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How You Act Is Just as Important as How You Pack. The Culture Playbook Every Moving Company Owner Needs ft. Karsten Desario with Kinetic Movers

Your brand is built by the people wearing the shirt.

Not the logo. Not the truck wrap. Not the website. The people.

Karsten Desario knows this better than almost anyone in the moving industry. The owner of Kinetic Movers in York, Pennsylvania built a team so loyal they signed their employee handbooks in purple, tattooed the Kinetic logo on his hand, and show up on filming days just to be part of something they are proud of. His guys do not just work for Kinetic Movers. They live it.

On this Movified Wednesdays, host Mark Hirschi and co-host Steven Reed sit down with Karsten for a conversation…

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