Latest / Becker’s Healthcare Podcast / Leading Rural Healthcare Forward Through Innovation and Interoperability
Transcript
- 0:00- Welcome everyone to the Becker's Healthcare Podcast.
- 0:03- This is Kathy Turner. I'm the Chief Nurse
- 0:05- Exec at Meditek, and I'm pleased to welcome
- 0:07- our guest, Doctor. Priscilla Frais. She is the
- 0:10- CMIO and a practicing hospitalist at Ozarks Healthcare
- 0:13- in West Plains, Missouri.
- 0:15- Today, we'll be talking with Doctor. Frase about
- 0:17- how independent rural health systems like Ozarks Healthcare
- 0:21- drives meaningful change through technology,
- 0:23- interoperability,
- 0:24- and innovation,
- 0:26- all while serving as a critical safety net
- 0:28- for their communities.
- 0:30- Doctor. Frase, thank you so much for joining
- 0:32- us today.
- 0:33- Thank you, Kathy. I'm happy to be here.
- 0:36- So Ozarks Healthcare serves a broad, largely rural
- 0:39- region across both Missouri and Arkansas.
- 0:42- Share what it's like being the primary safety
- 0:44- net for that community and some of the
- 0:46- unique pressures that come with that.
- 0:48- Yeah. We serve an eight county region in
- 0:50- South Central Missouri and Northern Arkansas.
- 0:53- There's around a 160,000
- 0:56- residents here. And for our patient population to
- 0:59- get to the next level of care beyond
- 1:01- the services we provide, some of them have
- 1:04- to drive more than two hours to get
- 1:06- there. It's a big responsibility
- 1:09- to cover such a large area. We have
- 1:12- rural health clinics spread out in each of
- 1:14- the regions,
- 1:16- and we have our
- 1:17- specialty services located here and trying to meet
- 1:21- the demands in such a wide ranging area
- 1:23- with the staff that we have. And the
- 1:26- resources that we have can be challenging, that
- 1:28- it's one that we like to rise up
- 1:29- to as much as we can every day.
- 1:32- You know, I know you've spoken previously about
- 1:34- the importance of interoperability
- 1:36- at a rural health organization,
- 1:37- especially as patients move back and forth between
- 1:40- tertiary
- 1:41- care facilities.
- 1:42- I think we all know the importance of
- 1:44- having that full picture of care that impacts
- 1:46- decisions
- 1:47- when treatment occurs outside of your organizations.
- 1:50- What is Ozarks Healthcare doing to ensure interoperability
- 1:53- with those other organizations?
- 1:56- Yeah. A few years ago, we made the
- 1:58- decision to participate
- 2:00- in Nationwide Health Information Exchange. We started out
- 2:03- participating with Commonwealth.
- 2:05- And when the opportunity
- 2:07- came to switch to
- 2:09- TEFCA,
- 2:10- based Meditech Traverse Exchange.
- 2:13- We, did that very quickly,
- 2:15- when that became available.
- 2:17- Our community has been hesitant to
- 2:21- embrace,
- 2:23- sharing of information.
- 2:24- And when we first went live with Health
- 2:26- Information Exchange nationally,
- 2:28- we followed an opt in process where patients
- 2:30- had to opt in to that rather than
- 2:33- everybody
- 2:34- being a part of Health Information Exchange and
- 2:36- choosing to opt out if that's what they
- 2:38- wanted to do.
- 2:40- Out over time, our community started to realize
- 2:43- the benefits of being able to
- 2:45- have
- 2:46- immediate health information exchange with other facilities. And
- 2:49- one of our board members had a family
- 2:50- member have a major accident in another state.
- 2:54- And the ability to get health care information
- 2:56- for their family members from our facility
- 2:59- to that
- 3:00- hospital in another state
- 3:02- was pivotal in that person's recovery,
- 3:06- and how that trauma team managed their care
- 3:09- at that time
- 3:10- and provided no delays to that
- 3:13- care team at another facility.
- 3:15- And that person really became a speaker for
- 3:18- us in the community
- 3:19- to help us switch to where we now
- 3:21- follow an opt out process.
