Latest / The Overlap / Space Force Guardians: Wardrobe Malfunction?
Transcript
- 0:00So there's a an image. It went up on Truth Social in September of twenty twenty six,
- 0:06the year of our Lord, from the account of the sitting president
- 0:09of the United States, and it shows a next generation Space Force uniform.
- 0:14Black, grey, high collar,
- 0:18and down in the corner of this thing,
- 0:20like a designer's mood board, there's a label that says design
- 0:26inspiration. And what it credits in writing on project.
- 0:29Purpose is quote, the discipline and functionality of the Starship Trooper uniform.
- 0:36Starship Troopers, the 1997 film.
- 0:39The one Paul Verhoven made after growing up in Nazi occupied Hague,
- 0:46where his family moved in nineteen forty three when he was five years old.
- 0:50No one where the costumes were sort of built ~ was
- 0:56Unaware that this was Nazi propaganda aesthetics on purpose,
- 1:00as like a joke, at the expense of exactly this kind of guy.
- 1:04The one where Neil Patrick Harris shows up in an SS officer's coat
- 1:08and the crew reportedly starts calling him Doogie Himmler.
- 1:12That is the cited inspiration in the design notes of a real proposed uniform
- 1:17for a real branch of the American military that this same sitting president signed
- 1:23into law in twenty nineteen.
- 1:25Now here's what you want to sort of reach for an easy explanation,
- 1:30and and I'm not gonna do that because the easy explanation is that somebody
- 1:33in the White House social media shop got a cute AI image,
- 1:38didn't really know the movie or whatever,
- 1:40fine, except the label is the whole problem.
- 1:43Nobody actually writes design inspiration and then names a movie.
- 1:48Like that's a
- 1:49Person who watched Starship troopers saw the black uniform
- 1:52and the propaganda newsreels and the new recruiting slogans and came away thinking,
- 1:56strong look, aspirational, let's get some.
- 1:59And that's not even the strangest part.
- 2:01The strangest part is that the Space Force already has uniforms,
- 2:04like real ones. There's a document called SPFI 362903,
- 2:08issued in January 2026. It's a dark blue jacket,
- 2:12silver buttons, gray pants, mandatory purchase for personnel transferring in.
- 2:17Two hundred to four hundred dollars out of pocket.
- 2:19And there was a wear test. General Chance Saltzman put on the all black mess dress
- 2:24himself at the Air Force Weapons School graduation in Las Vegas
- 2:28on June twenty third, twenty twenty six.
- 2:30Years of Guardian feedback, an actual process run by the actual service.
- 2:36And then a picture generated by a machine showed up on a website and made
- 2:42all of that look optional.
- 2:44So the question I want to chase is not whether the president understands satire.
- 2:47He doesn't. We can stipulate that from the get go.
- 2:51The question is what happens to an institution when its identity gets decided
- 2:56by a guy who's good at scrolling?
- 2:58And how do you end up wearing the costume from a movie that was made to make
- 3:03fun of you?
- 3:20This is the overlap, Will. ~ I've been waiting to talk to you about this
- 3:24one all week.
- 3:25And I've been watching Starship Troopers on repeat,
- 3:27so which is the strangest sentence I've said in a while,
- 3:31but I did it for you, buddy.
- 3:33Right, that's love. So here here's what's in this episode,
- 3:37right? In September of this year,
- 3:39the president posted an AI generated Space Force uniform that credits
- 3:43in its own design notes a movie made specifically to mock people
- 3:47who like uniforms like that. And we're gonna follow that all the
- 3:52way down because the paper trail on that black uniform goes somewhere kind
- 3:57of bleak and somewhere mostly funny all at the same time.
- 4:01And just to say it up front, the interesting part here isn't the gaff.
- 4:05Everyone got the gaff. The gaff was in every outlet in about six hours.
- 4:09So Adam Kinzinger, Jonah Goldberg,
- 4:12both of them Republicans of various vintages,
- 4:14both of them dunking. ~ Derek Guy,
- 4:17the menswear guy wearing in ~ weighing in,
- 4:19sorry, wearing in. ~ that's the easy layer.
- 4:23Right. And and the dunk is fun,
- 4:24but it's not like information.
- 4:27No, the information is that the black uniform in that movie was not invented
- 4:30by a custom department in 1997.
- 4:32It was rather designed in 1932 by two men who we can name here,
- 4:38Karl Diebitsch, a painter, and Walter Heck,
- 4:41a graphic designer, who also drew the SS double lightning bolt insignia
- 4:45in nineteen twenty nine. So, you know,
- 4:47there's his portfolio. They were doing brand identity.
- 4:50And the company that manufactured what they drew in Metzingen,
- 4:53Germany, was one they may have may have heard of.
- 4:56~ by the name of Hugo Boss.
- 4:59The suits Hugo Boss
- 5:01Which by the war years was running those factories on forced labor.
- 5:05So by the end of this, you will know the names of the two guys who actually drew
- 5:08the thing, the president graphic in two moves basically is copying.
- 5:14You'll know what the real Space Force uniform costs a guardian out of pocket
- 5:19and who ordered it. You'll know w what the June 2025 tank parade ran in its range,
- 5:2525 to 45 million, and you'll know that six in ten American adults told AP N
- 5:31O R C they didn't want it. You'll know
- 5:34what the Department of War rename costs and that number is the least funny thing
- 5:38in this episode.
- 5:39And you'll know one thing I haven't seen anybody say out loud in the coverage,
- 5:42which is that this post didn't just misread the purpose or the intent of the movie,
- 5:46it stepped on a live, in progress,
- 5:48wear tested uniform program that the Space Force's own chief was walking around
- 5:52Las Vegas in three months earlier.
- 5:54That's a bureaucracy that did its homework here.
- 5:57Nobody's talking about them.
- 5:59Well nobody ever talks about them.
- 6:00So yeah, let's talk about them.
