Latest / Andy Stanley Sermons / Andy Stanley - Mastering Communication x John Maxwell
Transcript
- 0:05So hey, everybody, Welcome to the Andy Stanley Leadership Podcast, a conversation
- 0:09designed to help leaders go further faster. I'm Andy Stanley and joining me today
- 0:13is my friend and yours, John Maxwell, to discuss his latest book,
- 0:18The Sixteen Undeniable Laws of Communication. Welcome back, John. It's great to
- 0:24be with you again. Andy. This is I think maybe twice in the
- 0:28year I've been able to be with you, and it's a it's a real
- 0:31joy. I always enjoy our time together. And of course I listen to
- 0:35your podcast monthly, so that counts for something now that. Hey, if
- 0:40you're the only one listening, I'll keep doing the podcast. Unfortunately, you
- 0:43just get to hear me. Regurd you take most of your stuff and occasionally
- 0:46occasionally give you credit for it. Right, So, what's mine is yours?
- 0:51Hey, and what's yours is mine too? It's a two way street.
- 0:54You got to sound like something Sanders says. Hers is Andy, what's
- 0:57yours is mine? And what's mine is mine? That's what she says.
- 0:59I'm like, Margret's out of that school too. Yeah, hey, Margaret
- 1:03understands that school. Yeah. Well, for the four of you out there
- 1:07who are not familiar with doctor John Maxwell. He's the best selling author,
- 1:11speaker, coach, and leader. He has sold over drummer roll thirty five
- 1:17million books. His books and programs have trained literally millions of leaders globally.
- 1:22I am one of those. He leads the Maxwell Leadership Foundation and Equip,
- 1:25a nonprofit that he has used for years and years and years to give away
- 1:30so many resources and so much good stuff literally people all over the world,
- 1:34really impacting global leadership through values based training. He's recognized as the number one
- 1:40leader in business by the American Management Association and the world's most Influential Leadership expert
- 1:44by Business Insider and inc Magazine. But most importantly, he's been a mentor
- 1:48and a friend to me for over twenty years. He's given me so much
- 1:52great advice. He's been a go to person. When I'm going through stuff
- 1:56with people on social media, I'll just get a handwritten note in the mail
- 1:59from John just encouraging me. So I'm thrilled. And today we're talking about
- 2:02something that's near and dear John to both of us. Communication. So hey,
- 2:07before we dive into a few of these laws of communication, here's the
- 2:09question I think may help some of our listeners. Do these only apply to
- 2:14like public platform speakers or can anyone benefit from these sixteen laws? You know?
- 2:21And this only applies to people who talk, Okay, So if you
- 2:28talk, there's all kind of application for you. I mean, because think
- 2:32of a parent just for a moment. I mean, what do we do.
- 2:36We're trying to communicate values to our children. I mean we're constantly in
- 2:39it. Everybody's in a communication world, right, and it can be one
- 2:44on one in conversation, it can be in a small group. So if
- 2:50you are trying to influence people, add value to people, help them,
- 2:53THEND the books for you because it will the laws work, whether it's one
- 2:59or one or one to thousands. Yeah, and as we jump into this
- 3:01conversation, that's going to become evident. So for those of you who have
- 3:05not picked up the book, first of all, anything John writes you should
- 3:07pick up and read. You're going to benefit. But this book specifically for
- 3:10those of us, whether you're just casting vision for your company, you have
- 3:14a sales pitch. I mean, again, as he said, if you're
- 3:15opening your mouth and trying to move something forward, there's so much here.
- 3:20So anyway, as a book title, says it's sixteen laws of communication.
- 3:23And today we are not going to talk about all sixteen. We're going to
- 3:28leave some to your imagination and obviously for those of you who pick up this
- 3:30book. But I do want to talk specifically about three. The law of
- 3:34connecting, the law of simplicity, which is near and dear to my heart,
- 3:38and the law of results. So let's start with what you number as
- 3:42number seven in the book, the Law of connection, which says, communicators
- 3:46know it's all about others. Communicators know it's all about others. Talk a
- 3:51little bit about the importance of connecting with the audience. Well, you know,
- 3:55Andy, as a young speaker want to be communicator. I really studied
- 4:00other speakers. I would not want to go to hear them speak to get
- 4:03their content. I would constantly ask myself, how are they connecting with their
- 4:10audience? I mean, what did they do? What what you know?
- 4:14What mannerisms do they have that draws people into them? And cause it was
- 4:17what I call that you know, that that listening lean in people's lives.
