629 Sharon Price John: CEO of Build-A-Bear
In this episode of The Kara Goldin Show, we sit down with Sharon Price John, the visionary CEO of Build-A-Bear Workshop. Since taking the helm in 2013, Sharon has transformed Build-A-Bear from a beloved retail brand into a global powerhouse, expanding into e-commerce, entertainment, and licensing—all while keeping its core mission to "add a little more heart to life" at the forefront.Sharon shares her insights on leading through challenges like the retail apocalypse and the pandemic, the power of storytelling in building emotional connections with customers, and how she has kept the magic of…
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