- 6:02So, of course, as as always, we start out with the machinery first because there
- 6:07are two machines running in parallel here that are not talking to each other.
- 6:12Machine one is the Space Force Uniform Program.
- 6:16It's pretty boring, and and boring is the point,
- 6:18right? You stand up a new entire branch of the military in 2019,
- 6:23and one of the first really hard problems is what people wear.
- 6:26Because
- 6:27A uniform is the entire visual argument for why your service exists.
- 6:32So you run wear tests, you get feedback from the people who have to like live
- 6:37the thing in 200 days a year, right?
- 6:40So you you iterate, and on January thirteenth through 15th,
- 6:442026, the Space Force actually issues dress guidance,
- 6:48which is the SPFI 36-2903,
- 6:51which formalizes the actual service dress uniform.
- 6:54Dark blue jacket, silver buttons,
- 6:56gray pants.
- 6:57And in case you've never had any dealings with the military,
- 6:59~ these are mandatory purchases.
- 7:02It's not optional for you to dress like everyone else.
- 7:04It's called a uniform for a reason.
- 7:05and anybody who transferred into that service or started out in the space force
- 7:09was estimated to pay a two hundred to four hundred dollar cost for that uniform.
- 7:14And that is out of pocket.
- 7:15And if you'll you'll ~ take a look at the pay grades for modern soldiers,
- 7:20you'll know why we brought up why we emphasize the fact that that's out of pocket.
- 7:23But that's normal for the military.
- 7:23Don't you mean guardians? Guardi Space Force Guardians.
- 7:25Guardians, yeah. So pardon me.
- 7:28our department of war. I didn't
- 7:31know if to if guardians worked for the department of war,
- 7:33you know, that sounds like more of a department of defense kind of move,
- 7:35but anyway. ~
- 7:36We'll find out.
- 7:37yeah. so but that's normal for the military,
- 7:40right? And also worth remembering later because we're gonna talk about a two billion
- 7:44Mr. Joshua?
- 7:46Ba ba ba billion.
- 7:47That's right. Sign replacement project in a minute.
- 7:50And I want those two numbers in the same room.
- 7:52Yeah, so the rollout started in November of twenty twenty-five.
- 7:55First two recruiters, training instructors,
- 7:57and senior leaders and ROTC graduates.
- 8:00Optional for most guardians for now,
- 8:02there's a a senior master sergeant,
- 8:04Brandy Gonzalez, who is actually photographed modeling it for the announcement.
- 8:10And that's the process. It's real people,
- 8:11real fittings, real feedback loop,
- 8:13real document with a real number on it.
- 8:15In the same way that that the Army,
- 8:18the Marines, you know, the the Air Force,
- 8:20the Navy have done.
- 8:22Generation after generation with the rollout of new uniforms.
- 8:25And fast forward to June twenty-three of this year,
- 8:28General Chance Salzman, Chief of Space Operations,
- 8:31as we kind of touched on a little bit,
- 8:33wears the very first wear test,
- 8:35all black mess dress at the Air Force Weapons School graduation in Las Vegas.
- 8:40Mess dress means the formal
- 8:41Say that three times fast.
- 8:42one, right? Yeah. I was trying to get it out once.
- 8:45I'm not even
- 8:45going for
- 8:45Ha ha.
- 8:46three. ~ but mess dress, in case you again,
- 8:49in case you don't know, is the formal dress,
- 8:50like it's the black tie equivalent.
- 8:53The name mess may throw you off a little bit there,
- 8:54but it's it's dress uniform. So the service is at that very moment actively testing
- 9:00a black formal uniform through its own channels with its own people on the record.
- 9:04Which is important because it means that the fact that it was black really wasn't
- 9:09the whole scandal of this thing.
- 9:11Right. This is not about the the shock troopers or whatever,
- 9:14you know, is showing up in black and looking scary.
- 9:16~ it's that black mass dress is not unusual.
- 9:20Roughly half of the world's militaries wear black in the evening.
- 9:23The Navy's dinner dress is functionally black.
- 9:25I mean most people not most people,
- 9:26but many people can't tell the difference between Navy the US Navy dressed uniform,
- 9:30color navy and black. But this is not
- 9:32If you're colorblind.
- 9:33a case of someone it right, ~ or to varying degrees.
- 9:37But this is not a case of someone inventing a a sinister color.
- 9:40That's more than that.
- 9:42Yeah, so the the the machine one is is running fine.
- 9:45It's slow, it's expensive, it's a little dorky,
- 9:48but it's functional, right? Like it's the government doing the thing government
- 9:52is supposed to be doing, which is grinding through a design problem with committees
- 9:57and a waterfall process until you get something that fits.
- 10:00Machine two is just a guy with a phone.
- 10:04Nowhere test here.
- 10:06No. no fitting, no guardian feedback,
- 10:09no document number. Machine two generates an image with AI and posts it,
- 10:14and the image depicts a black and gray design that this service had not announced.
- 10:20It does not have it in its program,
- 10:23in the pipeline, and as far as anybody can tell,
- 10:26nobody's ever seen it before that morning in a true social post.
- 10:30Well, to be fair, you know, they have if they've seen Starship
- 10:32To be fair.
- 10:33Troopers if they've seen Starship Troopers,
- 10:35they've seen the uniform roughly.
- 10:37~ but you know, and also to be fair,
- 10:40it does say incorporates the functionality of the Starship Troopers uniform,
- 10:44which is hilarious to me because I never saw anything in that movie about
- 10:47functionality, right? When Patrick Neopatrick Harris shows up in the black uniform,
- 10:51nobody says, Wow, that's really functional.
- 10:53I should get me one of those. but anyway.
- 10:54We talk about those details a little later actually.
- 10:57Yeah.
- 10:58So let's be pedantic about why this matters institutionally,
- 11:00because this is the part that gets lost when the story becomes a joke about a movie.
