Latest / Small Business Success with Fexingo: Local Companies, Main Street Stories, and Community Commerce
How a Local Diner Beat Chains with a Monthly Meal Vote
Episode 143 of Small Business Success with Fexingo explores how Mel's Diner in Portland used a customer voting system to beat the big chains. Owners Jack and Susan let customers vote on a new monthly special, driving a 20% increase in repeat visits and creating buzz that chain restaurants couldn't match. We dive into the mechanics of the vote, how they marketed it, and the surprising dish that won the first month (chicken and waffles with sriracha maple glaze). This is a low-cost, high-engagement strategy perfect for any local restaurant fighting for Main Street relevance…
The skinny
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