Latest / The Collaborative Canvas Podcast
Why Customer Experience Transformation Fails | Raja Bunet on NPS, AI & Business Transformation
Most organizations believe they're transforming customer experience.
In reality, they're often just measuring it.
In this episode of The Collaborative Canvas Podcast, I sit down with Raja Bunet, former COO at Ipsos and a customer experience & operational excellence consultant, to explore one of the most misunderstood topics in business today—the difference between CX measurement and CX transformation.
We discuss why many organizations invest in dashboards, platforms and NPS programs but still struggle to create meaningful business impact. Raja explains why customer experience is not just a CX…
The skinny
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