- 11:04there's a chain of authority for what an American service member wears,
- 11:07right? It runs through the service chief,
- 11:10through the dress and appearance boards,
- 11:12through the guidance documents.
- 11:14Saltzman owns all of that. It's one of the few genuine prerogatives
- 11:18a service chief has.
- 11:19And it was overruled by a retweet,
- 11:22like a an executive tweet, if you will.
- 11:24Yes, and nobody in the chain can say anything about it because
- 11:26the person who ordered it happens to be the commander in chief.
- 11:29So you get this silence where the institution just sort of stands there like,
- 11:33okay, what do I do now?
- 11:34So let's talk about this image itself,
- 11:37because the design inspiration label is doing something specific here.
- 11:42That's not the language of a military procurement document,
- 11:47right? That's the language of a pitch deck.
- 11:49It's a PowerPoint slide, somebody made like a mood board.
- 11:54Board for National Armed Service.
- 11:56The thing about a mood board though is that it tells you what the maker thought
- 11:59was cool. That's like the whole purpose.
- 12:02So when a mood board says the discipline and functionality of the star trip stip
- 12:08starship trooper uniform, we now know something true about the person
- 12:13who created it. They watched that movie and the key takeaway
- 12:17was discipline and functionality.
- 12:20Which is, I want to note, not what that uniform does in the film.
- 12:23As we talked about, the uniform of the film is not functional.
- 12:26Nobody in Starship Troopers is protected by what they're wearing.
- 12:29It's a running visual gag. They send teenagers in the movie against giant insects
- 12:35in what amounts to a safety vest and a helmet,
- 12:37and the bugs go through them like tissue paper.
- 12:39Bearhoven is making fun of you for thinking the outfit is armored.
- 12:43And the outfit is not armor. It's recruitment,
- 12:46right? Like the their their logo,
- 12:48their motto in this is service guarantees citizenship.
- 12:52That is the propaganda that they're spewing out on television and newspapers,
- 12:55right? It looks badass two thousand on a recruitment poster.
- 13:01Correct. And the actual armor,
- 13:03when you go back to the Source novel here,
- 13:05which is a Heinlein novel from nineteen fifty nine,
- 13:08their actual armor in the the novel is a exoskeleton suit like a big mech,
- 13:14like from Alien or something. mobile infantry.
- 13:15Like actually cool.
- 13:17Yeah, actually cool. ~ although I didn't have to visualize this,
- 13:20so that helps a little bit when you're in nineteen fifty nine.
- 13:22But also being that much closer to World War Two,
- 13:25I think everybody knew what his inspiration would be drawing from if
- 13:27he had drawn those. Anyway.
- 13:30~ Verhoeven deliberately so well in addition to the exoskeleton suits they've
- 13:35got mobile infantry, jump jets,
- 13:37all the latest tech. Verhoeven deliberately took the cool suits out.
- 13:41he read the book and decided the politics were ruled by military elite,
- 13:45dressed up as adventure, and made a movie where the soldiers wear stylish
- 13:48but non functional play clothes and then get shredded on the battlefield.
- 13:52So the design inspiration credit is citing the least functional uniform
- 13:57in science fiction for its actual functionality.
- 14:02Deliberately non functional, yes.
- 14:04So that's that's pretty damn funny.
- 14:05I and I wanna give that its moment.
- 14:07Take a moment.
- 14:10So so here's here's the the the mechanism question,
- 14:13right? Does this image actually become a uniform?
- 14:17Because there's a version of it where it's a a Tuesday,
- 14:21right? It's content and it evaporates by Friday.
- 14:25The Gish Gallop, like last week's episode about flooding the field
- 14:28and and filling it with bullshit.
- 14:30There's a version where somebody at the Pentagon reads it as an executive order,
- 14:35though.
- 14:35And based on our last eighteen months of experience,
- 14:38which version would you bet on?
- 14:40So that's the thing. Look at the pattern of how decision has moved
- 14:43in this administration. June 14th,
- 14:462025, a military parade in Washington for the Army's 250th anniversary,
- 14:51which just so happens to fall on the president's 79th birthday.
- 14:55Right? Roughly 6,600 soldiers,
- 14:5824 M1 Abrams tanks rolling down Constitution Avenue.
- 15:03And six and ten adults in the AP North Pole,
- 15:07~ opposing it.
- 15:09Right. So which for you math nerds is a sixty percent disapproval rating.
- 15:13And it happened anyway. And it cost somewhere somewhere between twenty five
- 15:19and forty five million dollars,
- 15:21which I think is a purposeful range so wide that it actually tells
- 15:26you nobody was counting the beans in the bean counter area.
- 15:31Are there beam counters left in the administration?
- 15:33~
- 15:34they're counting something.
- 15:35Well the tanks needed metal plates on the road,
- 15:37by the way, because Abram's tanks are not meant to drive on on asphalt.
- 15:41Surprise, surprise. ~ and they'll tear it up.
- 15:44So I'm sure that's a real line item somewhere.
- 15:47There's still a line item because apparently it had to
- 15:49be repaired afterwards because of how much it had been torn up.
- 15:53So then, fast forward a little to september fifth,
- 15:56twenty twenty five, executive order renaming the Department of Defense
- 16:00to the Department of War. And Pentagon workers started pulling the sign lettering
- 16:06on the exact same day.
- 16:09Somebody probably advised them ahead of time,
- 16:11I'm imagining. They didn't just show up to work and say,
- 16:12I think I'll take down the defense part of the Department of Defense.
- 16:15Sign. But that tells you the sequencing,
- 16:17right? The order is signed and the maintenance crew is on a ladder with
- 16:20a pry bar before anybody's done any costing analysis on it.
- 16:23So whatever whatever the
- 16:24And the cost
- 16:24Office of Congressional Budget or Congressional Budget Office does.
- 16:27No, never mind. Go ahead. Yeah.
