 49:38know how to ask for feedback I'm so glad you
- 49:41asked us to stay for another hour and a half.
- 49:43I'm just kidding Well, I I think you know we
- 49:49We we talk about and leave it like last so we
- 49:53reference to diamond dogs in in the business
- 49:56of you we talk about surrounding yourself with
- 50:02with a personal board of advisors, not too different
- 50:06than a company surrounds themselves with a board
- 50:08of advisors. And when you think about the different
- 50:11roles that fit on those boards of advisors, we
- 50:15talk about three specifically, but it could be
- 50:17more than that. Connectors, people that will
- 50:20help you expand your reach and your network.
- 50:24We talk about challengers like, people who will
- 50:27challenge you that you trust to stretch you and
- 50:30push you. And then we talk about mentors, those
- 50:33that have been there and done that before you.
- 50:37And I think each one of those is critically important.
- 50:41You mentioned specifically about mentors. They've
- 50:45been there. They've done that. They're that guide
- 50:49for you. And to me, I don't know of a successful
- 50:53person that hasn't had either an informal or
- 50:57formal way at my age and 50s who did not have
- 51:01somebody to help bounce ideas off of who has
- 51:04been there, who's done that from a mentoring
- 51:07standpoint. And I would also like to add. especially
- 51:11with, there's a lot of talk today about the differences
- 51:13between generations, whether you're Gen X, Gen
- 51:17Y, the new one, Gen Alpha, what have you, and
- 51:21how different people are. I think for those people
- 51:25that are out there that are listening, being
- 51:27a mentor, you get almost as much value. out of
- 51:32as opposed to being a mentee. And that is, you
- 51:37know, we've learned when we're working with these
- 51:39young students and we're talking about the business
- 51:41of you, we're learning a perspective of a different
- 51:44generation and learning so much about what their
- 51:48perspective is and things I didn't even know
- 51:50existed in their approach and how they definitely
- 51:54approach things. So this whole notion of reverse
- 51:57mentoring is real. And it's a big thing. And
- 52:01I hope more people, Marnie and I have a lot of
- 52:04time, Marnie much more so than I, to actually
- 52:06mentor people. And I hope more adults find the
- 52:11time to do it, knowing that not only are you
- 52:13helping somebody who's younger, but it's a way
- 52:15for you to grow significantly as well. In some
- 52:20bright new ways. Yeah. And you mentioned what
- 52:23happens for folks who don't have a mentor. Now,
- 52:27the interesting thing is that the internet in
- 52:31your pocket, you can take a look at folks that
- 52:34you admire and see how they got there. So in
- 52:38a way, someone on your board of advisors, you
- 52:41don't necessarily have to know them. They're
- 52:43not going to be as influential as someone that
- 52:46you can talk to, but you certainly can take a
- 52:49look at You know, take a look at who you friend
- 52:52following frequent, they say. Where are you paying
- 52:55attention online? Who are you paying attention
- 52:58to? And are you tracking how they have, what
- 53:01has their path been? When the world's your oyster
- 53:04with things you can search, you can figure out
- 53:06how someone got to the role that you were interested
- 53:09in or the job you were interested in. And the
- 53:12other thing I will say is I walked into a class
- 53:15my first day as assistant principal. in high
- 53:18school, the first period, and a kid from the
- 53:21back of the class shouted out a big hello. And
- 53:24I thought, am I supposed to turn and yell at
- 53:25this kid or what? And when I did, he had a big
- 53:29grin on his face and I thought, well, I should
- 53:31not yell at that. And so I still, this was 12
- 53:36years ago, he is 31 now. I still am involved
- 53:40in his life. I definitely became a mentor to
- 53:42him. And I asked him, Why did you shout hello
- 53:47to an assistant principal in a black suit and
- 53:50clicky heels? I felt like I was intimidating,
- 53:52you know, in class. And he said, I don't know,
- 53:56he just looked like somebody that would help.
- 53:58So there's a whole school system of grownups
- 54:02that are in that job because they want to help
- 54:04because they're surely not in it for the money.
- 54:06So try to connect, build those relationships
- 54:09with the teachers, talk to them. If we could
- 54:13talk a little bit here too, just about you had
- 54:15mentioned like the personal board of advisors.