- 4:23And I came to the conclusion that there was only one thing that all great
- 4:27communicators and connectors have in common, and that is that it's it's all about
- 4:31the people. It's not about them. You know. Some you hear some
- 4:35speakers when they speak, you can just tell it's all about them, you
- 4:39know. And here's what I know. And you know, they ask questions
- 4:42the audience could never answer, so that it makes them look smarter or better
- 4:46or whatever. And I hear some communicators it's all about the content. I
- 4:49mean, I literally have heard a few communicators who never looked at the audience.
- 4:54They just let read their manuscript and cover the material, cover the material.
- 4:58It's kind of like the rest of them could go naked and you wouldn't
- 5:00even know it. You know. Well, I always think, hey,
- 5:03just send me the email. If you're just going to read it to me,
- 5:08just send it to me at home. Save me time in money,
- 5:10right, I could I could read it on my own time. Yeah,
- 5:13quicker, quicker. You know they're in that content or else it's all about
- 5:16them. But the great communicators, honestly, they've gotten over themselves. And
- 5:21so when people say if I could do one thing to really connect with people,
- 5:26John, one of you advice, I said, it's very simple,
- 5:28get over yourself. It hit It really isn't about me. When I speak,
- 5:32it's about the audience. It's about the people. When the book was
- 5:36getting ready to come out, we did a video, and so when we
- 5:40were producing it and put it together, I said, I wanted to start
- 5:44not on the stage. I wanted to start literally in the in where the
- 5:47audience sits. And so when when the when the video begins, I'm out
- 5:51there with you know, by myself, with the audience. And I said,
- 5:55this is where I always began. I said, in the seat of
- 5:58the audience. And I asked myself, what do they need? But I
- 6:01started the audience. It doesn't start with me, and it doesn't start on
- 6:04the stage. I got to be asking myself, where are the people?
- 6:08You know, because what great communicators you have, you have to find people
- 6:12before you can connect with them. You got to find people before you can
- 6:15lead them. And so having this intentionality and of finding the people and wanting
- 6:21to find and by the way, people know when you want to find them,
- 6:26and people know when you want them to find you. It's conveyed in
- 6:30the whole attitude, in the way that you speak. So I tell people
- 6:34to get over themselves. And if I can do that. The day that
- 6:38I quit worried about what do people think of me? And am I doing
- 6:40a good job? And am I saying it correctly? The moment I could
- 6:45get off of me because I don't have the ability to focus on me and
- 6:48focus on you. I don't have that ability. I begin to be dual,
- 6:53and now I don't do either one of them well. And so I
- 6:57go out and when I speak, it's all about the audience. It's all
- 7:01I was getting ready. We were up in northern Ohio a couple of years
- 7:04ago. It's about six or seven thousand people, and I was in the
- 7:06green room with a couple other speakers. It was kind of like a day
- 7:10deal speaking conference whatever. And so the guy that one of the speakers,
- 7:15then I was about five minutes out, he came over to me, said
- 7:17what are you thinking about it? I said, well, I'm thinking about
- 7:18the audience, the people. And he said, well, I thought you'd
- 7:21be kind of be thinking about what you're going to say. I said,
- 7:24well, I know what I'm going to say. In fact, honestly,
- 7:29think about it. If you don't know what you're going to say, now,
- 7:32come on, if you don't know what you're going to say, five
- 7:34minutes out, you shouldn't even go out, you know, don't hey,
- 7:38don't get over yourself, just go home. But it was all about the
- 7:41people. And so when I go out and talk to you or anyone else,
- 7:46I just want to focus on you, because people really know when you
- 7:49want to help them, and they really know when you really care about who
- 7:55they are. Does that make sense? Yeah, And here's what I would
- 7:58And you can piggyback on this. I think every communicator when they think about
- 8:03their audience, whether it's five people, there's fifty people or five hundred people,
- 8:07I think we all have to figure out how to emotionally and mentally get
- 8:13connected to the audience. And I think for me on a Sunday, I
- 8:18make it a habit of coming out of the backstage area about five to ten
- 8:22minutes before the service and I walk through the whole auditorium and just greet people.
- 8:26And this this isn't for them. It's not that I want them to
- 8:28think, oh Andy's so persemble and accessible, which I hope that communicates that
- 8:33it helps me emotionally engaged. Suddenly, I know I've talked to some people,
- 8:37and so when I do a leadership conference even and people you know,
- 8:41they want to you know how it is. They want to get you miked
- 8:43up and make up up, and they want you to stand back there all
- 8:45nervous so they can go three two one, John, You're on. And
- 8:48I have learned that is a mistake for me. I need to go walk
- 8:52through the room, even with a microphone on, whether or not anybody knows
- 8:56who I am or not, just say hi to people. I need to
- 8:58sit on the front row. I need to be in the room during the
- 9:01stuff that happens before my part to feel the room and feel the audience.
