Latest / The Business of Alignment - Powered by The E1B2 Collective / 2 Roles all organizations need to drive INNOVATION
Transcript
- 0:00So Fast Company came out with an article this morning that I
- 0:03thought was incredibly and fascinating.
- 0:06Let me let me read it off to you.
- 0:07It states, what is it? Seven people.
- 0:10You need to create a culture of innovation.
- 0:13And I want to cover the last two, right?
- 0:16Number six is the storyteller. Now, I think a lot of people
- 0:20know about the word of internal columns, but let me give you a
- 0:23little bit of a different point of view that I believe Fast
- 0:25Company was trying to articulate.
- 0:29Whether it's someone internally that has the trust, the respect,
- 0:36the understanding of the executive team that can story
- 0:40tell to the executive team, the woes, the issues, the
- 0:46perspectives, the wins, the losses, the trials and
- 0:50tribulations, the good and bad of the employees to the
- 0:53executive team to drive change. Think of it like a change agent.
- 0:57Think of it like and eternal calms Employee experience
- 1:02specialist if you will. I believe that Storyteller is
- 1:05incredibly, incredibly important.
- 1:08Now on the flip side of that someone that also sits within
- 1:13and builds relationships within and has trust with the executive
- 1:17team to take the executives perspectives, the executives
- 1:21thoughts and shares that information down to the
- 1:24employees. So that the employees understand
- 1:27why things are maybe not moving as fast as they would like them
- 1:30to move or why things are not changing in the way that they
- 1:32would like things to be changed. That individual is actually
- 1:36equally as important and as well.
- 1:38And so I believe if we think about the storyteller role, they
- 1:41need to be able to have the ability to to to take
- 1:43information from the bottom up, to take any information from the
- 1:47from the top down as well as the final piece.
- 1:51To be able to support the recruiting initiative and to be
- 1:56able to help articulate and storytell honest true
- 1:59perspectives that not only get applicants excited about the
- 2:04company, but allows applicants turned into new hires to really
- 2:08hit the really hit the ground. What's the word?
- 2:12What's the saying here? What's that saying?
- 2:17Forget to say, really help the applicants now.
- 2:20Turn employees to make an impact in the 1st 90 days, if you will
- 2:25right to to really generally understand what's what's, what's
- 2:29expected of them. To generally understand the
- 2:31good, the bad, the ugly, the indifferent of the organization
- 2:35more contextually of that department and that department
- 2:37leaders and and those key stakeholders that that live
- 2:40within that department. That storyteller is incredibly
- 2:43important to support those recruiting initiatives to make
- 2:46sure that applicants coming in really know what they're getting
- 2:49into, really know what's involved into the role.
- 2:52So they can hit the ground running here, it is hit the
- 2:54ground running, right, so they can immediately make an impact
- 2:58within the first 90 days, feel like they're aligned, feel like
- 3:01they're In Sync, feel like they can really make just an overall
- 3:06impact that everyone within the department and the org with
- 3:09respect. So they'll look at that new hire
- 3:10to say we made a great, a great decision here.
- 3:13So I believe the storyteller is a role that has incredibly,
- 3:17incredibly, incredibly, incredibly.
- 3:19Yep, I'll drop one more incredibly important a role that
- 3:23a lot of organizations I think missed the mark on and don't
- 3:26give enough trust, autonomy, bandwidth, finances, support and
- 3:34and and have their back and I want to see more of that.
- 3:36So #1, if you want to have an innovative company, I believe
- 3:39you have to have a great storyteller that sits within
- 3:42both the executive teams, the ground level employees, the
- 3:46recruiting teams and everything else in between.
- 3:49Now let's get into the the last piece, they call it the
- 3:52questioner. Right now.
- 3:55They put the questioner in the the same scope, in the same zone
- 3:58of a D and I leader. But let me give it to you from a
- 4:00different perspective of what I believe Fast Company was trying
- 4:03to articulate. I will look at myself as a
- 4:06questioner. I believe it's incredibly
- 4:09important to have someone in the company that is bold enough,
- 4:12that is, that is excited enough that has innovation as one of
- 4:16the core values that that's brave enough to question
- 4:21everything. Question processes, question
- 4:26policies, question behaviors, question capabilities, question
- 4:31strategy, question pricing, question product, roll out
- 4:36question features, question decision making models, question
- 4:41performance, review structures, question career mapping,
- 4:44policies and infrastructure and processes.
- 4:46Someone that can just question everything and but but also
- 4:49someone that can do so in a way that they're not.
- 4:52They're not making someone feel uncomfortable with that
- 4:57questioning, not making feel. Making someone feel unheard.
- 5:01Making someone feel like there are points of views in the
- 5:04strategy that is not being questioned was was ignorant or
- 5:08not so smart or stupid or dumb or whatever.
- 5:11Whatever negative words you want to put on it.
- 5:14Someone that can generally question things in a way that
- 5:16they can just drive innovation. Dr. diversity of thought and
- 5:21that can actually lean in. When when they do question and
- 5:24someone brings up a good idea that can lean into that good
- 5:28idea, that can make that good idea come true.
- 5:31Someone that can really be a great galvanizer of thoughts,
- 5:34perspectives and and really can be someone that is great at
- 5:37partnership. And so I love this as well where
- 5:40you want to have a great questioner that can really drive
- 5:43that culture change, that can really drive that new behavior,
- 5:46that can really drive that changing of thoughts and
- 5:48perspective and that can just make a really great impact.
- 5:51And so if you're an organization today listening, I genuinely
- 5:55believe that having a phenomenal storyteller that can sit within
- 5:59your executive teams, that can sit with your lower level
- 6:01employees, that can sit with you in your recruiting teams.
- 6:05I believe having a great questioner that will drive
- 6:08diversity of thought, diversity opinion and that will build
- 6:11processes to support that overall question mentality.
- 6:15I believe that is number one and two, some of the most impactful
- 6:20resources, employees that you can have in your company if you
- 6:25want innovation to be at the top of what you're 2023-2024 and
- 6:30beyond goals, if you want those to be your goals.
- 6:33And so I believe it's important. I believe more organizations
- 6:36need to figure it out and I'm here to kind of talk more about
- 6:39that in detail. If anyone wants to reach out to
- 6:41me personally, I'm always here to be a colleague, a mentor, a
- 6:44thought leader, a support system.
- 6:47But I think at a high level in the seven minutes here of this
- 6:50content, I believe those two roles are incredibly important.
- 6:54As always, just a few thoughts, just a few perspectives.
- 6:58We'll talk soon.