- 3:22- And so unless you choose to opt out,
- 3:24- that information is gonna be available for your
- 3:27- providers to care for them.
- 3:29- A few weeks ago, we got Traverse Exchange
- 3:32- consolidated
- 3:33- medical summary
- 3:34- in addition to that service
- 3:36- to help with consolidating all of those external
- 3:39- records.
- 3:40- And we had been testing it and rolled
- 3:42- it out to a small group of providers.
- 3:44- And within the first day,
- 3:46- this viewer
- 3:48- showed clinical benefits for our patients that were
- 3:50- really quite amazing to to hear about. We
- 3:53- have a provider here who does pre op
- 3:55- clinic visits for us for our orthopedic surgeons,
- 3:58- and she had a patient who had never
- 4:00- been to our or our hospital or any
- 4:02- of our clinic except for our orthopedic clinic.
- 4:05- So she didn't have any of his external
- 4:06- medical records, and he had a lot complex
- 4:08- medical history.
- 4:10- She was able to, using Meditech Traverse, quickly
- 4:13- find old cardiac cap report and echocardiogram.
- 4:17- And in the same day, seeing a patient
- 4:19- she'd never seen before
- 4:21- do what she needed to do to optimally
- 4:23- prepare him for surgery and get him scheduled
- 4:25- for surgery
- 4:26- that week.
- 4:27- That is the benefit of interoperability,
- 4:29- particularly in a rural area like ours where
- 4:31- it can be a challenge to get that
- 4:33- information and get through to somebody because his
- 4:36- clinics his where he had been was not
- 4:38- within our state with people that we knew.
- 4:40- He was in states that were several states
- 4:43- away where you had this information. So that
- 4:44- was really neat to see on the first
- 4:46- day that we turned this viewer on. And
- 4:48- it only took the provider a few minutes
- 4:50- to find it because of the way the
- 4:52- viewer is set up to consolidate all the
- 4:54- information from the 376
- 4:56- visits he'd had at places all over the
- 4:59- country that were pulled in. And so that
- 5:01- that's quite remarkable. And we had another pay
- 5:03- ship where I was actually called by the
- 5:06- chief operating officer
- 5:07- who said, hey. That thing that you've been
- 5:09- doing, can you give that access to one
- 5:12- of the ER doctors?
- 5:13- And, they knew enough about it, but it
- 5:15- was just the thing.
- 5:17- And,
- 5:18- I did. And I said, I can't I'm
- 5:19- not available to come in and show him
- 5:21- how to use it. And she's like, I'm
- 5:22- sure we'll figure it out.
- 5:24- So I got in the system, gave him
- 5:26- access to being able to see the viewer
- 5:28- for Traverse
- 5:30- exchange information. And within five minutes, he was
- 5:32- able to get what he needed. Basically, we
- 5:34- had a patient boarding in the ED who
- 5:36- was having challenging
- 5:38- disposition decision making,
- 5:41- and they needed information from another facility,
- 5:43- and they were not able to get it
- 5:45- despite reaching out to that facility.
- 5:48- Within five minutes of giving them access to
- 5:50- health integration exchange via TEFCO exchange,
- 5:53- They were able to get the records from
- 5:55- the exact hospital that they needed in another
- 5:57- state from the exact specialist
- 5:59- and make the disposition plans that they needed
- 6:01- to for a patient who was in the
- 6:03- ER. So those are just fantastic examples of
- 6:06- what it's like. And we are a tourist
- 6:08- area,
- 6:09- so
- 6:10- we get people from all over the country
- 6:12- that come down there. We're not the biggest
- 6:14- of tourist areas that even in our area,
- 6:15- we have to be able to take care
- 6:17- of patients that don't live here in addition
- 6:19- to caring for those that do live in
- 6:21- our community. And health information exchange allows us
- 6:24- to do that where the focus truly is
- 6:27- more on the patient rather than having to
- 6:29- do the administrative work to get all of
- 6:31- their other information.
