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Hard Work Is Killing Your Team’s Culture | Tony Holler

Most coaches believe that when things aren’t working, the answer is simple: do more.

But what if that mindset is actually hurting your team’s culture?

In this conversation, track coach and performance innovator Tony Holler shares the moment that changed everything: when his own son didn’t want to be part of the team. That experience led him to rethink what “hard work” actually means and how traditional approaches can quietly damage buy-in, trust, and long-term performance.

In this episode, we cover:

Why “do more” often backfires with athletes

The hidden cost of traditional conditioning and…

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