- 9:05And I've learned from me I'm more comfortable, and I feel like I'm more
- 9:09personable, and I feel like you're the same way. I've seen you do
- 9:11that before, one percent, Andy, one hundred percent. In fact,
- 9:15I don't want to be separated from the people, because if I'm separated from
- 9:18people and they do the countdown, I come on from backstage. Now I
- 9:22have to connect with them, and now I've got to do some work.
- 9:24But if I go out and mingle with the people, say hi to them,
- 9:28and I'm the same way, I want to sit down. Just let
- 9:30me sitting on the front row in the auditorium and when it's my time,
- 9:33let me walk up on stage and start talking to the people, because I've
- 9:37already emotionally connected with them because I'm saying something to them by my presence,
- 9:41and that is I want to be with you. Yep, and I value
- 9:45you. And people pick up on that, and so I'm one hundred percent
- 9:48you and I are soulmates on that. I've seen you do that walk slowly
- 9:54through the crowd. I've heard you say, walk slowly through the crowd.
- 9:58Oh my gosh, it's it's portant. Hey, let me just say something
- 10:01that This is a little bit of a shameless plug. But I'm writing music
- 10:05now. What I'm writing music in Nashville, and I'm doing some stuff on
- 10:11my books I have. I have a friend in Nashville who has a huge
- 10:16writing studio in the city and he reads my books and he said, John,
- 10:18you ought to do music to your books. And I said, well,
- 10:22you know, I don't do that. I'm not a musician, but
- 10:26I like to write. And so he put me in the studio with a
- 10:28couple of you know, number one writers, I mean, guys that were
- 10:31really good. And so I mean, that's like I'm at the bottom of
- 10:35the class, and I'm just hoping once in a while, but you know,
- 10:37have a thought or an idea. We had so much fun in the
- 10:41studio that we've now put out two songs. We got our third win coming
- 10:43out pretty soon. But one of them is on the Laws of Communication,
- 10:48and the title of the song is get Over Myself, and it's out so
- 10:52wherever people get music, they can get it. But let me just let
- 10:54me. The chorus says, I got to find myself to know myself.
- 10:58I got to know myself to be myself. I got to be myself to
- 11:03improve myself. I got to improve myself so I can get over myself so
- 11:07I can give myself to you. Wow. And if I don't get over
- 11:11myself, I can't give myself to you. And we had anyway. It
- 11:15is so much fun and we're doing really well. But I've got a third
- 11:18song coming out in August. But of course you do, because you John.
- 11:24We need to come back and just talk about this. Sometimes you have
- 11:26reinvented and I don't mean reinvented yourself because you need it to be. You
- 11:31have moved through so many iterations in your career of building upon building, upon
- 11:35letting things go, giving things away, selling things, and building and so
- 11:39the fact that you're writing music either you have run out of things to do
- 11:43or once again, you're paving the way for the rest of us to feel
- 11:46like. Okay, you never get too far down the road. I wouldn't
- 11:50say old. You never get too far down the road to reinvent yourself.
- 11:52That is amazing. Hey, real quick, can I ask a couple more
- 11:54questions on this particular this go for go? You right, make your first
- 12:00impression, your best impression, and then you say. Psychologists say people take
- 12:03about seven seconds to size up the person on the platform and decide whether or
- 12:09not they like them. Yeah, seven seconds. Yeah, the seven seven
- 12:13seems extreme to be andy, I'm just reading what I read on that.
- 12:18Seven seems a little bit too quick. But listen, let its quick.
- 12:22It is quick. Let's remove seven on us. Say you get a minute,
- 12:26okay, but in about a minute, they have you sized up as
- 12:31far as why you're there. But the audience more than anything else, before
- 12:35they hear the subject, they really would like to figure out why you're there.
- 12:39And so that's why I when you know you've seen me before, I
- 12:43walk out and I sit on a stool, And I said, on a
- 12:46stool for one reason. When I started as a communicator, I was too
- 12:52harsh and dogmatic, and I was trying to just make sure they got the
- 12:56point and I wasn't in their face, but I was overwhelming to people.
- 13:03You, fellow, I've seen it. Yeah. And so I said,
- 13:07if I sit down, I'll have a conversation with him. And so when
- 13:11I sit down, and you know, hey, my name is John,
- 13:13and i'm your friend. On account of three give me your name, one,
- 13:16two, three, they give you their name. All I'm trying to
- 13:20do is develop a friendship connection with them. Does that make sense? Yep?