- 6:32- I love those examples, and it's such a
- 6:34- testament about how easy it can be with
- 6:37- the right tools, but also the impact that
- 6:39- really makes on patient care. So thanks for
- 6:41- sharing those with us. Beyond impacting patient care
- 6:44- and clinical decision making,
- 6:47- what other benefits have you experienced because of
- 6:49- National Data Exchange?
- 6:51- Interoperability is a key piece of us maintaining
- 6:54- our independence.
- 6:55- Because if we can't connect to other organizations
- 6:58- in meaningful ways, not only for
- 7:01- us and our care for patients, but also
- 7:04- for them to care for the patients that
- 7:06- we'd send to them, then it's harder for
- 7:09- us to
- 7:11- meet the expectations of our patient population.
- 7:15- I think a lot of people think
- 7:17- you have to be connected to a large
- 7:19- organization to achieve that. But one of the
- 7:22- beautiful things that I've seen
- 7:25- about
- 7:26- health information exchange on a national level
- 7:29- is that an organization like mine
- 7:32- is doing the same stuff
- 7:34- that places like Mayo
- 7:37- and Stanford
- 7:38- and all the large academic and corporate places
- 7:41- were doing. I participate
- 7:43- in
- 7:44- the federal caucus for
- 7:47- participants and sub participants around Tefca
- 7:50- policy development.
- 7:52- And it's been
- 7:55- fascinating to me to see
- 7:58- how we can do the same things
- 8:01- just with the tool
- 8:03- that allows us to connect
- 8:05- in a standard way
- 8:08- with other organizations across the country,
- 8:11- regardless of the fact that we're independent
- 8:14- in the middle of the Ozarks
- 8:16- and two hours away from the next largest
- 8:19- hospital. And you talked a little bit about
- 8:21- how far some of your patients come to
- 8:23- be even treated at your own organization,
- 8:26- and it's a well known challenge in rural
- 8:28- communities
- 8:29- with patients having to travel long distances to
- 8:31- get just basic screening or to pick up
- 8:33- a prescription.
- 8:35- And I know you did a community health
- 8:37- needs assessment to really try to get a
- 8:38- handle on what the needs of your community
- 8:41- were. Can you share a little bit about
- 8:43- what those findings were and then what actions
- 8:45- you took as a byproduct of that?
- 8:48- Yeah. We do the community health needs assessment
- 8:50- regularly.
- 8:51- And, you know, over time, the biggest health
- 8:54- care concerns have been chronic care management and
- 8:57- mental health management for our community.
- 9:00- But in terms of what patients need and
- 9:02- the barriers that they have to receiving care,
- 9:04- it is like what you said, the transportation
- 9:06- barriers, financial concerns,
- 9:08- the long distance they may have to go
- 9:10- to to get the specialist in the area,
- 9:13- and just even general provider shortages.
- 9:16- The number of physicians and, advanced practice providers
- 9:19- that we have that can provide primary care
- 9:21- in those clinics there. And
- 9:23- what we have
- 9:25- tried to do as an organization over time
- 9:28- is
- 9:29- make sure that the opportunities that we can
- 9:31- present to help patients
- 9:33- are out there. We participate in three forty
- 9:36- b program, and we have a specialty pharmacy.
- 9:38- And we're able to get highly specialized drugs,
- 9:41- very expensive life saving chemotherapy
- 9:43- and other agents,
- 9:45- for patients who otherwise would not necessarily be
- 9:47- able to afford this.
- 9:49- One of the things that our board was
- 9:51- very passionate about, a few years ago was
- 9:54- getting a mobile mammography bus.
- 9:56- And we were able to fundraise funds for
- 9:59- that
- 10:00- and have a mobile mammography bus built out
- 10:03- for us. And that goes out to all
- 10:05- of our outlying rural health clinics as well
- 10:08- as to businesses
- 10:09- and churches and other places within our eight
- 10:11- county region to offer mammograms
- 10:14- to patients and, that need them. And along
- 10:17- with that, we will do low cost labs,
- 10:21- and just regular check ins that people can
- 10:23- have for that. It's been a great asset
- 10:26- for the community, and we've come up with
- 10:28- ways for patients to be able to schedule
- 10:29- for that mammo bus, know when it's gonna
- 10:31- be there so we can control who's coming,
- 10:34- and be able to provide the service level
- 10:36- of service that we need to for that.
