Building a Human Brand in an AI-Driven World: Lessons from Wes Towers
In this episode of BizBlend Podcast, host Sana speaks with Wes Towers, founder of Uplift 360, about how businesses can build a truly human brand in an increasingly automated, AI-driven world. Wes, with over 20 years of experience in digital marketing and SEO, shares actionable insights on cutting through the noise, finding your authentic brand voice, and balancing automation with emotional connection.
Listeners will discover how small businesses can stand out online, why consistency in messaging matters, and the importance of crafting a style guide to differentiate themselves from the copycat…
The skinny
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