- 13:24I'm just saying, you know, I'm going to speak now, but
- 13:28more than anything else, i'm your friend, and I just want to share
- 13:30with you things that have helped me. Hopefully they help you. And let's
- 13:33let's kind of take this journey together today. And it's who I am.
- 13:39And I think that there's a gap many times between the speaker and the audience,
- 13:43big gap yep. And the question I always ask people do you want
- 13:46fans or friends? If you want fans, you keep that gap wide.
- 13:50You want you want people to leave and say oh and He's amazing. John's
- 13:54amazing. But if you want friends, you want to close that gap as
- 13:58fast as you possibly can, and so that they when they leave, they
- 14:01don't say John's amazing. They say, you know what, I'm amazing.
- 14:05I can do this. And there's something very empowering and connecting about that.
- 14:11So I think, yes, I think the first minute visually, even probably
- 14:16more than what we say visually, are being comfortable with the people, making
- 14:22sure that they're kind of like our agenda. They can pick up on it
- 14:26real quickly, and you get a minute. But after about a minute,
- 14:30people have already started to decide who you are, and now you're having to
- 14:33go sometimes through a grid you don't want to go through because they've already determined
- 14:37what kind of a person you are. Does that make sense? Yes,
- 14:41I tell even our singers, anybody on stage, your goal is to close
- 14:46the gap between the audience and the stage. You got to close the gap.
- 14:52And every once in a while I've said to people, you widened the
- 14:54gap, you came across more unapproachable. You got to close the distance.
- 15:01And again, I think the takeaway for any of our listeners is how we
- 15:05do that is somewhat personal and personalized. But you got to think about it,
- 15:09especially if you're nervous. If you're nervous because I'm not a public speaker
- 15:11and I hate to do these presentations and I hate the quarterly thing, you
- 15:15know, whatever it is, whether you're sitting around the table with a board
- 15:16or again standing up in front of rose trying to figure out what, how
- 15:22do I get comfortable as quick as possible because if I'm comfortable, they're comfortable.
- 15:26If I'm not comfortable, right, they're listening at me, they're not
- 15:31listening to me. And how many times do we get nervous for the speaker?
- 15:35I mean, I just get you know, you know, after about
- 15:39ten minutes, I'm sitting there and I'm saying, you know, God helping
- 15:41you know, just helping me, you know, and then I thank God,
- 15:43help me, God help us, you know, strike us with deafness,
- 15:46do something here, you know, because the connection is just not there,
- 15:52it just is it. Well, but I know at them, we're
- 15:54listening at them, not to them, And that's exact right, And here's
- 15:58what helps me. What I I know that I'm going to help people.
- 16:02It is very inspiring to me to go help them and through speaking is one,
- 16:07not the only way, but it's one way to really help people.
- 16:11And I think people know when you came to help them versus when you came
- 16:15to impress them, right, And so I thank you. My name is
- 16:19John, I'm your friend, and I want to help you. And I
- 16:23think that sets the whole tone for everything else that you do in the teaching.
- 16:27Personally, you are a very very comfortable person to listen to. And
- 16:33again, I'm not open to being influenced as much by people who are trying
- 16:36to impress me as people who I feel like really are for me. Okay,
- 16:40that's just one. That's why this book's amazing. I want to move
- 16:42to number ten if we could. Law number ten is the law of simplicity,
- 16:47which says communicators take something complicated and they make it simple. They take
- 16:52something complicated and they make it simple. Not simplistic, that's different, but
- 16:56simple. It's something I can walk away with. I noted what to do
- 17:00with and John, this is so important, and this is so important to
- 17:03me. And I was first exposed to this idea by Gary Smalley. You
- 17:07remember Gary Smalley was an incredible communicator and he told a story one time that
- 17:11I so related to he was not a good student in school, and for
- 17:15him to pass and get passing grades, he had to take what was complicated
- 17:18in class and make it simple in order to pass test. And when I
- 17:22heard him say that, I thought that explains my sees I was not a
- 17:26good student. I had to make it simple or I just couldn't move forward
- 17:30with any subject. And so I think for me it has been a matter
- 17:36of survival and maybe for other people as well, But for every communicator to
- 17:40not be fooled into thinking because it's clear to me, it's necessarily going to
- 17:44be clear to everybody else. So talk a little bit about just making something
- 17:47complicated simple. Well, well, heah, I'm glad to do that.
- 17:51But first of all, Andy, nobody does it better than you. Nobody.