- 10:38- We do participate with, of course, charitable care
- 10:41- for patients that need that help.
- 10:44- And we've also tried to work with our
- 10:46- pharmacies. We have pharmacies in a lot of
- 10:47- our rural health clinics and do we do
- 10:49- provide delivery of medications even within our rural
- 10:52- area
- 10:53- as well as,
- 10:55- we started off a program
- 10:57- where when we transmit a prescription to the
- 11:00- patient's pharmacy
- 11:01- or the pharmacy that they choose, whether it's
- 11:03- ours
- 11:04- or one that's not one of our pharmacies,
- 11:06- that they get a notification that prescription was
- 11:09- actually transmitted there. So they're not driving to
- 11:11- the wrong pharmacy.
- 11:13- That becomes particularly important on holidays and weekends
- 11:16- when the patient's regular pharmacy may not be
- 11:18- open. That's a common thing around here, and
- 11:20- so we have to send it to some
- 11:22- of the ones that are that are open
- 11:23- at at different hours. And to make sure
- 11:25- that they know exactly where they need to
- 11:27- go to get their prescription
- 11:28- is a great benefit for our patients.
- 11:31- Yeah. That just that outreach to the community
- 11:33- is just so important, and those just sound
- 11:35- like excellent ways to do that. I know
- 11:37- one of the other areas that rural health,
- 11:40- particularly is challenged by is maternal health. And
- 11:43- hospitals have been closing labor and delivery units,
- 11:45- and access to obstetric care has been shrinking
- 11:48- in communities that can least afford it. I
- 11:51- know Ozarks Health is is looking at how
- 11:54- to manage that and have introduced some midwifery
- 11:57- services.
- 11:58- Can you talk a little bit about how
- 11:59- you came to that decision and the collaborative
- 12:02- care model that has been designed as a
- 12:04- byproduct of that? I hear stories all of
- 12:06- the time about places not dissimilar to ours
- 12:10- having to close their maternal care units, but
- 12:12- we are one of the only places in
- 12:14- Southern Missouri in our region that provides maternal
- 12:17- care. And it's something that's very important, not
- 12:19- only to us as an organization, but also
- 12:21- to politicians in the area that we maintain
- 12:24- access to appropriate care for those that live
- 12:27- here.
- 12:28- And one of the things that we had
- 12:30- heard in our community was a desire to
- 12:33- have
- 12:34- more personalized
- 12:35- relationship based maternity care without
- 12:38- losing that immediate access to hospital services and
- 12:42- a a a big community desire to have
- 12:45- midwifery services.
- 12:47- And with our ability to recruit several OB
- 12:50- GYNs,
- 12:51- over the last two years
- 12:53- who have a strong interest and support midwifery.
- 12:56- We have been able to bring in two
- 12:58- midwives
- 12:59- who work collaboratively
- 13:01- with the OB GYNs that we have and
- 13:03- do all of their deliveries here at the
- 13:05- hospital.
- 13:06- But the rest of the care model is
- 13:08- very much what people see with normal midwife
- 13:10- reservices.
- 13:12- They had started out working in the clinics
- 13:14- with the OBGYNs
- 13:15- and have transitioned now to also doing deliveries
- 13:19- in the hospital system. And within the first
- 13:21- two weeks that they were on staff,
- 13:24- we had patients that were calling and requesting
- 13:26- the midwives to do their deliveries
- 13:29- even when they were not on call. And
- 13:30- with the enthusiasm that we've had, they've been
- 13:33- willing to come in and do that. And
- 13:34- they've done over 15 deliveries in the first
- 13:36- few weeks of the program, and it has
- 13:38- been extremely well received.
- 13:40- And it allows us to give patients sort
- 13:43- of the best of both worlds, that personalized
- 13:46- care that midwifery is known for
- 13:49- along with the safety
- 13:51- aspects of hospital care and care under an
- 13:55- OBGYN.