- 54:19So creating feedback loops so that you can, you
- 54:21know, how to grow or like, I know even just thinking
- 54:25about our podcast, like over the last, Jeremy
- 54:28and I have been doing this podcast for about
- 54:29three years now. Well, it's tied to our YouTube
- 54:32channel, but all the different decisions that
- 54:35him and I have made have come from seeing what
- 54:38other people are doing. So like sometimes it's
- 54:41things on YouTube or things on LinkedIn. And
- 54:44it sparks kind of an idea in our own mind to
- 54:47try something different that we haven't quite
- 54:50done yet. And I think that that's super helpful.
- 54:53And it touches on your point that the feedback
- 54:55that you're getting or maybe the ideas that you're
- 54:58getting. They don't have to be someone that's
- 55:01directly tied to you in person or things like
- 55:04that. You can glean things from off of online,
- 55:07as you mentioned. So if, and maybe this is part
- 55:11of that answer, but, um, if somebody doesn't
- 55:15know how to start that process and maybe they
- 55:17are more of like an introvert or something like
- 55:19that, and they just don't really know how to
- 55:22start getting that feedback or what would be
- 55:26the first step you would have them take to start
- 55:28that process. Dick, do you want to start? Read
- 55:33our book. That would be the first step, right?
- 55:38Yeah, I mean, I think, you know, we talk about
- 55:41different strategies in our book. I mean, I think
- 55:45you bring up a couple, right? Like, follow, frequent.
- 55:49Those that you have found have similar interests,
- 55:53because as you guys both have said, whether it
- 55:56was David, Marnie, Jeremy earlier, You know,
- 55:59we have access to all these different types of
- 56:04information and content at our fingertips. The
- 56:10question is, are you accessing the right content?
- 56:14So, you know, we recommend, OK, if you don't
- 56:19know anybody, if you're introverted, all right,
- 56:21let's first identify who you should like, frequent
- 56:25and follow. And then let's start. let's start
- 56:28thinking about, okay, well, at the end of the
- 56:31day, I would love to approach this person to
- 56:35get their feedback. I think Marty did this with
- 56:38my son, and my son said, you know, I would love
- 56:41to, you know, have a conversation with the CEO
- 56:45of NVIDIA. And Marty's like, great, did you reach
- 56:49out to him? Not like that's gonna happen, but
- 56:52that was the start. Okay, this is how you might
- 56:55introduce yourself to them. And Connor sent them
- 56:58a connection request on LinkedIn. Still hasn't
- 57:01heard back, but we'll work on it. Okay, let's
- 57:05break that down a little bit, right? Let's talk
- 57:07about your professors in college or your teachers
- 57:10in high school and start thinking about what
- 57:16lines aligns with your interests. and how you
- 57:20can start to engage with those people, whether
- 57:22it's through office hours, or do you belong to
- 57:24church groups, or some outside of school service,
- 57:28teachers, professors, what have you, family members.
- 57:33But I think thinking about who is in alignment
- 57:37with your view, you can think about the end game,
- 57:40the big kahuna, the one that would be the best
- 57:44thing in the world. And once you start doing
- 57:47that and then you start breaking it down to people
- 57:49that might be in your network or on your periphery
- 57:53of your network, it does not seem as intimidating.
- 57:57Now, Mari is going to give you the right answer.
- 58:00Well, and the trick is I'm just going to add
- 58:03to it to figure out what questions that you want
- 58:06to ask. So especially introverts, we have found.
- 58:10For all the introverts on the call, the book
- 58:12Quiet by Susan Cain will make you realize being
- 58:15introverted is a superpower. And for all the
- 58:17extroverts on the call, read Quiet so that we
- 58:20can become more introverted, because freely admitted,
- 58:23I'm a recovering extrovert that's working on
- 58:26becoming more introverted. But learning to ask
- 58:29questions, it is shocking how much people want
- 58:31to help. And if you can just ask for advice,
- 58:35or an easy one is Jeremy. I am super curious
- 58:39how you landed in this position. My son, myself,
- 58:44whoever would love to have a job like yours.