- 16:29They don't CBO doesn't do anything anymore.
- 16:30It
- 16:32just it signs the checks. The cost estimates
- 16:34Right.
- 16:35actually for that that whole name change,
- 16:38by the way, are have run from about ten million to two bi billion,
- 16:44depending on whether you're reading
- 16:45Talk about a range.
- 16:46the the Congressional Budget Office or you know the National Broadcasting Service.
- 16:51That is not an estimate range.
- 16:52That is a 200 200x spread. That is two different organizations answering
- 16:57two different questions and nobody in the middle reconciling them.
- 16:59Because the $10 million is signage and letterhead and the two billion
- 17:03is every contract, every legal instrument,
- 17:06every treaty reference, every uniform patch,
- 17:08every email domain, every piece of software with a hard-coded department name
- 17:12on it across an organization with roughly three million people attached to it.
- 17:17And that's again the mechanism.
- 17:19That's the whole flabby, coughing,
- 17:21smog generating engine in one gesture.
- 17:25A decision gets made as an aesthetic,
- 17:28announced like a spectacle, and then the institution just eats the cost
- 17:33of making that brand change real.
- 17:36Nobody prices it out first, because putting a price tag on it would kind
- 17:40of spoil the moment.
- 17:42And the Space Force uniform graphic is then the same motion at a smaller scale.
- 17:46Someone made an image. If it becomes policy,
- 17:49the Space Force absorbs a redesign it didn't ask for,
- 17:51on top of the one it just finished.
- 17:53If it doesn't become policy, then the president of the US publicly overwrote
- 17:57his own service chief for content,
- 17:59and everyone agrees to pretend that it didn't happen.
- 18:01Now both possible outcomes actually cost us.
- 18:04One costs money and one costs the idea that the chain
- 18:10of command actually means anything.
- 18:14So who's holding the bag on this one?
- 18:15Let's do the people. And I want to start with the guy who has
- 18:18the strangest position in the whole story,
- 18:19which is Paul Verhoven.
- 18:21The most vindicated man in Hollywood right now.
- 18:24The most vindicated and possibly the least happy about it.
- 18:27Here's his situation. 1943,
- 18:30he's five years old. His family moves to The Hague,
- 18:33which is under Nazi occupation.
- 18:35He has said directly that this is the biographical source of the fascist imagery
- 18:39in his films. Not an influence.
- 18:41The source. He grew up watching German soldiers in the street,
- 18:46and then he became a filmmaker whose recurring subject is how appealing that looks
- 18:49from the outside.
- 18:50And he creates starship troopers as a trap.
- 18:53He builds it as a trap, technically,
- 18:55sure. He casts it like a Lenny Raf Riefenstahl film.
- 18:59Beautiful blonde people, symmetrical,
- 19:01glowing, Casper Van Deen at his peak.
- 19:04Denise Richards, Dina Meyer,
- 19:07Patrick Muldoon. He shoots the propaganda news reels in a Riefenstahl grammar.
- 19:12Puts Nil Patrick Harris in a coat so close to an SS officer's uniform that
- 19:15the crew starts calling him Doogie Himmler.
- 19:18On set. You can actually look that up on IMDb.
- 19:19Hm. Monset.
- 19:21Yeah. The casting crew, they got the joke.
- 19:24The critics unfortunately did not.
- 19:26So in 1997, the film comes out,
- 19:28and Janet Maslin in the New York Times and Roger Ebert both essentially read
- 19:32it as the thing it was mocking.
- 19:33Ebert, who I I love or respect the guy as a critic,
- 19:37was as good a reader of film as any America's produced,
- 19:39took it as an empty brutal spectacle.
- 19:42And Verhoeven's line about the whole thing,
- 19:44which is the most devastating six words in this episode,
- 19:46is no one saw it at the time.
- 19:49And the truth is it it underperformed with adult audiences and it cleaned
- 19:54up with teenage boys, becoming somewhat of a cult classic.
- 19:59I can't imagine why, but what which is the joke inside the joke?
- 20:02The satire of military recruitment propaganda became successful military recruitment
- 20:07recruitment propaganda for fifteen year olds.
- 20:09It played straight to the exact demographic it was warning about.
- 20:12So I actually I I saw this movie when I was thirteen,
- 20:15right? In nineteen ninety-seven I was thirteen years old and I thought
- 20:18the uniforms were cool. I did.
- 20:20~ I I mean, I was not doing ~ like a
- 20:22The whole movie was cool.
- 20:23it was. I was not doing like a critical reading of Riefenstahl,
- 20:27right? I was watching Neil Patrick Harris look sharp and thinking,
- 20:31damn. But even then I thought it was funny.
- 20:35Everyone did.
- 20:36Everyone who got it. And that's Verhoven's point,
- 20:39right? And it took me a long time to realize this as an adult.
- 20:42So I want to hold a little grace for the 13-year-olds like me who missed it,
- 20:47like little baby Gerbil, Stephen Miller,
- 20:49or the 51-year-old like Donald Trump,
- 20:52who even then didn't have enough hair to catch the joke going right over
- 20:56the top of his head.
- 20:57So I wanna hold zero grace, however,
- 21:00for the White House communications office in twenty twenty six.
- 21:04Boy, if there was ever a more a worse misnomer.
- 21:06Because the difference is in the label.
- 21:08A teenager thinks that looking that the code looks cool is the mechanism working
- 21:13as designed. The mechanism is supposed to catch you.
- 21:15Writing design inspiration on a slide and sending it out from the office
- 21:18of the president is not getting caught.
- 21:20That's endorsing it in writing after twenty-nine years of people explaining
- 21:24the joke.
- 21:24Gross. Nineteen ninety seven was almost thirty years ago.
- 21:28Blah. Twenty
- 21:30Yeah.
- 21:30nine years of of think pieces.
- 21:32There is a cottage industry.