- 13:56- And it really has exceeded
- 13:58- our expectations in the short time, and we
- 14:01- expect to continue to see that to grow
- 14:03- and are even starting to work on
- 14:06- having midwife reservices
- 14:08- that can be done virtually
- 14:11- during pregnancy so that not all of the
- 14:13- visits have to be where patients are driving
- 14:15- all the way into our facilities to see
- 14:18- them. And so that's next on our list
- 14:20- to expand that down the road and and
- 14:22- see how we can optimize
- 14:24- what we know our patients are really looking
- 14:26- for.
- 14:27- Yeah. The convenience of that for patients will
- 14:29- be so important. And and, really, those patients
- 14:32- asking for their midwife, whether they're on or
- 14:34- not, is really proof to the success of
- 14:36- that program. So congratulations.
- 14:38- I know AI is continues just to be
- 14:41- one of the most widely discussed topics in
- 14:43- health care. How do you manage balancing the
- 14:46- clinical and IT decision making at Ozark Healthcare
- 14:50- so that frontline
- 14:51- providers
- 14:52- feel heard?
- 14:53- And how do you work on the governance
- 14:55- that really shapes those decisions?
- 14:57- Yeah. It's a it's a challenge in an
- 14:59- organization,
- 15:00- of our size. One of the things that
- 15:03- I think
- 15:04- is a little bit different for
- 15:07- places like mine as we don't have departments
- 15:09- that look into all of this. It's really
- 15:11- those
- 15:12- few of us that have taken a strong
- 15:13- interest or in the IT area.
- 15:16- We, early on,
- 15:18- developed
- 15:19- an AI governance committee as a subcommittee of
- 15:22- our overall data governance committee.
- 15:25- And the team is made up of similar
- 15:27- people, myself, one of our business analytics, our
- 15:30- security person, and then we have a few
- 15:33- clinical people on that as well.
- 15:35- But we
- 15:37- have to be sure that we can safely
- 15:40- utilize AI and have tried to look at
- 15:42- the use cases
- 15:43- that
- 15:44- make sense for a place like ours. We've
- 15:46- been utilizing
- 15:48- ambient dictation
- 15:49- for our providers for a couple of years
- 15:52- now and have had great success with that.
- 15:54- We've also been
- 15:56- looking at summarization
- 15:58- and clinical decision support with it, but
- 16:02- it requires somebody monitoring the output from the
- 16:05- AI and trying to work on educating
- 16:08- providers about what AI is. Some people just
- 16:11- see it as a neat tool and don't
- 16:13- realize what what, in fact, a large language
- 16:16- model is, what agentic AI is. Everybody likes
- 16:19- the the concepts of it, but a lot
- 16:20- of our governance has been educating people on
- 16:23- what
- 16:24- AI is, how it can be used, that
- 16:26- it is important
- 16:28- for it can be an, a useful tool
- 16:31- for streamlining workflows, providing efficiencies,
- 16:34- and even providing insights you might not notice
- 16:37- if you don't recognize certain patterns. But that
- 16:39- it's not something that's gonna remove the human
- 16:41- from the loop, whether that be employees at
- 16:43- our organization and, most importantly, the oversight of
- 16:46- a physician who is thinking through what needs
- 16:49- to be done for a particular patient.
- 16:52- And we have partnered quite a bit with
- 16:54- the vendors that we've chosen to work with
- 16:57- to make sure that they are assisting us
- 17:00- in the monitoring of AI tools in their
- 17:03- output,
- 17:04- that the development of the AI tools
- 17:07- meets the standards that ensure that there's not
- 17:10- bias in the workflows,
- 17:12- helping us with the security aspects of everything,
- 17:15- and just making sure that we are not
- 17:17- jumping on board with something just to have
- 17:19- it and are using it safely,
- 17:22- thoughtfully,
- 17:23- and for the benefit of our patients
- 17:26- in the right ways and at the right
- 17:27- terms. Yeah. Such an important process in that
- 17:30- decision making. So thank you for sharing that
- 17:32- with us. Now you have earned national recognition,
- 17:36- including the CHIME innovator of the year and
- 17:38- HIMSS Senior Executive Changemaker. Congratulations.
- 17:42- And you've done that while working within the
- 17:44- constraints of a rural health system.