- 17:56I have been privileged to be a member of your cairegate when we lived
- 18:00in Atlanta. I've heard you speak hundreds of times in different venues. Nobody,
- 18:07nobody's better than you. You. You can take one thought and work
- 18:12that thought in so many different ways for clarity for the people that are listening
- 18:18to you. I've always marveled. I've always marveled when I'm done hearing you
- 18:22speak, I have a takeaway. I have a takeaway that I could apply
- 18:26to my life that is very simple and very doable. So you you you
- 18:33really put the cookies on the lower shelf, Captain. I mean you really
- 18:36did. And so when we talk, well, yeah, so when I
- 18:40talk about this law, honestly, it's like you could either read the chapter
- 18:45or just watch Andy speak for a you know, for about a dozen times,
- 18:49and you're going to get it because you always have it simple. I've
- 18:56never left you when you speak and say I knew he was saying something too,
- 19:03do you know what I mean? It's kind of I know what you
- 19:06mean because I grew up in the Holiness movement, where they prided themselves in
- 19:10depth. You know, we're really deep preachers. And I'd sit there and
- 19:11I say, yeah, you're deep, but you're I can't find you.
- 19:15I mean, it's in other words, it's way beyond me. And I
- 19:19think you know when you gave the Gary Somalley illustration and yourself, I was
- 19:22the same way. I wasn't a great student. I had to always bring
- 19:26it down to simplicity. That's why I say all the time that I'm a
- 19:29communicator, not an educator, because an educator takes something simple and makes it
- 19:33complicated, and a communicator takes something complicated and makes it very simple. So
- 19:37I'm constantly saying to myself, how can I bring this down? And there
- 19:41are three stages. I'm going to give them to you, but yeah,
- 19:44tell us that give us this. Yeah. Well, because things start off
- 19:48many times as simplistic, you don't want simplistic. Simplistic is fast and shallow.
- 19:53In other words, you know when people say things like experience is the
- 19:59best teacher. Okay, well that's kind of catchy, but it's not true.
- 20:02I mean, if experience was the best teacher Andy, then everybody as
- 20:04they got older, we'd get better. Always. Yep, that's a simplistic
- 20:08statement, you know. But we like simplistic sometimes because it's catchy and we
- 20:11can kind of say it. But if we really think about it very much,
- 20:15we think that's really not true. So I go from thinking simplistic to
- 20:19go into complex, and complex is exactly opposite. Complex is slow and it's
- 20:26deep. In other words, Simplistic doesn't ask any questions at all, It
- 20:30just assumes, but complex ask a whole bunch of questions. It doesn't assume
- 20:37anything. It is trying now to take something and be able to connect it
- 20:41with the audience. And so there's it's a slow process. There's a lot
- 20:45of thinking, there's a lot of interaction with other people. There's a lot
- 20:49of feedback in that process and get you to go deep because you ask a
- 20:53lot of questions. Now, if you do complex well enough. And by
- 20:57the way, ninety percent of my time in preparing a lesson is in the
- 21:00complex world. I'm looking at it every time. I've said, okay,
- 21:04I want to take a good deep thought, but I want it to be
- 21:07something that I can put in their hand. How do I do that?
- 21:11How do I do that? If I do it well, I go from
- 21:14complex, which is slow and deep, to simple. And what's beautiful about
- 21:18simple? Simple is fast and deep. In other words, they can get
- 21:22it quickly, yep, but it has a depth to it that when you
- 21:26carry it with you, you say, oh, there's food here, there's
- 21:30food here. I need to spend more time thinking on it because it's got
- 21:33some depth to it. So it's quick, you got it, but it
- 21:37has a depth to it. And I think that's the difference between simplistic and
- 21:40simple. But that's kind of the three step process that I go through.
- 21:45I was working on a message this morning, early in the early hours.
- 21:48I spent probably close to an hour just forming one thought, and I thought,
- 21:55John, why is it I've been doing this a long time, Why
- 21:56is it still take me so long? Came the conclusion. It takes me
- 22:00so long because I care so much that when I said, they have it?
