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Boston Teams Unite Under New Initiative | San Jose News
Boston’s top sports franchises are teaming up under a bold new initiative called “Take The Lead,” uniting the Red Sox, Patriots, Celtics, Bruins, and Revolution in a push to build momentum and engage fans beyond the game. Meanwhile, a surprise cameo by WBZ-TV sports director Steve Burton during his daughter Veronica’s pregame interview with the Golden State Valkyries added a personal touch to the sports scene — while Hall of Famer Tommy Harper and Red Sox CEO Sam Kennedy helped launch the campaign at a panel event. It’s a powerful blend of big-league ambition and family moments, setting the…
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