- 58:46How did you get there? I suspect Jeremy, you're
- 58:48more than happy to share your path on how you
- 58:52got there. And so simple questions on. You know,
- 58:56don't start with the heavy lift of, hey, Jeremy,
- 58:58it was nice to meet you. I'd really like to have
- 59:00that job. Would you be willing to, you know,
- 59:02write a letter of recommendation for me or, you
- 59:04know, open a door for me? How about just start
- 59:07simple with, like, how did you get there? So
- 59:11a couple of years ago, I was reading or something
- 59:15or I sat in a meeting where someone was talking
- 59:19about the 60 year curriculum. Either of you familiar
- 59:24with that? I'm not, but I'm writing it down.
- 59:27Yeah, it's kind of based upon this idea that
- 59:30those students that are entering into our school
- 59:34system right now need to prepare for a lifetime
- 59:38of career changes that are going to happen over
- 59:42their 60 year academic and professional working.
- 59:46Years of their life, you know if it if you consider
- 59:49the rising life expectancies and things that
- 59:52you know And and people are probably going to
- 59:54be changing jobs at multiple points along the
- 59:58way through that whole process, right? So I want
- 1:00:01you I want you to us to think about maybe like
- 1:00:04specific moments within that 60 -year thing.
- 1:00:08Someone who's at the beginning point of entering
- 1:00:10into a college or career moment, like a recent
- 1:00:15high school graduate or something. And what sort
- 1:00:17of advice would they need? Then pull it apart
- 1:00:20and go down that timeline a little bit further.
- 1:00:23Maybe someone who's like... mid career, but maybe
- 1:00:27aren't feeling as fulfilled and in that position
- 1:00:29that they're in at that moment. You know, what
- 1:00:31advice might we want to what you want to offer
- 1:00:34for them? And then someone who's maybe a little
- 1:00:36bit closer to that end of that period. And they're
- 1:00:39thinking about I'm winding down maybe my professional
- 1:00:42life, but I don't want to stop learning. Yeah.
- 1:00:46So what advice would you give at those different
- 1:00:48moments? Well, I. I think you answered the broad
- 1:00:52advice that applies to all three of those, which
- 1:00:55is everything should be viewed through the lens
- 1:00:59of learning, and just building on that. Even
- 1:01:04more broad advice is stay curious and keep iterating.
- 1:01:08I'll give you one line, I think, for each of
- 1:01:11those. And then, as usual, Marni will probably
- 1:01:13give you the best answer. But I think for the...
- 1:01:18They're early, you know, the students, right?
- 1:01:20They're in that perspective. I think that's all
- 1:01:23about experimenting with what drives them, their
- 1:01:26identity. I think for mid -career professionals,
- 1:01:32and I see this all the time, they go off course,
- 1:01:36right? A lot of times. And I think mid -career,
- 1:01:39it's all about reconnecting with what... your
- 1:01:42purpose, right? And what it means to be Nick.
- 1:01:45And then I think more seasoned leaders, you know,
- 1:01:49the end of career, it's a focus on legacy, you
- 1:01:54know, and what am I going to leave behind? Now,
- 1:01:57I think all three of those, whether it's the
- 1:01:59sperm with identity and purpose and legacy, I
- 1:02:03think can start very early. And I think you're
- 1:02:05going to say, Nick, that sounds stupid to think
- 1:02:07about your legacy when you're 21 years old. But
- 1:02:10we advocate for that because we realize it might
- 1:02:14change. But the earlier you start thinking about
- 1:02:18your legacy, you start building bumper pads,
- 1:02:21which then start impacting decisions in the here
- 1:02:25and now. So, Marnie, take it away from here and
- 1:02:28tell me. Well, I've taken notes, so clearly he
- 1:02:31had the right answer. But it reminded me of a
- 1:02:33few things. First, Simon Sinek's book, The Infinite
- 1:02:36Game. that if you're only thinking you're trying
- 1:02:38to reach one thing and not continually trying
- 1:02:41to grow and improve, at some point you're going
- 1:02:43to feel really flat because you've gotten where
- 1:02:47you think you were aiming for and you feel like
- 1:02:50there's nothing else beyond that. So I think
- 1:02:51that's where Nick was talking to reconnecting
- 1:02:54with purpose. in a shocking turn of events. I
- 1:02:56have a story to go with it. My daughter called
- 1:02:59me from the beach in Hawaii where she was working
- 1:03:02remotely with a marketing job that she'd gotten
- 1:03:05based on her degree in business, minor marketing.