- 22:06Can I touch something? If I teach, and then I've got to
- 22:07explain what I just taught. Oh and so when somebody and let me explain
- 22:15this one and then let me explain. And I sit there and think,
- 22:17well, I said, why didn't you kind of think it through? You
- 22:18didn't have to explain it so much? Yeah, you didn't. You didn't
- 22:22finish preparing for the message. If you've got you just said, yeah,
- 22:26Well, can I want to drill down this a little bit? This is
- 22:29so important to our audience. What John is saying not that I need to
- 22:33explain what you just said because you said it so well, and I don't
- 22:34want to vielate what you just said. Here are my words I should say,
- 22:38because I've known you farched for so long. When you are exploring a
- 22:42topic, you don't cheat the process of fully facing the complexity of the issue
- 22:49you're addressing. And because you're willing to face all the complexity, when you
- 22:55begin to move towards simple, you're bringing with you all that complexity. Otherwise,
- 23:00we cheat the audience by making it sound simplistic and we're motivational and then
- 23:04with a big song, and then they get home or they get back to
- 23:07work and they're like that that doesn't really work. And the reason it doesn't
- 23:11work, when it doesn't work, is because we didn't take into consideration the
- 23:15actual complexity of the situation. And the reason your books are so good and
- 23:19the reason they are simple and portable and memorable is because of what you just
- 23:25said. You really do sit in the complexity long enough to appreciate it and
- 23:30to then make sure the nuggets that you give us and the takeaway statements you
- 23:33give us take into consideration the complexity. And that's very different than just coming
- 23:38up with a one liner or an easy to preach or teach message. So
- 23:42that's very important. And so I just want to say to anybody who's in
- 23:45the communication business, don't cheat the agonizing, the agonizing process of sitting in
- 23:53the complexity of whatever it is you want to talk about right and Andy,
- 23:57When I was young, I really had a big temptation necessary of speaking because
- 24:03when I was young, I wasn't a very good speaker. Obviously, you're
- 24:07never good the first time and you're not too hot the second or third time.
- 24:10So I mean, you know, I tell people all the time,
- 24:11you're never good the first time, so you know, get through the first
- 24:14time and get better. But I had some charisma as a communicator, and
- 24:18I want to taste something Andy. In my first little church, I mean
- 24:22a little farming community in southern India, I'm just a little I mean,
- 24:25just good, beautiful, sult of the earth, simple folk. And I
- 24:30remember, you know, I came up to Sunday and it hadn't been a
- 24:33busy weekend. I only probably spent maybe a couple of hours on a message,
- 24:37and I got up and I apprecched it and it really went well.
- 24:40I mean, people loved it. And all the way home I thought,
- 24:42you know, I didn't work very hard on that, and they really liked
- 24:45it. And I went into about three months Andy of a personal temptation,
- 24:51ye am, I going to wing it or work for it, and we
- 24:53get you know, when you have personality and some chrismea, like you said,
- 24:57and you get a couple of stories, you can kind of wing it
- 25:00and everybody goes home happy, but they don't go home with answers. They
- 25:04don't go home fulfilled. It's like I ate, but it wasn't good food.
- 25:10And so I went through it and I finally something. I'm going to
- 25:12work for it. That's when I started writing my message is out word for
- 25:15word and doing things that were kind of contrary to a charismatic personality. But
- 25:21I'm so glad that I that I didn't fall into that temptation, which was
- 25:26really big for me for a couple of months, because I thought, man,
- 25:27if I can wing it, I can. Now here's what I want
- 25:30to say. If you're highly gifted, and here's why we fall into problems.
- 25:36When we're highly gifted, we can wing it and be somewhat successful.
- 25:40Yep, I say it lands as in the top twenty percent because we're already
- 25:44gifted. But if you work at it, you can get in the top
- 25:47two percent. And there's a world of difference between the top two percent of
- 25:52the top twenty percent. And so the temptation is when you're naturally gifted in
- 25:56anything is to never give it one hundred percent, because you can give it
- 25:59about seventy percent and still pass. You can get by or people will clap.
- 26:03I think that's even more than speaking. I think it's a principle of
- 26:07life. Take your gifts, and those are the ones that you just have
- 26:11to bear down and work them hard because those are the gifts that are going
- 26:15to give you the high return. So you know, so anyway, work
- 26:18it, don't wing it. That's passion and preparation. And if you've got
- 26:22charisma and passion and the preparation, it's going to win. A quick story
- 26:27just came to mind, and I may have shared this with our podcast listeners
- 26:32before, but John, you're going to love this if you haven't heard this.
- 26:33When my dad turned eighty, he was eighty one or eighty two,
- 26:37I know he was a little older than eighty. He called me one day
- 26:40and he said, he said, you know what I would like I said
- 26:42what he said, I'd like to find some And he was still pastoring his
- 26:45church at the time. Okay, so he's still working full time. He
- 26:48said, I'd like to find somebody a little bit further ahead of me,
- 26:51and ask them a question. I said, Dad, there's not anyone.
- 26:56When he said ahead, he met somebody who's a little older than him who's
- 27:00doing what he's doing. I'm like, Dad, there there's not anybody,
- 27:03I said, but I'm curious. What would you ask them? And here's
- 27:06what he asked them. He said, I would ask them talking about pastors.
