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Your Idea Has Been Done Before. Your Story Hasn’t.

You have an idea you can’t stop thinking about. There’s just one problem: Someone else has already talked about it.

And now you’re wondering what you could possibly add to the conversation.

Here’s what I want you to know:

Your topic doesn’t have to be new. Your version of the human story does.

As a conference designer, former editor-in-chief, and someone who has listened to thousands of pitches, I can tell you that I’m often pitched essentially the same idea by multiple people.

What makes you stand out isn’t that you’ve discovered a subject no one else has ever considered. It’s your point of…

The skinny

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