- 1:03:09So people definitely assuming she's living her
- 1:03:12best life because she's calling me from the beach
- 1:03:15in Hawaii. But What she said was, I'm not really
- 1:03:20feeling fulfilled. I don't think I'm making a
- 1:03:22big impact. The job is not requiring all of my
- 1:03:26skills. What should I do? And I said, well, my
- 1:03:31friend needs a fourth grade English teacher.
- 1:03:33Do you want to do that? She said, yeah, I think
- 1:03:35I do. And so she is now. teaching fourth grade
- 1:03:39for her second year, loving it, doing a great
- 1:03:41job. So I think to Nick's point, figuring out
- 1:03:44your identity and where to reconnect with your
- 1:03:48purpose, that might happen. For the record, she's
- 1:03:5024. That happened when she was 22, that we've
- 1:03:53just made a pivot early on. And then I had already
- 1:03:57written down legacy. So as usual, I normally,
- 1:04:01honestly, I steal the answer, but he stole the
- 1:04:04answer. All right. Well, that's a that's gonna
- 1:04:09bring us into our final questions here And so
- 1:04:13we're gonna do our we do this on our podcast.
- 1:04:15We do our lightning rounds and so we would hope
- 1:04:19to get an answer from both of you if we can and
- 1:04:23We're gonna we're gonna start Jeremy and I kind
- 1:04:26of go back and forth on these So we'll start
- 1:04:28with the the very first question. Either one
- 1:04:31of you can go first favorite Ted Lasso character,
- 1:04:35but you can't choose Ted All right, I'll say
- 1:04:38Roy Kent, especially he's on our mind this week
- 1:04:41because we do a newsletter and it's all about
- 1:04:43cussing and profanity. So everyone loves Roy
- 1:04:47Kent as do I. So Roy Kent. I'm gonna go with
- 1:04:51Higgins. I think that's a little, I mean, they're
- 1:04:54all favorites for me, but. But I just love Higgins
- 1:04:59and his wisdom just out of nowhere. He just seems
- 1:05:03to say the right thing at the right time. He's
- 1:05:05a he's a bit of an aspirational figure for me.
- 1:05:09And I tell you what, I think it's an underrated
- 1:05:11episode when they all went to have Christmas
- 1:05:13at his Christmas. And he remembers where everybody's
- 1:05:19from. You know, he remembers a little thing about
- 1:05:22it. It's a master class in. in management leadership
- 1:05:26of a team. Love it. Perfect. Perfect. How about
- 1:05:30which book besides your own do you think every
- 1:05:34leader or teacher should read at least once?
- 1:05:37Go Giver by Bob Berg, John David Mann. I'm gonna
- 1:05:41go with Think Again by Adam Grant. All right.
- 1:05:46One song that instantly boosts your energy before
- 1:05:49a big moment. It's so dumb. I'm the tiger. I
- 1:05:52will jump around. I'm gonna try to keep my feet
- 1:05:55tangent. If I can, we just interviewed Alfonso
- 1:06:00Mendoza, Dr. Alfonso. And his favorite song was
- 1:06:04also I Had Tiger. From Lino Fierce Elementary.
- 1:06:09So that's awesome. I'm gonna go with the song
- 1:06:13that gets me going is Till I Collapse from Eminem.
- 1:06:16Okay, yeah. Cool. One thing you wish more leaders
- 1:06:20would start doing immediately? Oh, self -reflection
- 1:06:25for themselves and everybody that works for them.
- 1:06:30If you're not doing it, listen longer. I think
- 1:06:33people are going to tell you everything if you
- 1:06:35give them enough space. All right, and then our
- 1:06:39final question. What's one tech tool or app you
- 1:06:43actually love using every day? I've forgotten
- 1:06:49my answers to my question! Does Nick go ahead
- 1:06:52while I rethink? I think Marnie's would be some
- 1:06:56AI model, probably ChatGPT. Oh, thank you. That
- 1:06:59is what I would, yes, ChatGPT for sure. We'll
- 1:07:02take that. You know, I've been in technology
- 1:07:05my entire career. I've yet to find the app that's
- 1:07:09like, yeah, I love going into this. And that's
- 1:07:12what we're hoping to build with Blue. You know,
- 1:07:16of course, I think everyone likes to go. You'll
- 1:07:18see what's going on in LinkedIn or their favorite
- 1:07:20social media platform. Yeah, but they're all
- 1:07:23missing something. I was thinking LinkedIn, but
- 1:07:26it's just to connect, but it doesn't build all
- 1:07:29the connections the way I'd want to build them.