- 27:11Does this get any easier? Wow? And I said, Dad,
- 27:15do you know how discouraging that is to me? But here's what he was
- 27:19talking about, John. He was talking about sermon preparation. Yeah, that
- 27:23he was sitting at his desk trying to put together a message and it was
- 27:27hard, and it was still hard, which means of course he was doing
- 27:30right. He was working and Been't that amazing? Oh I talked to somebody
- 27:36older. Yeah, I think I hadn't heard it, so thanks for giving
- 27:38it to me. But see, don't you love that he's eighty one,
- 27:41eighty two and he's still andy in the game. He's still in the game
- 27:48that you know this has been there, done that stuff. I mean,
- 27:52just let me die when I start talking like that. You know that,
- 27:56well, I've been there, I've done that, you know. I'm or
- 27:59kind of with I still want to learn. I still want to grow,
- 28:02I still want to dig still, and I still want to ask questions.
- 28:04I mean, here he is he aged You people when they get older they
- 28:07quit asking questions. Yep, And I love it. He's still working,
- 28:11he's still working it. Yeah, all right, So that's our second one
- 28:15we're talking about today. So we're going to jump to this third one again.
- 28:17We're hops gipping and jumping through some incredible, incredible content. But anyway,
- 28:21law number sixteen in the book is the law of results. You're convinced,
- 28:25and I think anybody who's leading anything would agree. You're convinced that the
- 28:27greatest success in communication is action, that somebody actually does something with what we've
- 28:33talked about and knows what to do with what we've talked about. So talk
- 28:37a little bit about the law of results. Yeah. You know, Andy,
- 28:41the reason I let put it last is you know sixteen laws, okay,
- 28:48and you know it starts off with thirty laws, and you keep kind
- 28:51of reducing it and bringing it down, say this doesn't fit or you know
- 28:53these can go together. This is the speaker leader in me here. I
- 28:59think if if you take out the leader, you probably don't put the law
- 29:02of results. I think you just basically say I delivered, and you know,
- 29:07let's hope that they do well. But the speaker leader in me is
- 29:11not content with them just taking notes. I want to see them take action.
- 29:18This has been known for years. You know, what do I want
- 29:19them to know? And then what do I want them to do? So
- 29:22that we've got that part. But there is no success without action. I
- 29:26was speaking at a corporate deal recently and I did a whole lesson on there
- 29:30is no success without action, and I talked about how is it that people
- 29:34have come to the conclusion that they can think their way to success? Now,
- 29:38thinking is vital, my gosh, thinking is huge, but you've got
- 29:42to act. There comes a time when the notes are taken. Now what
- 29:47am I going to do with You can't separate success in action results in action.
- 29:52There has to be some action. So, you know. One of
- 29:56the few things and it was very few, to be honest with you,
- 29:57in college that I ever received that was good as I had a homiletics professor
- 30:02say preach for a verdict, and I always remember that preach for verdict.
- 30:04So when I'm getting ready to speak, I want to do two things I
- 30:08want to connect with the audience until they they've got it. They they've leaned
- 30:12in, they've got it. But I want to also convict have a conviction
- 30:17with what I've taught that they say, I must do something about this.
- 30:22This is not just food for thought, but it's going to lead to some
- 30:26kind of an action. So I'm always geared to what are we going to
- 30:30do about what I've delivered, because that's the practice of the lesson. And
- 30:33again, how do we get better? We get better by practice, you
- 30:37know, how do you develop leaders? It's sure you have to learn principles,
- 30:41but it's the practice of the principles that make us better. So I'm
- 30:45very passionate about somehow in the delivery calling people to action. What are we
- 30:52going to do with what I have shared today? Now, one of your
- 30:56strengths in communicating is you are the one thing communicator. I mean, you
- 31:00have one thing, You ride that one thing. There are times I just
- 31:04love listening to you because I think, how can he get another way to
- 31:07express one thing? I mean some people call that repeating themselves. No,
- 31:11no, no, I'll tell you what I call it. I call it
- 31:15layering yourself. You layer, you layer, there's a difference. In other
- 31:21words, it takes you up to another level, another level lefl but I
- 31:22keep saying, how many horses is he going to ride? That one idea
- 31:26on? And you go, get you another horse and put it on.