- 21:35There are dissertations. You can get a degree in this now.
- 21:38And so Verhoeven's outcome in september twenty twenty six is that
- 21:41a sitting American president promoted a uniform whose own design notes,
- 21:46sorry, his own design notes cite the anti fascist parody costume he built
- 21:50to warn people. That's the outcome.
- 21:53He set a trap twenty nine years ago and the president of the US walked into
- 21:56it holding a mood board.
- 21:58Okay, so who else's back is this actually falling on?
- 22:02Because Verhoeven is fine. Verhoven's right,
- 22:05he's got like a a cool story to tell at parties now.
- 22:08But who actually pays for this gap?
- 22:11Well, it seems like Chance Saltzman pays pretty directly.
- 22:14Like this is where it gets less funny.
- 22:16Saltzman is chief of space operations.
- 22:18He oversaw a multi year uniform program built on guardian wear test feedback,
- 22:22which means this is what the people who are actually going to be wearing
- 22:24the uniform say about it. it's the correct way to do it,
- 22:28right? He personally wore the black mess dress in june twenty twenty
- 22:31six at graduation in public as part of formal wear testing.
- 22:35He did his job the way his job is designed to be done.
- 22:38Right. And then three months later,
- 22:41an AI slot picture makes the whole thing just look like a suggestion.
- 22:45And Saltzman can't say anything.
- 22:47That's the cost. Not money. He can't hold a press conference and
- 22:52say the president has no role in this.
- 22:53He can't correct the record because the record belongs to his boss.
- 22:56So the cost to Saltzman is the difference between having authority
- 23:00and having the appearance of authority,
- 23:01and that is a cost paid in silence.
- 23:04Which is why nobody's covering it.
- 23:05Except us.
- 23:06There's
- 23:07right, today. There's there's
- 23:09Mm-hmm.
- 23:10someone else here too, so David Madsen,
- 23:13apparently a design lead connected to the mess dress work.
- 23:18Right, and that's a person whose actual craft is being compared unfavorably
- 23:22and in public to an image an LLM made in four seconds for three gallons of water.
- 23:26If you've ever done skilled work and had it overruled by somebody something
- 23:30a boss saw and liked, you know that specific feeling.
- 23:33Multiply it by the entire US military and put it on the news.
- 23:36Then there's also Master Sergeant Brandy Gonzalez,
- 23:39who stood there and modeled the real one in photographs in a magazine.
- 23:44Like
- 23:46For the
- 23:46November 2025 rollout. Caution here because I don't know what she thinks about
- 23:51any of this, and the article doesn't cover a sourced quote.
- 23:53What I can say is that she's the human face of the uniform that exists,
- 23:57and there's now a competing uniform that doesn't exist,
- 24:00promoted from a higher altitude,
- 24:01which she has nothing to do with.
- 24:03And modeled by a man on the mood board.
- 24:06And then
- 24:07Course.
- 24:07the actual Space Force Guardians,
- 24:10the rank and file. Who are the actual ones with a mandatory purchase requirement
- 24:16of two hundred to four hundred dollars if they're transferring into
- 24:19the Space Force from another armed service?
- 24:22Right, and that's where the line in the sand is drawn for the money.
- 24:24I mean the people at the bottom of this pay in cash for their clothes.
- 24:27That's how it works. That's how it's always worked.
- 24:30There's a uniform allowance and it doesn't always cover it and
- 24:32you eat the difference. So when the aesthetic changes from the top on a whim with
- 24:36no process, the question every enlisted person in America immediately asks
- 24:39is Am I buying this twice?
- 24:41Do I own two coats now?
- 24:44Well to date nobody has answered that because there's nothing to answer.
- 24:47There's no program. There's an AI slot post.
- 24:51So circling back though, ~ we brought up Hugo Boss in the intro,
- 24:54so we should probably finish that part of it out.
- 24:57Go for it.
- 24:591929, Walter Heck, graphic designer.
- 25:02He draws the SS double ~ sea Gruna,
- 25:06the two lightning boats we talked about earlier.
- 25:08I'm sure you've seen it tattooed on Pete Heggseth's body somewhere.
- 25:111932, Heck and Carl Diebitsch.
- 25:15Diebitsch, that's the best way I can spell it.
- 25:19D-I-E-B-I-T-S-C-H.
- 25:22He's a painter, right? ~ he becomes an SS Oba Fjora co-design.
- 25:29And i the all-black SS uniform is co-designed by him.
- 25:33So two professional clothing designers,
- 25:37not like the kind that Tim Gunn would be like designers,
- 25:40designers, doing a branding exercise for the actual Nazis.
- 25:45And the manufacturing goes to Hugo Boss's company in Metzingen,
- 25:50which is also produced SA uniforms and Hitler youth uniforms and
- 25:55During the war ran both of those factories essentially on slave labor.
- 26:00There's a portfolio nobody wants.
- 26:01So the actual human cost at the bottom of this aesthetic lineage,
- 26:05the very first time, was people conscripted into sewing rooms to produce
- 26:09the clothes that made the men who conscrip conscripted them to look magnificent,
- 26:12right? So you're making your captors look better by sewing them fancy new clothes.
- 26:17Right. And that's that's the thing about a product design,
- 26:20right? Like somebody has to make it.
- 26:22Somebody sits at a sewing machine or sits at a plate factory or whatever
- 26:26and like they have to produce these shitty goods.
- 26:29And Debich's other job, which also was also very deranged,
- 26:33was running the SS Porcelain Works at Alec.
- 26:36He designed dinnerware. Same guy,
- 26:39same eye, same project. Make this beautiful so people want to be near it.
- 26:43So the chain is Heck and Debitch in nineteen thirty two,
- 26:46manufactured by Hugo Boss on slave labor,
- 26:50absorbed into film iconography for fifty years,
- 26:54weaponized as satire by a man who watched the originals march past his house
- 26:59as a child in nineteen forty three,
- 27:00and then in September twenty twenty six pulled off the shelf by
- 27:05an AI image generator and captioned with discipline and functionality.