- 1:07:31What is y 'all's favorite app that maybe it'll
- 1:07:34turn out to? The Tables are Turning. Yeah. Anything
- 1:07:38good out there that we haven't heard about that
- 1:07:40you just love going into every day? Well, the
- 1:07:43one that I'm in the most and probably need to
- 1:07:45be in less is my ESPN Fantasy Football League
- 1:07:47app. A little less time in that app. Why how
- 1:07:52are you doing? Are you saying your team is underperforming?
- 1:07:55I'm three and three I think after this week,
- 1:07:58so and you don't have a lot of Ravens on your
- 1:08:00team. All right Football is a sore subject because
- 1:08:03I'm a jazz fan and Marnie's a Ravens fan and
- 1:08:05it's it's we got only between us Yes, I don't
- 1:08:09know what the Jets need to do, but the Ravens
- 1:08:11just need to get healthy Correct, but immediately
- 1:08:14we have a bye next week and then everyone's got
- 1:08:17to be Ironman from here on out Jets need to be
- 1:08:21relegated. We need to put the Premier League
- 1:08:23system into things that are bad and get relegated
- 1:08:27to a lower division. And I think that's the Jets,
- 1:08:29for sure. Well, I suppose I didn't quite answer.
- 1:08:33I would have to agree with Marnie, and probably
- 1:08:36Chad GPT is the one that I'm in the most often.
- 1:08:39But it might not always be for work. I tend to
- 1:08:42ask it for a lot of cooking advice. And so that's
- 1:08:46what I'm pulling out of it right now. Excellent.
- 1:08:51Yeah. Well, guys, I know we had a great conversation
- 1:08:54here, but I want to give you kind of the last
- 1:08:57moment here to let people know, where can they
- 1:09:00get a hold of you? Where could they find your
- 1:09:02book? You know, if people want to maybe hear
- 1:09:06about things that you have coming down the pipeline,
- 1:09:09anything that you'd like to share along those
- 1:09:10lines. So both of our books are available on
- 1:09:13Amazon. So lead it like lasso or the business
- 1:09:16of you. thebusinessofyou .ai is the website,
- 1:09:21and we have a waiting list there, so if folks
- 1:09:22are interested in seeing what's happening with
- 1:09:26us, that would be a good place. Info at thebusinessofyou
- 1:09:30.ai, if there's any educator out there that would
- 1:09:32like lesson plans for the book, happy to share
- 1:09:34them. And we are in social media at Blue the
- 1:09:38Business of You everywhere, so we're easy to
- 1:09:41find because that's us on all the places. And
- 1:09:46in our name, we'd rather be Neil Townsend. Well,
- 1:09:48that's right. I didn't mean to cut you off, Nick.
- 1:09:50No, I was just going to say, we have pretty unique
- 1:09:53names on LinkedIn. We'd love for people to connect,
- 1:09:55Arnie Stockman or Nick Coniglio. The best part
- 1:09:59about this whole experience writing the books
- 1:10:02are all the different people that we have met.
- 1:10:04So we'd love to connect with anybody that's interested
- 1:10:07in talking about the same things that we've talked
- 1:10:09about today. Perfect and we'll share the links
- 1:10:13in the in the show descriptions But we just want
- 1:10:16to really thank you again one more time for for
- 1:10:18such a great conversation that we had today No,
- 1:10:21thank you. This is back. You guys are out. I
- 1:10:23appreciate you Thanks for listening to integrate
- 1:10:28this Want to take your learning further head
- 1:10:31over to our YouTube channel for quick tutorials
- 1:10:33deep dives and More edtech tips you can use right
- 1:10:37away Don't forget to subscribe and catch new
- 1:10:40podcast episodes every Thursday on Apple, Spotify
- 1:10:44or wherever you get your podcasts. Until next
- 1:10:48time, keep exploring, keep innovating and keep
- 1:10:51integrating this.