- 31:29But the whole point of it is, when you're done speaking, Andy,
- 31:33I know what to do. I'm not looking at and say, Okay,
- 31:36that was good. Now I wonder how that applies to my life, and
- 31:38I wonder, I wonder what comes next. And I just think that great
- 31:41communicators they make it easy. They make it easy for them to understand,
- 31:47but it also makes them easy to apply. And let me just say this,
- 31:49easy to apply is not application is always hard. I mean you gotta
- 31:55do it, but easy to apply in the fact that I know what to
- 31:59do. Now. If I don't do that, that's it. But I
- 32:01know what to do, and so I want to see something happen out of
- 32:06that action. And every time I've ever heard you speak, it's never simplistic.
- 32:09You've navigated the complexity, but the takeaway, the what to do next,
- 32:15or the three things to do next, or where to get started is
- 32:16always super clear. My dad used to call this. We would listen to
- 32:22a preacher, and he would say he has no burden. He has no
- 32:25burden. That was his way of saying, he's not so concerned that people
- 32:30do something with what he's saying that he's you know, he's reaching out beyond
- 32:35the stage to say, you've got to get this. There's something at stake,
- 32:37and it's not just a preaching thing. I mean, whether you're a
- 32:39cast envision for your company, pitching sales or whatever it is, if there's
- 32:45not a burden. And so sometimes I ask our communicators, Okay, I've
- 32:49looked at your outline. I see the content, where's the energy, where's
- 32:52the Oh my gosh, you have got to get this. And then if
- 32:55we don't have that, I don't think we're ready because that that either comes
- 33:00through or it doesn't. Right, Yeah, we either as communicators just share
- 33:05thoughts which goes nowhere, bounces off the thoughts bounce off the wall. The
- 33:09thoughts are bouncing around the wall and people are hearing them. I either hand
- 33:14something to you or I give you something that's come through me. And when
- 33:17it's come through me, that's the burden that your dad was talking about.
- 33:21That's the passion, the conviction, and you know, we cannot give what
- 33:25we do not have. And so putting together a teaching a message, I've
- 33:30got to live it. I have got to live it now I may be
- 33:35learning from it. And so in my teaching I'm saying I'm doing this,
- 33:37but there are some areas where I'm not yet there. So I'm not trying
- 33:40to snow people. But if it isn't working on me, it didn't go
- 33:45to work on you. Yeah, and if it hasn't caused me to take
- 33:47action, there's no authenticity or credibility or moral weight that I can give to
- 33:54you, Andy, that's going to cause you to take action. What causes
- 33:58people to take action when somebody says, look what has happened to me,
- 34:00look at my life, and because of that, it could happen to you.
- 34:04That's where the that's where the empower in the and the anointing I think
- 34:08come from. And again, don't I mean we don't have to be in
- 34:10a spiritual sense. I mean I hear people in a specular world who just
- 34:15really have a passion for what they do and what they and when it's over,
- 34:20I wanting to sign up, you know, you know, yeah,
- 34:22I want to be on the team. I want to be on the team.
- 34:23But if it hasn't happened to me, it's not going to happen through
- 34:29me, And if it doesn't happen through me, it isn't going to happen
- 34:31to you. Wow. And I have heard, even most recently when we
- 34:37were together, as you lay out content and this was for business leaders talking
- 34:40about where you failed. You know this is true. And one of the
- 34:44reasons I know it's true is because I remember when I didn't do it,
- 34:46or as you just shared earlier, when you would stand up and your personality,
- 34:50which you know, you were up in people's faces and you were sincere,
- 34:53but then you realize, Okay, I gotta sit down. So again,
- 34:58it's it's it's not a matter of having ever perfected anything we're talking about.
- 35:00In fact, the transparency of our failure oftentimes is what gives us credibility
- 35:05with people. So always anyway, I get talk about this with you all
- 35:08day long, and I'm so grateful. And unfortunately everybody has arrived at work
- 35:13and they're now sitting in the parking lot knowing they have to go in,
- 35:15but they just can't turn this off until we finish. So John, thank
- 35:20you so much. For being here and to all our listeners, we want
- 35:22to thank you as well for joining us. As an exclusive offer to the
- 35:24Andy Stanley Leadership Podcast audience. John's team, John thank you for this is
- 35:30offering a limited time discount on his book plus free shipping. So if you'll
- 35:36go to www. Sixteen Laws of the Communication and the sixteen is a one
- 35:40in a six sixteen Laws of Communication dot com sixteen Laws of Communication dot Com
- 35:45and use the promo Andy at check out, you're going to get this discount.
- 35:50And as always, make sure you visit Andy stanley dot com website where
- 35:52you can download the Leadership Podcast application guide that includes a summary of this discussion
- 35:58and questions for reflection with your group. Again, thank you so much for
- 36:01joining us. John, thanks so much for being a part of this discussion,
- 36:05and we will see everybody next time on the Andy Stanley Leadership Podcast