- 27:10Four steps.
- 27:12Four steps and one of them is a joke,
- 27:15and everybody somehow skipped the joke.
- 27:18Alright, so I think there are three things in this story that don't hold up,
- 27:21and one of them is is ours.
- 27:24Start with ours.
- 27:26So ours is going to be the the word fascist,
- 27:29right? We all have heard it as a descriptor about this administration,
- 27:34these this president, all of these elected leaders,
- 27:35but this uniform specifically.
- 27:38And I want to be careful because a black uniform is not a political ideology.
- 27:44The salon headline said the uniforms,
- 27:47quote, scream fascist supervillain,
- 27:49which is fine. I mean it's funny.
- 27:51And it's super accurate as like vibe criticism.
- 27:54But a coat is just a coat, right?
- 27:56Italy's ~ carabinieri, they look incredible if you've checked out their uniforms,
- 28:00and and Italy is a parliamentary democracy.
- 28:03So if our claim is that the aesthetic is the danger,
- 28:07then our claim is pretty weak,
- 28:09and somebody smarter than us will pull it apart in about 30 seconds.
- 28:12I mostly agree, and here's how I see it.
- 28:14The uniform isn't the offense.
- 28:16The uniform is diagnostic. The question a uniform answers,
- 28:20which is what does this institution want you to feel when you see us?
- 28:22And Debitch and Heck had a very specific answer in nineteen thirty two,
- 28:26which is they wanted to mess their pants.
- 28:29Fear plus envy in the same glance.
- 28:31The combination is the design brief,
- 28:33and that's what the black was for.
- 28:36Right. Fear plus envy. Like mean girls without the glitz and the glamour
- 28:42and the makeup.
- 28:43Well every day we wear black. Right?
- 28:45Get it? 'Cause on Penn Wednesdays they wear pink.
- 28:46Hmm. Took me a second, I was like,
- 28:48what kind of accent is that?
- 28:50Alright. You want the population?
- 28:52They all want me to wear
- 28:53the black clothings.
- 28:55On every day. Alright, you want the you want the population
- 28:57Alright, enough of that.
- 28:59frightened of you. Yeah, let's ~ Yeah.
- 29:02you want the population frightened of you and simultaneously wishing they were you.
- 29:06That's what makes it work as recruitment,
- 29:07right? 'Cause Verhoven understood that so precisely that he reproduced
- 29:12the whole apparatus. And twenty nine years of teenage boys wanting
- 29:15the code proves he nailed it.
- 29:17So the graphic kind of just tells us the vibe.
- 29:20Well, somebody in that building wants the American military to produce fear plus
- 29:23envy. Somebody in that building.
- 29:25And
- 29:26Mm-hmm.
- 29:26reached for the most efficient known template for it and cited their source,
- 29:30which is unusually helpful of them.
- 29:31Sure, but they forgot the peer review.
- 29:34Anyway, second thing that doesn't add up,
- 29:37the stated justification, discipline,
- 29:40and functionality.
- 29:42Which we've established is false at least on the functionality part.
- 29:45So fifty percent that's an F, right?
- 29:49And the American grading system.
- 29:50But I hear the the Asian grading system is a lot harder.
- 29:54So let's ask what would have to be true for that sentence to make sense,
- 30:00right? You'd need the Starship Troopers uniform to be a functional garment.
- 30:05It isn't. It never was. It's a costume built to look good on camera
- 30:09and fail on screen while the cameras are rolling.
- 30:12You need this movie to be.
- 30:15presenting that military as disciplined in a way that you'd admire.
- 30:19But it presents them as disciplined the way like a cult is disciplined,
- 30:24which is the point of the scene where they all cheer while a guy gets executed
- 30:29on live reality television.
- 30:31And there's a recruitment ad in the film that ends with children stomping insects
- 30:35while an adult says, Everyone's doing their part,
- 30:37are you?
- 30:38So for discipline and functionality to be an honest take,
- 30:41you'd have to actually have watched the movie with the sound off.
- 30:44Which and I say this with sincerity is my leading theory.
- 30:49My theory is that nobody watched it at all.
- 30:51My theory is that somebody typed a prompt.
- 30:53Well, mm, what do you mean by that?
- 30:55Like, spell it out.
- 30:57Here's what I think happened, and I want to flag clearly that this is inference,
- 31:00not documented. It's an AI slot,
- 31:02so the process was somebody wanted a cool future uniform.
- 31:05They typed a description into an image model,
- 31:08and the fastest way to get a cool future uniform out of an image model is
- 31:11to name a movie. You write in the style of Starship Troopers,
- 31:14because the model has seen 10,000 stills from it.
- 31:17Then the model returns something and someone builds a slide around it,
- 31:20and the design inspiration line is just the prompt cleaned up and given a font.
- 31:25Yeah, that's worse, but not I I mean,
- 31:28not far off from where I think the average AI user is right now in terms
- 31:33of prompt mechanics and prompt engineering.
- 31:35Right, but for the administration it's much worse because it means nobody vibe
- 31:39checked it at all. There was no meeting,
- 31:40nobody said we want fear plus envy.
- 31:42Somebody wanted a picture, the picture needed a reference and
- 31:45the reference was whatever the closest to hand was closest to hand
- 31:48in the model's memory.
- 31:50Yeah, I guess ~ what's closest to hand when the request is make
- 31:53the space soldiers look scary,
- 31:55right, is ninety years of imagery descended from two guys who just
- 32:00so happened to work for the Nazis in nineteen thirty two.
- 32:03Right, that's the mechanism. The model isn't being fascist,
- 32:06the model's being average. It's giving you the statistical center
- 32:10of imposing military uniform as rendered across everything humans have ever
- 32:14put on film, and the statistical center of that data set is downstream
- 32:18of Heck and Debitch because they were extraordinarily good at their jobs,
- 32:22and everyone's been copying them since.