- 17:47- It's often the major health systems that get
- 17:49- recognized, but your organization has continued to innovate.
- 17:53- Can you share with your
- 17:55- peers, your, you know, the the rural health
- 17:57- organizations
- 17:59- as to how you make that meaningful change
- 18:01- and how you continue to innovate
- 18:03- at your organization?
- 18:05- Yeah. That's a it's a question I've been
- 18:07- asked several times, over the past few years.
- 18:10- And
- 18:11- I think a lot of it
- 18:13- stem from a belief that just because we're
- 18:16- small
- 18:17- and we don't have the same resources
- 18:19- doesn't mean that we can't
- 18:21- do things that are special to and that
- 18:24- we can't find ways to be innovative ourselves.
- 18:27- And innovation
- 18:28- isn't necessarily
- 18:31- the brightest, shiny, newest toy that's out there,
- 18:34- so to speak. I'm oversimplifying
- 18:37- that. It can be something
- 18:40- just using what you have more efficiently.
- 18:43- It can be
- 18:44- jumping into
- 18:46- early adopter
- 18:47- with certain programs or ideas
- 18:51- to see if you can make it work.
- 18:53- And sometimes
- 18:54- when you can make it work,
- 18:57- it's sort of like an moment. This is
- 18:59- really neat. You know, we started
- 19:02- using ambient listening devices
- 19:04- in late twenty twenty four,
- 19:06- and I'll never forget the first time that
- 19:09- that we were able to do that with
- 19:11- a patient encounter with their permission
- 19:13- and see the outcome from them. For me
- 19:16- as a physician,
- 19:19- at first, the documentation of the notes wasn't
- 19:21- necessarily
- 19:22- what I might want to put in a
- 19:24- chart for a patient, that it helped me
- 19:26- keep up with everything. So even when I
- 19:28- wasn't necessarily
- 19:29- getting the full intended benefit,
- 19:31- I was getting a cognitive
- 19:33- lift where I didn't have to remember everything
- 19:36- myself, and it and it was fantastic.
- 19:38- And
- 19:39- it's really just taking the time to find
- 19:42- vendors
- 19:43- that are willing to work with you as
- 19:45- a partner rather than just offering you something.
- 19:48- The scale for a small organization and what
- 19:51- you need to be able to to do
- 19:53- some neat things.
- 19:54- Sometimes smaller is better because you don't have
- 19:56- all the red tape to get through to
- 19:58- really make some of those breakthrough things. I
- 20:00- think you just have to work together as
- 20:02- a team, see what you can take on,
- 20:04- not necessarily
- 20:06- look at things
- 20:07- like they're done in large organizations.
- 20:09- AI is a great example. You talk to
- 20:12- large organizations, they may have or or even
- 20:14- data analytics. They may have large
- 20:17- data departments. I have one data analyst in
- 20:20- my entire organization.
- 20:22- They may have teams of informaticists
- 20:24- that go out and do stuff.
- 20:26- I don't have any formally trained informaticists. I
- 20:28- probably fulfill that role more than anybody
- 20:31- in my organization.
- 20:33- What might be done as a department in
- 20:34- a large place is one or two people
- 20:37- or a small team in a smaller place
- 20:39- that you can still work together and create
- 20:41- some magic. And I think the biggest part
- 20:43- of it is talking to the end users,
- 20:45- seeing what they need most, and finding a
- 20:48- way to make it work. Sometimes,
- 20:50- some of the most innovative things I've done
- 20:52- are the simplest things
- 20:54- that basically just give a provider or a
- 20:57- clinician
- 20:58- what they need when they need it
- 21:01- at the time that they ask for it
- 21:03- just by listening.
- 21:05- Yeah. Exactly. Just, you know, listening
- 21:08- and collaborating. You've certainly proven that that makes
- 21:11- the difference. So thank you for sharing that.
- 21:13- So that brings us to the end of
- 21:15- today's conversation with doctor Priscilla Frais.
- 21:18- Doctor Fraise, thank you for joining us and
- 21:20- sharing your insights on rural health innovation and
- 21:23- sustainability.
- 21:24- Thank you very much, Cathy.