- 32:24So the danger isn't that a machine has politics.
- 32:28Not in this case. In fact, in this case the dis the danger is that
- 32:31it doesn't have politics. It has an average,
- 32:33and the average is contaminated.
- 32:35If you use it without knowing anything,
- 32:37you inherit the contamination and put it on a slide.
- 32:39Yeah, I think I'll go f one further and say that the part that actually concerns
- 32:43me about how this stuff is is sort of getting used in government,
- 32:47and it's not really the whole like people usually worry about kind of thing.
- 32:52Everyone's braced for AI to make something up.
- 32:55Fine, right? Like that's that's manageable.
- 32:57You check it, you c we call it guardrails or or grounding,
- 33:00right, in the in the computer tech space.
- 33:03But what I don't actually see anyone braced for is the AI giving you the most
- 33:08conventional possible answer, like literally statistically,
- 33:12visually average. Just as like a fresh idea and and nobody in the room having enough
- 33:19history to recognize where that statistical average came from.
- 33:23Because it looks new.
- 33:24Well the timestamp is new, right?
- 33:25Because it was generated four seconds ago.
- 33:27But it's a ninety four year old design.
- 33:30And it arrives with a con a confidence that a human designer wouldn't have,
- 33:33right? Nobody would put this out there as their work and be proud of it.
- 33:36A human costume designer in nineteen ninety seven knew exactly what he was quoting.
- 33:40That was the job. The model doesn't know it's quoting.
- 33:44Yeah. Third thing that doesn't add up and this one's just a straight missing number.
- 33:48Like what does this actually cost us in the long run?
- 33:51No idea.
- 33:52Well, you have no idea yet. But that's not an oversight.
- 33:57I mean, that's just the way Republicans have worked for years.
- 33:59Look at the pattern of the numbers we already have,
- 34:03right? The parade twenty five to forty five million.
- 34:05That's a twenty million dollar uncertainty band,
- 34:08right? For an event that already happened.
- 34:11It's not like we can unspend it,
- 34:12right? We renamed the Department of War ten million to two billion dollars.
- 34:17Those are I don't know, ~ with dollar signs attached.
- 34:21Just like the Lake Ontario to Lake America and and Gulf of Mexico
- 34:27to Gulf of America and now apparently New Mexico to New America.
- 34:31I it's so it's so mind boggling if we're being honest.
- 34:37But
- 34:37And
- 34:38yeah. And in each of these
- 34:39No, it's fine.
- 34:39cases the announcement the announcement comes before the accounting
- 34:42by a wide margin. September fifth,
- 34:44twenty twenty five, order signed,
- 34:46letters coming off the resolute desk that afternoon.
- 34:49So when a uniform pick, right,
- 34:51goes up with no program, no wear test,
- 34:53no number, the only honest look at this is that the number is going
- 34:57to be produced later by whoever gets stuck putting it into place.
- 35:00And the range will be embarrassing for all of us because we pay those with
- 35:04our tax dollars.
- 35:06And here's what none of us know at this point.
- 35:07nobody outside the administration knows.
- 35:09We don't know if this becomes real.
- 35:11We don't know whether there's a follow-up memo.
- 35:14The research we did didn't have one.
- 35:15~ it's possible that this is a post that dies as a post,
- 35:19right? In six months the SPFI thirty six dash two nine three uniform
- 35:23is the only uniform in the graphic is a trivia answer.
- 35:26think I'd rather it be the inscription on the tombstone of this administration.
- 35:29How about you?
- 35:30I'd take that outcome. But I'd note that we survived because the decision
- 35:33was too dumb to implement. It's not a governing structure anyone should
- 35:36be comfortable relying on.
- 35:38Haha I would agree with that. So here's what I think this is really about,
- 35:41and I think the movie stuff is both a gift and I think the movie stuff
- 35:47is also a distraction at the same.
- 35:49In the familiar words of our former pr press secretary,
- 35:52both things can be true at the same time.
- 35:54Right. A uniform is a promise,
- 35:57right? It's it's the ethical content of it.
- 36:00When you put a person in a uniform,
- 36:02the institution is saying two things at one time.
- 36:05This person acts on our authority,
- 36:07and this person is accountable to us,
- 36:10which is a claim of both legitimacy and a claim of restraint
- 36:16in the same exact uniform. That's why
- 36:20An unmarked goon with tactical gear covering his face with a with a sock puppet
- 36:25and no name on his his badge or his uniform is really scary.
- 36:31So much more so than a police officer in a uniform with a name and
- 36:34a badge number and a business card that they can actually hand you.
- 36:37And this one tells you that the consequences belong to a mood board.
- 36:42Right. Because the space uniform that does exist,
- 36:45that the SPF thirty six twenty nine three,
- 36:47I think we should we should come up with an easier name for it.
- 36:49That's just it's SPFI
- 36:51Mm-hmm.
- 36:51thirty six dash two nine zero three.
- 36:53But that's how I mean that's how not far along they were in
- 36:58the uniform selection process.
- 36:59It just still has a classification number,
- 37:01right? But it was a promise made by an institution.
- 37:05And it came out of a process with names on it.
- 37:08Saltzman signed off and and Guardians have
- 37:10Tested this so far, Brandy Gonzalez stood there and modeled it in November of 2025.
- 37:15That is boring, but it's legitimate,
- 37:18right? And it's also accountable to us as the people who are paying
- 37:22for these uniforms and paying for these armed services.
- 37:24The graphic itself is a promise made by nobody,
- 37:29right? There's no signature, there's no board,
- 37:31there's no process. And the design credit really goes to just kind of a funny movie.
- 37:37And I think that's what actually unsettled people this week.
- 37:39It's not the black uniform, it's the unaccountability of it.
- 37:41You look at that image and there's nothing behind it.
- 37:43It's an outfit for a military with no institution attached.
- 37:47Right. So look, we don't really have anything for you to pay attention to this time,
- 37:51right? We don't have like a list of things that you should do,
- 37:54not including calling your senator.
- 37:56Nothing that caught us off guard or anything that we keep coming back
- 38:01to because this is all starting to feel like just a giant joke.
- 38:04We wanted to be a little lighthearted this week and,
- 38:07you know, point at the big stupid shit coming out of Washington
- 38:10and hopefully laugh along with you without getting too serious.
- 38:14Hence the terrible German accent.
- 38:16Right.
- 38:17we aren't great at that because we like the history and when you're looking
- 38:20at the parallels between current dark times and relating them to the past dark ages,
- 38:24it can sometimes feel all too serious.
- 38:27Yeah, I think we're both a little guilty of that.
- 38:29Did any of you know in our audience that servicemen and women had to
- 38:32buy their own work uniforms? Joshua,
- 38:33did you know that?
- 38:34Well, I think I vaguely remember something about that because there is an allowance,
- 38:39right? Like you get an I think and I think it's just like one.
- 38:41You know, and I think you have you get one in so many amounts of time.
- 38:45But if you're if you're enlisted full time,
- 38:47like you need to wash them because they're gonna get dirty
- 38:50Exactly.
- 38:50in the same way that you have,
- 38:52you know, a couple of suits. ~ if you were working in an office.
- 38:55I is that what people do? I don't work in an office anymore.
- 38:57D do people show up in suits still or is it just like jeans and t shirts?
- 39:00No. But y you need more than,
- 39:01Some do.
- 39:02you know
- 39:03w one t shirt or one pair of jeans anywhere you go and so they have to
- 39:07pay for those completely out of pocket.
- 39:09Right. So here's our stake. We're saying that by March thirty first,
- 39:12two thousand twenty seven, long after AI AGI has arrived,
- 39:16~ the
- 39:17Mm-hmm.
- 39:17Space Force will not have adopted the black and gray design from that Truth Social
- 39:21graphic as an official uniform.
- 39:23And SPFI, should leave it at that,
- 39:27the dark blue jacket with the silver buttons and gray pants will still
- 39:31be the service's actual dress uniform of record.
- 39:34We really hope this one actually dies as a true social post.
- 39:37I I mean I have to be honest. But look,
- 39:39if we're wrong, we will let you know and we'll say it while looking
- 39:43at a photograph of an American service member a a Space Force Guardian wearing
- 39:48a doogie Himmler coat.
- 39:50Which I would like on the record as an outcome I would bet against.
- 39:53But hey, you know,
- 39:53Noted.
- 39:54at least we have work one thing we have working for us is that Donald Trump hasn't
- 39:57shown up by anybody's bedside at a hospital and miraculously cured them.
- 40:00So some of these posts die on the vine.
- 40:02N
- 40:02no one has miraculously showed up at n at Donald Trump's bed at a hospital yet.
- 40:09Right.
- 40:10So no one has shown up yet. We're we'll we'll still wait on that.
- 40:13That's why we're we're starting to
- 40:14Okay.
- 40:14we're trying to collect the receipts here,
- 40:16right? We're gonna we're trying to make predictions and see what happens later on.
- 40:19We'll include it in a another post or something like that.
- 40:22So look,
- 40:23Sounds good.
- 40:24thanks for joining us today. You can visit us on the world wide
- 40:27web at FOF.foundation, not dot com,
- 40:30not dot org, not dot net, just foundation dot foundation.
- 40:34Give us a five star review. ~
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- 40:38you want to give us something less,
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- 41:13you know, four stars. Not all of them,
- 41:15five stars. Either way it would help us.
- 41:18It's ~ it's basically a a pop up for,
- 41:21you know, other people so that they can laugh with us.
- 41:24Or cry, you know, K Sarah Sarah.
- 41:26So Will, thank you for watching that movie twice,
- 41:29I think you said, and thank you for being co host with me on another episode.
- 41:33I do it again. So in fact I'll probably watch Stormtroopers again Stormtroopers.
- 41:38Starship Troopers again tonight.
- 41:40So ~ I actually might see Stormtroopers,
- 41:43but maybe I'll watch Star Wars.
- 41:44I
- 41:45you know, it it still holds true for the graphic.
- 41:48Right, which I you know, one thing we didn't talk about and I know it's
- 41:50not your favorite movie, that's why I didn't bring it up before now,
- 41:52but the Star Wars movie, like the Empire in Star Wars,
- 41:54also has very similar uniforms to the the Nazis.
- 41:57But
- 41:58I thought were white.
- 41:59the the stormtroopers are white,
- 42:00but the the
- 42:01Okay.
- 42:01admin like the officers all have that sort of similar look with the
- 42:05Okay. I guess they were black.
- 42:06the like crisp lines and yeah.
- 42:07yeah, sorry guys,
- 42:08I'm not a I'm not a warzy. I'm a Trekkie,
- 42:11so I I prefer, you know, space utopia over trailer park space opera.
- 42:16Not a huge fan, but Will is, so.
- 42:19He actually likes both, right?
- 42:20Nobody's perfect, Joshua. I do.
- 42:21You you're a bother. Yeah, and that's fine.
- 42:22I'm both there. I'm equal opportunity fantasy.
- 42:23Yep, I just not good on the
- 42:26Space fantasy.
- 42:27space trailer park. Anyway, ~ you guys should all watch Stormtroopers
- 42:32or Starship Troopers or
- 42:34Whatever, the Federation. Yes,
- 42:35Super troopers if you like. Meow.
- 42:37if you
- 42:38not the second one. but if you could use some lighthearted humor,
- 42:41because I think we all probably could.
- 42:43Make sure you take care of each other.
- 42:45Bye.
- 42:46Bye.